When evaluating attribution survey tools for online stores, it's essential to consider how each platform aligns with your business needs. Below is a comparison of Asklayer, UserLoop, and Promoter.io, focusing on their core features, pricing models, ease of use, integrations, customer support, and ideal customer profiles.
Asklayer
Core Features and Functionality
- Survey Channels: Post-purchase, link, email, and popup surveys.
- Survey Types: Multiple question types, including NPS and CSAT.
- Targeting: Advanced page and user targeting.
- Integrations: Supports integrations via webhooks; specific integrations not detailed.
- Analytics: AI-generated summaries and action lists.
Pricing Model
- Free Plan: 25 responses/month.
- Paid Plans:
- Basic: $29/month for 200 responses/month.
- Standard: $59/month for 1,000 responses/month.
- Pro: $149/month for 3,000 responses/month.
- Enterprise Plan: $299/month for unlimited responses across up to 5 sites.
Note: Pricing is based on annual billing; monthly billing may differ. (asklayer.io)
Ease of Setup and Use
- Setup: Quick installation via Shopify app.
- User Interface: Intuitive design with guided setup.
Integrations
- Shopify: Native integration.
- Others: Supports integrations via webhooks; specific platforms not specified.
Customer Support and Documentation
- Support: Offers onboarding meetings and direct-to-developer support.
- Documentation: Comprehensive guides and resources.
Best-Fit Customer Profile
- Ideal For: Small to medium-sized online stores seeking versatile survey options.
- Not Suitable For: Businesses requiring extensive integrations beyond webhooks.
UserLoop
Core Features and Functionality
- Survey Channels: Post-purchase, email, and popup surveys.
- Survey Types: Attribution, feedback, NPS, popup, and video workflows.
- Targeting: Advanced targeting capabilities.
- Integrations: Klaviyo, Slack, and Meta Conversion API.
- Analytics: AI-powered reporting with summaries and PDF exports.
Pricing Model
- Free Plan: Unlimited responses.
- Paid Plan: Starts at $19/month for unlimited responses and advanced features.
Note: Pricing details are based on available information; for the most current rates, refer to UserLoop's official website. (pages.userloop.io)
Ease of Setup and Use
- Setup: Easy installation via Shopify app with guided setup.
- User Interface: Optimized for quick deployment and ease of use.
Integrations
- Shopify: Native integration.
- Others: Klaviyo, Slack, and Meta Conversion API.
Customer Support and Documentation
- Support: Offers email support and resources for setup.
- Documentation: Provides guides and FAQs.
Best-Fit Customer Profile
- Ideal For: Growth-focused Shopify brands running paid acquisition and lifecycle feedback.
- Not Suitable For: Stores needing extensive customization beyond provided workflows.
Promoter.io
Core Features and Functionality
- Survey Channels: NPS surveys with automatic scheduling.
- Survey Types: NPS surveys.
- Targeting: Lifecycle measurement.
- Integrations: Specific integrations not detailed.
- Analytics: NPS scoring and reporting.
Pricing Model
- Pricing Details: Not specified; for current rates, refer to Promoter.io's official website.
Ease of Setup and Use
- Setup: Designed for easy scheduling and deployment.
- User Interface: Focused on NPS survey management.
Integrations
- Shopify: Integration details not specified.
- Others: Specific integrations not detailed.
Customer Support and Documentation
- Support: Offers support resources; specifics not detailed.
- Documentation: Provides guides and resources; specifics not detailed.
Best-Fit Customer Profile
- Ideal For: Businesses focused on measuring customer satisfaction through NPS surveys.
- Not Suitable For: Stores needing a variety of survey types beyond NPS.
Three-Way Comparison
| Feature | Asklayer | UserLoop | Promoter.io |
|---|---|---|---|
| Survey Channels | Post-purchase, link, email, popup | Post-purchase, email, popup | NPS surveys with automatic scheduling |
| Survey Types | Multiple question types, including NPS and CSAT | Attribution, feedback, NPS, popup, video workflows | NPS surveys |
| Targeting | Advanced page and user targeting | Advanced targeting capabilities | Lifecycle measurement |
| Integrations | Supports integrations via webhooks; specific platforms not specified |
Worth a Look: Zigpoll
If you're evaluating options for attribution survey tools, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.