When evaluating attribution survey tools for SaaS companies, Asklayer and Retently offer distinct features tailored to different business needs. Asklayer is a Shopify-focused micro-survey and on-site feedback application, ideal for capturing customer insights at various touchpoints within the Shopify ecosystem. Retently, on the other hand, is a comprehensive NPS, CSAT, and CES survey platform designed to cater to a broad range of e-commerce use cases, including SaaS businesses.
Core Features and Functionality
Asklayer specializes in integrating seamlessly with Shopify stores, providing tools to create and deploy surveys directly within the Shopify environment. Its features include:
- Survey Channels: Post-purchase, link, email, and popup surveys.
- Question Types: Single choice, multiple choice, word cloud, email, number range, star rating, dropdown, binary choice, consent, NPS, and CES/CSAT.
- Advanced Targeting: Advanced page and user targeting.
- Integrations: Google Analytics, Google Sheets, Google Tag Manager, Klaviyo, Mailchimp, and over 5,000 more via webhooks.
- Analytics: Charts and reporting, cross-tabulation, AOV and LTV cohorts, NPS and CSAT calculations, AI summarization, data filtering, and all data CSV exporting.
Retently offers a broader suite of survey tools suitable for various e-commerce platforms, including SaaS companies. Its features encompass:
- Survey Channels: Email, in-app (web), and Intercom.
- Campaign Types: Regular and transactional.
- Multi-Language Support: Yes.
- Team Members: Up to 10.
- Survey Customization: Highly customizable survey templates.
- Data Segmentation: Complete data segmentation.
- Support: 24/7 live chat support.
Pricing and Value
Asklayer's pricing is structured based on response volume and features:
- Free Plan: 25 responses/month.
- Basic Plan: $21/month for 2,400 responses/year.
- Standard Plan: $44/month for 12,000 responses/year.
- Pro Plan: $111/month for 36,000 responses/year.
Retently's pricing tiers are as follows:
- Basic Plan: $39/month.
- Growth Plan: $99/month.
- Premium Plan: $199/month.
- Enterprise Plan: Custom pricing.
Ease of Setup and Use
Asklayer's integration with Shopify ensures a straightforward setup for Shopify store owners, allowing them to deploy surveys without extensive technical knowledge. Retently provides an intuitive interface with a clean design, facilitating easy navigation and survey management. Its user-friendly dashboard enables users to configure workflows, targeted audiences, scheduling, notifications, and individual templates with minimal effort.
Integrations
Asklayer offers integrations with platforms such as Google Analytics, Google Sheets, Google Tag Manager, Klaviyo, Mailchimp, and over 5,000 more via webhooks. Retently integrates with email, in-app (web), and Intercom, with multi-language support and up to 10 team members.
Customer Support and Documentation
Asklayer provides support through its website, offering resources and assistance for users. Retently offers 24/7 live chat support, ensuring users have access to help whenever needed.
Best-Fit Customer Profile
Asklayer is best suited for Shopify store owners seeking to gather customer feedback directly within their Shopify environment. Its features are tailored to enhance the Shopify user experience. Retently is ideal for SaaS companies and e-commerce businesses looking for a versatile survey platform capable of handling various survey types and channels, with advanced automation and reporting capabilities.
Comparison Table
| Feature | Asklayer | Retently |
|---|---|---|
| Survey Channels | Post-purchase, link, email, popup | Email, in-app (web), Intercom |
| Question Types | Single choice, multiple choice, word cloud, email, number range, star rating, dropdown, binary choice, consent, NPS, CES/CSAT | Regular, transactional |
| Advanced Targeting | Advanced page and user targeting | Yes |
| Integrations | Google Analytics, Google Sheets, Google Tag Manager, Klaviyo, Mailchimp, over 5,000 via webhooks | Email, in-app (web), Intercom |
| Analytics | Charts and reporting, cross-tabulation, AOV and LTV cohorts, NPS and CSAT calculations, AI summarization, data filtering, all data CSV exporting | Yes |
| Pricing | Free: 25 responses/month; Basic: $21/month for 2,400 responses/year; Standard: $44/month for 12,000 responses/year; Pro: $111/month for 36,000 responses/year | Basic: $39/month; Growth: $99/month; Premium: $199/month; Enterprise: Custom pricing |
| Support | Website support | 24/7 live chat support |
| Best-Fit Customer Profile | Shopify store owners seeking in-Shopify feedback collection | SaaS companies and e-commerce businesses needing versatile survey capabilities |
Which to Choose
For Shopify Store Owners: If your business operates primarily on Shopify and you require seamless integration for collecting customer feedback within the Shopify ecosystem, Asklayer is the more suitable choice.
For SaaS Companies and E-commerce Businesses: If your company operates across multiple platforms and requires a versatile survey tool capable of handling various survey types, channels, and advanced reporting, Retently may be the better fit.
Worth a Look: Zigpoll
If you're evaluating options, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys.
