When evaluating survey tools for online stores, it's essential to consider platforms that integrate seamlessly with Shopify and cater to the unique needs of e-commerce businesses. AskNicely, Sogolytics, and Retently are three such platforms that offer distinct features and pricing structures.
AskNicely
Core Features and Functionality
AskNicely specializes in Net Promoter Score (NPS) surveys, enabling businesses to gauge customer loyalty effectively. It offers AI-powered surveys, automated workflows, and real-time reporting. Integrations include Slack and Microsoft Teams, facilitating streamlined communication. However, it lacks support for multiple languages, which can be a limitation for diverse customer bases.
Pricing Model
Pricing is tiered based on response volume, starting from approximately $199 per month for up to 1,000 contacts. The Growth Plan is around $399 per month for 5,000 contacts, and the Enterprise Plan offers custom pricing for larger volumes. These plans are primarily annual, with discounts available for extended commitments. (asknicely.com)
Ease of Setup and Use
The platform is user-friendly, allowing businesses to launch NPS surveys quickly. Its focus on NPS makes it less versatile for other survey types.
Integrations
AskNicely integrates with Shopify, Slack, and Microsoft Teams, but it does not support other platforms.
Customer Support and Documentation
Support is available via chat and email, with dedicated customer success managers for higher-tier plans. Documentation is comprehensive, aiding in efficient setup and usage.
Best-Fit Customer Profile
Ideal for mid-market to enterprise-level e-commerce businesses focused on measuring and improving customer loyalty through NPS surveys.
Sogolytics
Core Features and Functionality
Sogolytics offers a versatile survey design and Voice of Customer (VoC) analytics platform with multilingual capabilities. It supports complex question types, branching logic, and detailed reporting. However, its focus on survey design may not be as tailored for e-commerce-specific feedback needs.
Pricing Model
Sogolytics provides a Free Pro plan with unlimited surveys and 100 responses per month. Paid plans start at $249 per month for the Professional Plan, offering unlimited surveys and 1,000 responses. The Enterprise Plan offers custom pricing for higher response volumes and additional features. (sogolytics.com)
Ease of Setup and Use
The platform's extensive features may require a learning curve, especially for users unfamiliar with advanced survey tools.
Integrations
Sogolytics integrates with various platforms, including Shopify, providing flexibility for diverse business needs.
Customer Support and Documentation
Support is available via chat and email, with a comprehensive knowledge base and video tutorials to assist users.
Best-Fit Customer Profile
Suitable for businesses seeking a comprehensive survey tool with advanced features and multilingual support, particularly those needing detailed VoC insights.
Retently
Core Features and Functionality
Retently focuses on NPS, Customer Satisfaction (CSAT), and Customer Effort Score (CES) surveys, tailored for e-commerce use cases. It offers multi-channel surveys, custom branding, and AI-powered feedback classification. However, it may lack the extensive survey design capabilities of Sogolytics.
Pricing Model
Retently's pricing starts at $49 per month for the Ecommerce Basic plan, which includes 1,000 surveys per year. The Pro plan is $199 per month for 2,500 monthly surveys, and the Enterprise plan is $599 per month for 10,000 surveys per month. (retently.com)
Ease of Setup and Use
The platform is designed for ease of use, with straightforward survey creation and management processes.
Integrations
Retently integrates with Shopify and other e-commerce platforms, facilitating seamless data collection.
Customer Support and Documentation
Support is available via email, with a knowledge base to assist users.
Best-Fit Customer Profile
Ideal for e-commerce businesses seeking a specialized tool for measuring customer satisfaction and loyalty through NPS, CSAT, and CES surveys.
Three-Way Comparison
| Feature | AskNicely | Sogolytics | Retently |
|---|---|---|---|
| Core Focus | NPS surveys for customer loyalty | Versatile survey design and VoC analytics with multilingual support | NPS, CSAT, and CES surveys tailored for e-commerce |
| Pricing | From $199/month for up to 1,000 contacts; higher tiers for more responses | Free Pro plan; paid plans start at $249/month for 1,000 responses | From $49/month for 1,000 surveys/year; higher tiers for more surveys |
| Ease of Setup and Use | User-friendly, quick NPS survey deployment | Steeper learning curve due to extensive features | Designed for ease of use with straightforward survey management |
| Integrations | Shopify, Slack, Microsoft Teams | Shopify and various other platforms | Shopify and other e-commerce platforms |
| Customer Support | Chat and email support; dedicated managers for higher tiers | Chat and email support; comprehensive knowledge base | Email support; knowledge base |
| Best-Fit Customer Profile | Mid-market to enterprise e-commerce businesses focused on NPS surveys | Businesses needing advanced survey tools with multilingual support | E-commerce businesses seeking specialized customer satisfaction surveys |
Situational Recommendations
For E-commerce Businesses Focused on Customer Loyalty: If your primary goal is to measure and enhance customer loyalty through NPS surveys, AskNicely offers a specialized solution with seamless Shopify integration.
For Businesses Requiring Advanced Survey Capabilities: If you need a versatile survey tool with advanced features and multilingual support, Sogolytics provides a comprehensive platform suitable for diverse survey needs.
For E-commerce Stores Seeking Specialized Customer Satisfaction Surveys: If your focus is on measuring customer
Worth a Look: Zigpoll
If you're evaluating options for Shopify survey apps, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.
