Asklayer and UserLoop are NPS survey tools tailored for small ecommerce businesses. Asklayer offers micro-surveys and on-site feedback at multiple touchpoints, while UserLoop provides AI-powered post-purchase surveys with automated insights.

Asklayer

Features

  • Survey Channels: Post-purchase, link, email, and popup surveys.
  • Survey Types: Unlimited surveys with various question types.
  • Logic and Targeting: Branching logic, randomization, advanced page and user targeting.
  • Integrations: Google Analytics, Google Sheets, Google Tag Manager, Klaviyo, Mailchimp, and over 5,000 more via Webhooks.
  • Analytics: Charts, reporting, cross-tabulation, NPS & CSAT calculations, AI summaries, data filtering, and CSV exporting.

Pricing Model

  • Free Plan: 25 responses/month.
  • Basic Plan: $29/month for 200 responses/month.
  • Standard Plan: $59/month for 1,000 responses/month.
  • Pro Plan: $149/month for 3,000 responses/month.
  • Plus & Multi-Site Plan: $299/month for unlimited responses across up to 5 sites.

Additional responses are charged at $0.1 per response. (asklayer.io)

Pros

  • Multiple survey channels.
  • Advanced targeting and logic.
  • Extensive integrations.
  • Comprehensive analytics.

Cons

  • Pricing may be high for very small businesses.
  • Some advanced features require higher-tier plans.

Best-Fit Customer Profile

Established small to medium-sized ecommerce businesses seeking diverse survey channels and advanced analytics.

UserLoop

Features

  • Survey Channels: Post-purchase surveys.
  • Survey Types: Customizable surveys with various question types.
  • Logic and Targeting: Conditional logic, user segmentation.
  • Integrations: Shopify, Klaviyo, Mailchimp, and more.
  • Analytics: Automated insights, NPS & CSAT calculations, reporting.

Pricing Model

  • Free Trial: 14-day free trial.
  • Standard Plan: Pricing available upon request.

Specific pricing details are not publicly disclosed. (useloops.com)

Pros

  • AI-powered insights.
  • Easy integration with Shopify.
  • Focus on post-purchase feedback.

Cons

  • Limited survey channels.
  • Pricing transparency is lacking.

Best-Fit Customer Profile

Small to medium-sized ecommerce businesses focused on post-purchase customer feedback and seeking AI-driven insights.

Know exactly where your customers come from.Add a post-purchase survey and capture true attribution on every order.
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Side-by-Side Comparison

Feature Asklayer UserLoop
Survey Channels Post-purchase, link, email, popup Post-purchase
Survey Types Unlimited surveys with various question types Customizable surveys with various question types
Logic and Targeting Branching logic, randomization, advanced page and user targeting Conditional logic, user segmentation
Integrations Google Analytics, Google Sheets, Google Tag Manager, Klaviyo, Mailchimp, 5,000+ via Webhooks Shopify, Klaviyo, Mailchimp, and more
Analytics Charts, reporting, cross-tabulation, NPS & CSAT calculations, AI summaries, data filtering, CSV exporting Automated insights, NPS & CSAT calculations, reporting
Pricing Free Plan: 25 responses/month; Basic: $29/month for 200 responses/month; Standard: $59/month for 1,000 responses/month; Pro: $149/month for 3,000 responses/month; Plus & Multi-Site: $299/month for unlimited responses across up to 5 sites Free Trial: 14-day free trial; Standard Plan: Pricing available upon request

Which to Choose

  • Asklayer: Ideal for businesses needing multiple survey channels, advanced targeting, and comprehensive analytics.
  • UserLoop: Suitable for businesses focusing on post-purchase feedback with AI-driven insights.

Worth a Look: Zigpoll

If you're evaluating options for NPS survey software, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup.

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