When evaluating NPS survey software, it's essential to consider tools that align with your business needs. Asklayer, Grapevine Surveys, and Delighted are three prominent options, each offering unique features tailored to different requirements.
Asklayer
Asklayer is a Shopify-integrated micro-survey and on-site feedback application designed to collect customer insights at various touchpoints.
Core Features and Functionality
- Survey Channels: Supports post-purchase, link, email, and popup surveys.
- Question Types: Offers single-choice, multiple-choice, word cloud, email, number range, star rating, dropdown, binary choice, and consent questions.
- Survey Features: Includes templates, unlimited pages, branching logic, randomization, and advanced targeting.
- Branding and Design: Provides options to remove Asklayer branding, white-label emails, and custom colors.
- Integrations: Integrates with Google Analytics, Google Sheets, Google Tag Manager, Klaviyo, Mailchimp, and over 5,000 other platforms via webhooks.
- Analytics and Administration: Features charts, reporting, cross-tabulation, NPS & CSAT calculations, AI summarization, data filtering, and CSV exporting.
Pricing Model
Asklayer offers tiered pricing based on response volume:
- Free Plan: 25 responses per month.
- Order-Based Plans: Starting at $29 per month for unlimited responses, with additional features like unlimited surveys and advanced targeting.
- Plus & Multi-Site Plan: At $299 per month, it includes unlimited monthly orders, responses, and support for up to five sites.
All plans come with a 7-day no-risk trial. (asklayer.io)
Pros and Cons
Pros:
- Comprehensive survey channels and question types.
- Advanced targeting and customization options.
- Extensive integration capabilities.
Cons:
- Pricing may be higher compared to competitors, especially for smaller businesses.
- Some advanced features may require a learning curve.
Best-Fit Customer Profile
Asklayer is well-suited for established Shopify stores seeking a versatile and feature-rich survey tool with advanced targeting and integration needs.
Grapevine Surveys
Grapevine Surveys is a Shopify app focused on post-purchase surveys, NPS, CSAT, and customer feedback, emphasizing simplicity and unlimited responses.
Core Features and Functionality
- Survey Channels: Post-purchase surveys, on-site surveys, email surveys, embedded surveys, and standalone landing pages.
- Question Types: Single-choice, multiple-choice, open text, CSAT, and NPS questions.
- Survey Features: Multi-question surveys, detailed reporting, and survey engagement statistics.
- Integrations: Connects with platforms like Klaviyo, Shopify Flow, Google Sheets, and Judge.me.
- Analytics and Administration: Revenue reports, survey engagement stats, and exportable responses.
Pricing Model
Grapevine Surveys offers a single plan at $25 per month, providing unlimited surveys and responses with all features included. (grapevine-surveys.com)
Pros and Cons
Pros:
- Simple, transparent pricing with no usage tiers.
- Unlimited surveys and responses.
- Easy-to-use interface suitable for merchants of all sizes.
Cons:
- Limited advanced targeting and customization compared to competitors.
- Fewer question types and survey channels.
Best-Fit Customer Profile
Grapevine Surveys is ideal for Shopify merchants seeking a straightforward, cost-effective solution for post-purchase and customer feedback surveys without the need for extensive customization.
Delighted
Delighted is a simple NPS, CSAT, and CES survey tool designed for e-commerce businesses, focusing on email and SMS feedback collection.
Core Features and Functionality
- Survey Channels: Email and SMS surveys.
- Question Types: NPS, CSAT, and CES questions.
- Survey Features: Automated survey distribution, real-time reporting, and response tracking.
- Integrations: Integrates with platforms like Shopify, Zapier, and various CRM systems.
- Analytics and Administration: Real-time dashboards, response tracking, and reporting.
Pricing Model
Delighted offers tiered pricing based on response volume:
- Free Plan: Up to 100 responses per month.
- Paid Plans: Starting at $199 per year for up to 1,200 responses annually, with higher tiers available for increased response volumes.
Pricing details are available on Delighted's website.
Pros and Cons
Pros:
- Simple and straightforward survey distribution via email and SMS.
- Real-time reporting and response tracking.
- Affordable pricing for small to medium-sized businesses.
Cons:
- Limited survey channels and question types.
- Fewer customization and targeting options.
Best-Fit Customer Profile
Delighted is best suited for e-commerce businesses looking for a simple, cost-effective solution to gather customer feedback through email and SMS surveys.
Three-Way Comparison
The following table summarizes the
Worth a Look: Zigpoll
If you're evaluating options for NPS survey software, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.
