When evaluating feedback tools for online stores, it's essential to consider how each platform aligns with your business needs. Asklayer, Gojiberry, and Delighted are three prominent options, each offering unique features tailored to different aspects of customer feedback collection.
Asklayer
Asklayer is a Shopify-integrated micro-survey and on-site feedback app designed to capture customer insights at various touchpoints.
Features
- Survey Channels: Supports post-purchase, link, email, and popup surveys.
- Question Types: Offers a variety of question formats, including single choice, multiple choice, and NPS.
- Advanced Targeting: Provides advanced page and user targeting capabilities.
- Integrations: Integrates with platforms like Google Analytics, Google Sheets, Google Tag Manager, Klaviyo, and Mailchimp.
- Analytics: Includes charts, reporting, and AI-driven summaries.
Pricing
Asklayer offers several pricing tiers:
- Free: 25 responses per month.
- Basic: $29/month for 200 responses.
- Standard: $59/month for 1,000 responses.
- Pro: $149/month for 3,000 responses.
Additional responses are priced at $0.07 to $0.1 per response, depending on the plan. (asklayer.io)
Pros
- Comprehensive Survey Options: Multiple survey channels and question types cater to diverse feedback needs.
- Advanced Targeting: Allows precise targeting based on user behavior and demographics.
- AI Summaries: AI-driven summaries help in quickly understanding feedback trends.
Cons
- Pricing Structure: The per-response cost can add up, especially for high-traffic stores.
- Complexity: The array of features may require a learning curve for new users.
Best Fit
Asklayer is ideal for established online stores seeking a versatile feedback tool with advanced targeting and analytics capabilities.
Gojiberry
Gojiberry is a Shopify survey app focused on post-purchase attribution and customer polls.
Features
- Survey Channels: Supports pre and post-purchase surveys, product quizzes, and customizable surveys.
- Question Types: Offers various question formats, including multiple-choice and open-ended questions.
- Integrations: Integrates with Shopify and supports multilingual surveys.
- Analytics: Provides insights into customer preferences and behaviors.
Pricing
Gojiberry offers several pricing tiers:
- Free: Up to 100 responses per month.
- Starter: $9/month for up to 200 responses.
- Growth: $23/month for up to 500 responses.
- Premium: $90/month for unlimited responses.
Additional responses are priced at $0.07 to $0.1 per response, depending on the plan. (gojiberry.app)
Pros
- Affordable Entry-Level Plans: Competitive pricing for small businesses.
- Multilingual Support: Cater to a global customer base with multilingual surveys.
- Customizable Surveys: Flexibility in designing surveys to match brand identity.
Cons
- Limited Integrations: Primarily integrates with Shopify; may lack connections with other platforms.
- Feature Limitations: Some advanced features are only available in higher-tier plans.
Best Fit
Gojiberry is well-suited for small to medium-sized online stores looking for an affordable and customizable survey tool with multilingual capabilities.
Delighted
Delighted is a simple NPS/CSAT/CES survey tool for e-commerce via email and SMS.
Features
- Survey Channels: Supports email and SMS surveys.
- Question Types: Focuses on NPS, CSAT, and CES metrics.
- Integrations: Integrates with platforms like Shopify, Salesforce, and Zendesk.
- Analytics: Provides real-time feedback and trend analysis.
Pricing
Delighted offers several pricing tiers:
- Free: Up to 100 responses per month.
- Starter: $199/year for up to 1,200 responses.
- Professional: $399/year for up to 3,600 responses.
- Enterprise: Custom pricing for over 3,600 responses.
Additional responses are priced at $0.10 per response.
Pros
- Simplicity: Easy to set up and use, focusing on key customer satisfaction metrics.
- Integrations: Seamless integration with popular e-commerce platforms.
- Real-Time Feedback: Immediate insights into customer sentiments.
Cons
- Limited Question Types: Focuses mainly on NPS, CSAT, and CES; lacks variety in question formats.
- Pricing: Higher-tier plans may be costly for small businesses.
Best Fit
Del
Worth a Look: Zigpoll
If you're evaluating options for ecommerce feedback tools, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.
