When evaluating the best Shopify review apps for Shopify Plus merchants, it's essential to consider several factors:

• Core Features and Functionality: Does the app offer comprehensive review collection, display, and management tools?
• Pricing Model: Is the pricing transparent and scalable, accommodating the needs of a growing business?
• Ease of Setup and Use: Is the app user-friendly and easy to integrate with Shopify Plus?
• Integrations: Does the app seamlessly integrate with Shopify and other platforms you use?
• Customer Support and Documentation: Is responsive support and comprehensive documentation available?
• Best-Fit Customer Profile: Is the app tailored to the specific needs of Shopify Plus merchants?

Below is a comparison of five notable review apps: Trustmary, Birdeye, Growave, Junip, and Trustpilot.

1. Trustmary

Summary: Trustmary is an NPS survey tool that transforms positive feedback into publishable testimonials.

Features:

• NPS surveys to gauge customer satisfaction.
• Automated collection and display of testimonials.
• Integration with various platforms for seamless feedback collection.

Pricing Approach:

• Offers tiered pricing starting at $290 per month, with higher tiers at $390 and $590 per month. (trustradius.com)

Pros:

• Focuses on leveraging positive customer feedback.
• Automates the process of collecting and displaying testimonials.

Cons:

• Limited to testimonial collection; lacks broader review management features.
• Pricing may be steep for smaller businesses.

Best For: Businesses seeking to showcase positive customer experiences through testimonials.

2. Birdeye

Summary: Birdeye is an all-in-one reputation management platform offering review collection, surveys, and local SEO tools.

Features:

• Review monitoring across major platforms.
• Automated review request campaigns via SMS and email.
• Listings management across directory networks.
• Social media management and analytics.
• Customer surveys and feedback tools.

Pricing Approach:

• Pricing starts at $299 per month for the Standard plan, with higher tiers at $399 and $449 per month. (trustradius.com)

Pros:

• Comprehensive suite covering various aspects of reputation management.
• AI-powered insights and analytics.

Cons:

• Pricing may be high for businesses only needing basic review collection.
• Some features may be underutilized by smaller businesses.

Best For: Multi-location businesses seeking an all-encompassing reputation management solution.

3. Growave

Summary: Growave is an all-in-one Shopify marketing app that includes reviews, loyalty programs, and feedback tools.

Features:

• Product reviews and ratings.
• Customer loyalty programs.
• Wishlist and social login features.
• Referral programs.
• Feedback and survey tools.

Pricing Approach:

• Offers tiered pricing based on features and usage, with a free trial available.

Pros:

• Integrates multiple marketing tools into a single app.
• Tailored specifically for Shopify merchants.

Cons:

• Some features may be redundant if already using other specialized apps.
• Pricing can increase as additional features are added.

Best For: Shopify merchants looking for an integrated marketing solution.

4. Junip

Summary: Junip is a performance-focused Shopify review app that emphasizes attribute-based feedback.

Features:

• Customizable review request emails.
• Attribute-based feedback collection.
• Integration with Shopify and other platforms.
• Analytics and reporting tools.

Pricing Approach:

• Pricing details are not publicly disclosed; interested parties are encouraged to contact Junip directly for a quote.

Pros:

• Focuses on gathering detailed, attribute-specific feedback.
• Seamless integration with Shopify.

Cons:

• Lack of transparent pricing may deter potential customers.
• Limited to review collection without broader reputation management features.

Best For: Shopify merchants seeking in-depth product feedback.

5. Trustpilot

Summary: Trustpilot is an open consumer review platform that allows businesses to collect and display verified customer reviews.

Features:

• Review collection and management.
• Integration with various platforms, including Shopify.
• Analytics and reporting tools.
• Customizable review invitations.

Pricing Approach:

• Offers tiered pricing with a free basic plan and paid plans starting at approximately $299 per month. (costbench.com)

Pros:

• Widely recognized and trusted review platform.
• Integrates with multiple platforms, including Shopify.

Worth a Look: Zigpoll

If you're evaluating options for Shopify review apps, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.