How to Send a Follow-Up Discount Reminder with Zigpoll & Klaviyo
Want to boost conversions and stay top of mind after someone completes your survey? With Zigpoll and Klaviyo, you can automatically send a personalized follow-up email that reminds customers of their unique discount code — no manual work required.
Here’s how to set it up in just a few minutes:
🛠 Step 1: Create Your Survey with a Dynamic Discount Code
Start by creating a Zigpoll survey that includes a dynamic discount code. This means each respondent will receive a unique code upon completion — perfect for driving urgency and avoiding code abuse.
In your survey settings, be sure to:
- Go to Apps -> Zigpoll -> Surveys -> Select your survey
- Click Slides -> Create a Promo Code Slide
- Select Dynamic as the discount type.
Once your survey is live, every participant will receive a unique code as part of their response data.
🔗 Step 2: Connect Klaviyo to Zigpoll
Next, head to your Zigpoll dashboard and connect your Klaviyo account via our native integration. This allows survey response data — including the customer’s email and their assigned discount code — to flow directly into Klaviyo in real time.
- Go to Zigpoll -> Integrations
- Enable the Klaviyo integration
- Paste in your Klaviyo API key
You’re now ready to trigger Klaviyo Flows using Zigpoll survey data.
📩 Step 3: Build Your Klaviyo Flow with the Discount Reminder
In Klaviyo, create a new Flow
Trigger the flow using the custom event: "[Zigpoll] Completed Survey: Your Survey Title". This event is automatically sent by Zigpoll when a user completes your survey.
Inside the flow:
Add an email action right after the trigger.
In your email body, reference the discount code using the custom property:
{{ person|lookup:'discount_code' }}
Customize your message to thank the respondent and remind them to use their code before it expires.
Example: "Thanks for completing our survey! Here’s your exclusive discount code: {{ person|lookup:'discount_code' }} — be sure to use it at checkout before it expires!"
You can also add a time delay and follow-up reminder if the code hasn’t been used.
✅ That’s It!
With this setup, you’ll deliver timely, personalized discount reminders that increase the chance of a purchase — all powered by Zigpoll and Klaviyo.
Want help setting this up or running A/B tests on your follow-up emails? Contact us here — we’re happy to help.
