When evaluating post-purchase survey tools for ecommerce, it's essential to consider platforms that effectively capture customer feedback to enhance the shopping experience. Two notable options are AskNicely and Asklayer, each offering distinct features tailored to different business needs.

AskNicely

AskNicely is a customer experience management platform specializing in Net Promoter Score (NPS) surveys, primarily serving ecommerce and service-oriented businesses. It offers AI-powered surveys, automated workflows, and real-time reporting to help businesses enhance customer satisfaction.

Core Features and Functionality

• Survey Types: NPS, Customer Satisfaction (CSAT), Customer Effort Score (CES), and customizable surveys.
• AI Capabilities: AI-powered dynamic surveys, AI summaries, and AI action lists.
• Targeting and Segmentation: Advanced targeting, real-time TV display, and leaderboards.
• Reporting and Analytics: Trend reports, AI summaries, and downloadable presentations.

Pricing Model

AskNicely's pricing is quote-based, starting at approximately $399 per month, with costs scaling based on response volume. The median annual contract value is around $8,750. (zigpoll.com)

Ease of Setup and Use

AskNicely offers a user-friendly interface with automated workflows and customizable surveys, facilitating quick deployment. However, some users have reported occasional technical issues affecting data analysis. (zigpoll.com)

Integrations

AskNicely integrates with platforms such as Slack, Microsoft Teams, Google Sheets, Google Tag Manager, Klaviyo, and Mailchimp, enabling seamless data flow across systems. (zigpoll.com)

Customer Support and Documentation

AskNicely provides chat and email support for all plans, with dedicated customer success managers for higher-tier plans. Users have praised the team's responsiveness and personalized assistance. (zigpoll.com)

Best-Fit Customer Profile

AskNicely is well-suited for mid-market to enterprise-level businesses seeking in-depth customer experience management with a focus on NPS surveys and advanced analytics. (zigpoll.com)

Asklayer

Asklayer is a Shopify-focused micro-survey and on-site feedback application designed to collect customer insights at various touchpoints. It provides customizable surveys, advanced targeting, and integrations with platforms like Google Analytics and Mailchimp, aiming to improve customer experience for Shopify merchants.

Core Features and Functionality

• Survey Types: Post-purchase, link, email, and popup surveys.
• AI Capabilities: AI summaries and AI action lists.
• Targeting and Segmentation: Advanced page and user targeting, IP and location tracking.
• Reporting and Analytics: Charts and reporting, cross-tabulation, Average Order Value (AOV) and Lifetime Value (LTV) cohorts (coming soon).

Pricing Model

Asklayer offers tiered plans:

• Free: 25 responses/month, unlimited surveys, basic integrations.
• Basic: $29/month for 200 responses/month, unlimited surveys, basic integrations.
• Grow: $59/month for 1,000 responses/month, advanced features.
• Transform: $149/month for 3,000 responses/month, all features, branding removal.
• Plus & Multi-site: $299/month for unlimited responses, multi-site support, dedicated account manager.

Additional responses are billed at $0.05 to $0.10 per response, depending on the plan. (zigpoll.com)

Ease of Setup and Use

Asklayer provides an intuitive point-and-click survey builder, requiring no programming skills, and is designed for minimal website impact. (zigpoll.com)

Integrations

Asklayer integrates with Google Analytics, Google Sheets, Google Tag Manager, Klaviyo, Mailchimp, and over 5,000 other platforms via webhooks, providing extensive connectivity options. (zigpoll.com)

Customer Support and Documentation

Asklayer offers support through email and a comprehensive knowledge base, assisting users in survey creation and integration processes. The platform's user-friendly design minimizes the need for extensive support. (zigpoll.com)

Best-Fit Customer Profile

Asklayer is ideal for small to medium-sized Shopify merchants aiming to gather actionable customer feedback through customizable micro-surveys and on-site feedback mechanisms. (zigpoll.com)

Side-by-Side Comparison