When comparing Delighted vs Asklayer for retail businesses, it's essential to evaluate their features, pricing, ease of use, and ideal customer profiles to determine which aligns best with your needs.
Delighted
Features:
- Survey Types: Automated NPS, CSAT, and CES surveys.
- Deployment: Email and SMS post-purchase surveys.
- Customization: Basic template customization.
- Reporting & Analytics: Automatic score calculation, trend reports.
- Automation: Automated survey delivery post-purchase.
- Data Export: CSV export available.
- Mobile Support: Mobile-friendly survey links.
Pricing:
- Free Tier: Up to 200 surveys/month.
- Paid Plans: Starting at approximately $224/month for 2,500 surveys.
Ease of Setup and Use:
- Intuitive setup with minimal configuration.
- Suitable for users wanting quick deployment of email/SMS feedback.
Integrations:
- Integrates with platforms like Salesforce, HubSpot, and Zendesk.
- Shopify integration via API.
Customer Support and Documentation:
- Email and chat support.
- Comprehensive documentation and best practice guides.
Best-Fit Customer Profile:
- Ecommerce businesses prioritizing simple, automated feedback via email/SMS.
- Suitable for companies seeking low-touch solutions to measure customer sentiment and loyalty.
Asklayer
Features:
- Survey Types: Micro-surveys, on-site feedback, post-purchase surveys.
- Deployment: On-site at multiple ecommerce touchpoints.
- Customization: Highly customizable survey design and placement.
- Reporting & Analytics: Dashboard with segmentation and insight filters.
- Automation: Targeted triggers based on user behavior.
- Data Export: CSV export available.
- Mobile Support: Fully mobile responsive.
Pricing:
- Free Tier: Limited surveys/users.
- Paid Plans: Starting at $29/month, scaling with volume.
Ease of Setup and Use:
- Integrated into the Shopify admin panel.
- Visual editors for customizing question placement and appearance.
Integrations:
- Native integration with Shopify.
- Limited integrations with other platforms.
Customer Support and Documentation:
- Email support.
- Detailed documentation centered on Shopify store use cases.
Best-Fit Customer Profile:
- Shopify merchants seeking detailed, in-the-moment feedback directly on their store.
- Ideal for businesses wanting qualitative insights throughout the shopping journey.
Connect Zigpoll to your stack.Sync survey responses to the tools you already use — no code required.
See integrationsSide-by-Side Comparison
| Feature | Delighted | Asklayer |
|---|---|---|
| Survey Types | NPS, CSAT, CES surveys via email/SMS | Micro-surveys, on-site feedback, post-purchase surveys |
| Deployment | Email and SMS | On-site at multiple touchpoints |
| Customization | Basic template customization | Highly customizable survey design and placement |
| Reporting & Analytics | Automatic score calculation, trend reports | Dashboard with segmentation and insight filters |
| Automation | Automated survey delivery post-purchase | Targeted triggers based on user behavior |
| Data Export | CSV export available | CSV export available |
| Mobile Support | Mobile-friendly survey links | Fully mobile responsive |
| Free Tier | Up to 200 surveys/month | Limited surveys/users |
| Paid Plans | Starting at approximately $224/month for 2,500 surveys | Starting at $29/month, scaling with volume |
| Integrations | Salesforce, HubSpot, Zendesk; Shopify via API | Native integration with Shopify; limited other integrations |
| Customer Support | Email and chat support; comprehensive documentation | Email support; detailed documentation |
| Best-Fit Customer Profile | Ecommerce businesses prioritizing simple, automated feedback via email/SMS | Shopify merchants seeking detailed, in-the-moment feedback on-site |
Which to Choose
Choose Delighted if:
- You prefer automated, post-purchase surveys via email/SMS.
- Your focus is on measuring customer sentiment and loyalty metrics.
- You require integrations with platforms like Salesforce, HubSpot, or Zendesk.
Choose Asklayer if:
- You want to collect feedback directly on your Shopify store at multiple touchpoints.
- You need highly customizable surveys tailored to specific customer interactions.
- Your business is centered around the Shopify ecosystem and you prefer native integrations.
Worth a Look: Zigpoll
If you're evaluating customer feedback platforms for Shopify, Zigpoll is also worth a look. It offers post-purchase, on-site, and exit-intent surveys designed for ecommerce stores, providing multiple ways to engage customers and collect insights throughout the buying journey. Zigpoll can be a useful addition or alternative depending on your feedback goals.
