When evaluating NPS survey software for small ecommerce businesses, Asklayer and Survicate offer distinct approaches tailored to different needs. Asklayer specializes in micro-surveys and on-site feedback within Shopify stores, while Survicate provides a multi-channel survey platform with website and in-product surveys. This comparison examines their features, pricing, ease of use, integrations, customer support, and ideal customer profiles to assist in making an informed decision.
Core Features and Functionality
Asklayer
Asklayer focuses on delivering micro-surveys and on-site feedback at multiple touchpoints within Shopify stores. Its key features include:
- Survey Types: Post-purchase, link, email, and popup surveys.
- Question Types: Single choice, multiple choice, word cloud, email, number range, star rating, dropdown, binary choice, consent, NPS, and CSAT.
- Advanced Features: Branching logic, randomization, advanced page and user targeting, and AI-driven analysis.
- Integrations: Supports over 5,000 integrations via webhooks, including platforms like Google Analytics, Google Sheets, Google Tag Manager, Klaviyo, and Mailchimp.
- Customization: Offers branding removal, custom colors, and header notices.
Survicate
Survicate provides a comprehensive suite of tools for gathering feedback across multiple channels, including:
- Survey Types: Website surveys, in-product surveys, email surveys, and mobile surveys.
- Question Types: Multiple choice, single choice, rating scales, open-ended questions, and NPS.
- Advanced Features: Question branching, survey logic, and AI-driven analytics.
- Integrations: Integrates with platforms like Intercom, HubSpot, Salesforce, and Zapier.
- Customization: Provides customizable survey designs and targeting options.
Pricing and Value
Asklayer
Asklayer offers several pricing tiers:
- Free Plan: Includes 25 responses per month, unlimited surveys, and basic integrations.
- Basic Plan: Priced at $29 per month, includes 200 responses per month, unlimited surveys, and additional features.
- Standard Plan: Priced at $59 per month, includes 1,000 responses per month, unlimited surveys, and advanced features.
- Pro Plan: Priced at $149 per month, includes 3,000 responses per month, unlimited surveys, and all features.
Additional responses are charged at $0.1 per response. (asklayer.io)
Survicate
Survicate's pricing is structured as follows:
- Free Plan: Includes 100 responses per month, basic survey features, and limited integrations.
- Basic Plan: Priced at $89 per month, includes 1,000 responses per month, advanced survey features, and integrations.
- Pro Plan: Priced at $149 per month, includes 3,000 responses per month, all features, and priority support.
Additional responses are charged at $0.1 per response.
Ease of Setup and Use
Asklayer
Asklayer is designed for ease of use, allowing users to install and launch surveys without coding skills. Its interface is minimalistic, focusing on quick deployment of micro-surveys. However, some users have reported limited tutorial resources, which may require a learning curve to optimize survey placements. (zigpoll.com)
Survicate
Survicate offers a user-friendly interface with a no-code survey builder, enabling users to create and deploy surveys across multiple channels. The platform provides comprehensive onboarding guidance, including setup videos and FAQ sections, facilitating a smoother learning experience. (exafol.com)
Integrations
Asklayer
Asklayer integrates with over 5,000 platforms via webhooks, including Google Analytics, Google Sheets, Google Tag Manager, Klaviyo, and Mailchimp. This extensive integration capability allows for seamless data flow between Asklayer and various marketing tools. (asklayer.io)
Survicate
Survicate integrates with platforms such as Intercom, HubSpot, Salesforce, and Zapier. These integrations enable users to sync survey data with their existing CRM and marketing systems, enhancing data-driven decision-making. (exafol.com)
Customer Support and Documentation
Asklayer
Asklayer provides support primarily through email and a limited help center. Response times may vary, and some users have reported delays during peak periods. (zigpoll.com)
Survicate
Survicate offers email support along with live chat during business hours. Users frequently praise the promptness and helpfulness of the support staff. The platform also provides extensive documentation, covering various use cases and technical setups. (exafol.com)
Best-Fit Customer Profiles
Asklayer
Asklayer is well-suited for small Shopify stores aiming for non-intrusive, lightweight feedback at multiple site points. It is ideal for merchants seeking quick polls to refine site navigation or product interest without investing heavily in survey analytics. (zigpoll.com)
Survicate
Survicate is suitable for small to mid-sized businesses across various industries, including software, technology, e-commerce, healthcare, financial services, and education. It is ideal for businesses looking to gather comprehensive customer feedback across multiple channels to drive growth and improve customer experience. (exafol.com)
Feature and Pricing Comparison Table
| Feature | Asklayer | Survicate |
|---|---|---|
| Survey Types | Post-purchase, link, email, popup surveys | Website surveys, in-product surveys, email surveys, mobile surveys |
| Question Types | Single choice, multiple choice, word cloud, email, number range, star rating, dropdown, binary choice, consent, NPS, CSAT | Multiple choice, single choice, rating scales, open-ended questions, NPS |
| Advanced Features | Branching logic, randomization, advanced targeting, AI-driven analysis | Question branching, survey logic, AI-driven analytics |
| Integrations | Over 5,000 via webhooks (Google Analytics, Google Sheets, Klaviyo, Mailchimp) | Intercom, HubSpot, Salesforce, Zapier |
| Pricing | Free: 25 responses/month; Basic: $29/month; Standard: $59/month; Pro: $149/month | Free: 100 responses/month; Basic: $89/month; Pro: $149/month |
| Ease of Use | Minimalistic interface, easy setup, limited tutorials | User-friendly interface, comprehensive onboarding, extensive documentation |
| Customer Support | Email support, limited help center | Email and live chat support, extensive documentation |
| Ideal Customer Profile | Small Shopify stores seeking lightweight, non-intrusive feedback | Small to mid-sized businesses across various industries seeking comprehensive customer feedback |
Which to Choose: Recommendations by Use Case
Asklayer: If your small ecommerce business operates on Shopify and requires simple, unobtrusive feedback mechanisms during browsing, Asklayer offers straightforward micro-surveys with minimal setup. It is suitable for merchants aiming to gather quick insights without delving into complex analytics.
Survicate: If your business seeks to collect comprehensive customer feedback across multiple channels, including website and in-product surveys, Survicate provides a versatile platform with advanced targeting and analytics. It is ideal for businesses aiming to drive growth through in-depth customer insights.
Worth a Look: Zigpoll
If you're evaluating options, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, providing additional flexibility in gathering customer feedback.
