Asklayer and AskNicely are post-purchase survey tools tailored for SaaS companies, each offering unique features and pricing structures. Asklayer focuses on Shopify micro-surveys and on-site feedback at multiple touchpoints, while AskNicely specializes in NPS-focused customer feedback for e-commerce and service businesses.
Asklayer
Features
- Survey Channels: Post-purchase, link, email, and popup surveys.
- Survey Types: Unlimited surveys with various question types.
- Logic and Targeting: Branching logic, randomization, advanced page and user targeting.
- Integrations: Over 5,000 integrations via webhooks.
- Analytics: NPS and CSAT scoring, AI summaries, LTV and AOV analysis.
- Branding: Option to remove Asklayer branding.
Pricing
- Free Plan: 25 responses/month.
- Basic Plan: $29/month for 200 responses/month.
- Standard Plan: $59/month for 1,000 responses/month.
- Pro Plan: $149/month for 3,000 responses/month.
- Plus & Multi-site Plan: $299/month for unlimited responses across up to 5 sites.
Additional responses are billed at $0.07–$0.1 per response, depending on the plan. (asklayer.io)
Pros
- Comprehensive survey features.
- Extensive integration options.
- Flexible pricing tiers.
Cons
- Pricing may be high for small businesses.
- Some advanced features require higher-tier plans.
Best For
- Established SaaS companies seeking extensive survey capabilities.
- Businesses needing advanced integrations and analytics.
AskNicely
Features
- Survey Types: CSAT and NPS surveys.
- User Access: Unlimited users.
- Response Volume: Pricing scales with response volume, starting from 500 responses.
- Automation: AI-powered surveys, automated workflows.
- Reporting: Reports and leaderboards.
- Integrations: Slack and Microsoft Teams.
- Reputation Management: Google review management, generate testimonials.
Pricing
- Learn Plan: Starting from $500/year for 500 responses.
- Grow Plan: Starting from $1,200/year for 500 responses.
- Transform Plan: Starting from $2,400/year for 500 responses.
Pricing scales with response volume; higher tiers offer additional features. (asknicely.com)
Pros
- AI-driven insights.
- Reputation management tools.
- Scalable pricing.
Cons
- Limited survey types (CSAT and NPS).
- Fewer integrations compared to competitors.
Best For
- E-commerce and service businesses focusing on customer satisfaction.
- Companies seeking reputation management alongside feedback collection.
Know exactly where your customers come from.Add a post-purchase survey and capture true attribution on every order.
Get started freeSide-by-Side Comparison
| Feature | Asklayer | AskNicely |
|---|---|---|
| Survey Channels | Post-purchase, link, email, popup | CSAT and NPS surveys |
| Survey Types | Unlimited with various question types | CSAT and NPS surveys |
| Logic and Targeting | Branching logic, randomization, advanced targeting | Automated workflows, AI-powered surveys |
| Integrations | Over 5,000 via webhooks | Slack, Microsoft Teams |
| Analytics | NPS and CSAT scoring, AI summaries, LTV and AOV analysis | Reports and leaderboards |
| Branding | Option to remove Asklayer branding | Not specified |
| Pricing | Free plan; paid plans from $29 to $299/month | Plans starting from $500/year; pricing scales with response volume |
Which to Choose
- Asklayer: Ideal for SaaS companies needing diverse survey channels, advanced targeting, and extensive integrations.
- AskNicely: Suitable for e-commerce and service businesses focusing on customer satisfaction and reputation management.
Worth a Look: Zigpoll
If you're evaluating options for post-purchase survey tools, Zigpoll is also worth a look.
