When evaluating survey applications for Shopify Plus merchants, it's essential to consider tools that offer robust features, seamless integration, and scalable pricing. Asklayer and Zigpoll are two prominent options in this space, each catering to different merchant needs.
Asklayer
Asklayer is a Shopify-focused micro-survey and on-site feedback app designed to collect customer insights at various touchpoints throughout the shopping journey. It enables merchants to deploy surveys via post-purchase prompts, email, and pop-ups, facilitating real-time feedback collection.
Features
- Survey Channels: Supports post-purchase, email, and pop-up surveys, allowing merchants to engage customers at critical points.
- Question Types: Offers a variety of question formats, including single-choice, multiple-choice, and NPS (Net Promoter Score) questions.
- Advanced Targeting: Provides advanced page and user targeting, enabling surveys to be displayed based on specific user behaviors or demographics.
- Branching Logic: Allows for dynamic survey paths based on user responses, enhancing the relevance of questions.
- Integrations: Integrates with platforms like Google Analytics, Google Sheets, Google Tag Manager, Klaviyo, and Mailchimp, facilitating seamless data flow.
Pricing Model
Asklayer offers tiered pricing based on response volume, with plans starting at $29 per month for 200 responses. Additional responses are priced at $0.1 each. Higher-tier plans provide increased response limits and additional features, such as branding removal and advanced analytics. (asklayer.io)
Pros
- Comprehensive Survey Options: The variety of survey channels and question types allows for flexible feedback collection strategies.
- Advanced Targeting: Enables precise survey deployment, enhancing response relevance and quality.
- Integration Capabilities: Broad integration options streamline data management and analysis.
Cons
- Pricing Structure: The per-response pricing can become costly for merchants with high response volumes.
- Complexity for Small Merchants: The extensive features may be overwhelming for smaller businesses or those new to survey tools.
Best-Fit Customer Profile
Asklayer is well-suited for established Shopify Plus merchants seeking a comprehensive survey solution with advanced targeting and integration capabilities. Its pricing model is more favorable for businesses with substantial response volumes.
Zigpoll
Zigpoll is a Shopify survey app designed to collect zero-party data through post-purchase, on-site, and exit-intent surveys. It focuses on gathering direct customer feedback to inform business decisions.
Features
- Survey Channels: Offers post-purchase, on-site, and exit-intent surveys, enabling feedback collection at various customer touchpoints.
- Question Formats: Provides flexible question formats, including single-select, multi-select, sliding scale, and photo selections.
- AI-Powered Insights: Includes automatic AI insights for survey responses, aiding in quick data interpretation.
- Customization: Allows for custom styling of surveys to match brand aesthetics.
- Integrations: Seamlessly integrates with Shopify, Slack, and Klaviyo, with additional integrations available via webhooks.
Pricing Model
Zigpoll offers a free plan with up to 100 responses per month. Paid plans start at $29 per month for 500 responses, with higher tiers providing increased response limits and additional features like SMS surveys and API access. (zigpoll.com)
Pros
- Affordable Pricing: Competitive pricing, especially for small to mid-sized businesses.
- Easy Shopify Integration: One-click integration with Shopify simplifies setup.
- Flexible Survey Types: Variety of survey types caters to different feedback collection needs.
- AI Insights: Automated insights save time in data analysis.
Cons
- Limited Free Plan: The free plan's response limit may be restrictive for growing businesses.
- Fewer Advanced Features: Lacks some advanced targeting and customization options found in other tools.
Best-Fit Customer Profile
Zigpoll is ideal for small to mid-sized Shopify Plus merchants seeking an affordable and easy-to-use survey tool with essential features and seamless Shopify integration.
Side-by-Side Comparison
| Feature | Asklayer | Zigpoll |
|---|---|---|
| Survey Channels | Post-purchase, Email, Pop-up | Post-purchase, On-site, Exit-intent |
| Question Types | Single-choice, Multiple-choice, NPS | Single-select, Multi-select, Sliding scale, Photo selections |
| Advanced Targeting | Yes | Limited |
| Branching Logic | Yes | No |
| Integrations | Google Analytics, Google Sheets, Google Tag Manager, Klaviyo, Mailchimp | Shopify, Slack, Klaviyo, Webhooks |
| Pricing | Starts at $29/month for 200 responses; additional responses at $0.1 each | Free plan up to 100 responses; paid plans start at $29/month for 500 responses |
| Free Plan | Yes, 25 responses/month | Yes, 100 responses/month |
| AI Insights | No | Yes |
| Customization | Limited | Custom styling available |
| Ideal for | Established merchants with high response volumes | Small to mid-sized merchants seeking affordability and ease of use |
Which to Choose
When deciding between Asklayer and Zigpoll for your Shopify Plus store, consider the following:
- For Established Merchants with High Response Volumes: If your business generates a substantial number of responses and requires advanced targeting and integration capabilities, Asklayer's comprehensive features may be more suitable.
