When evaluating zero-party data platforms for Shopify stores, two notable options are Delighted and Grapevine Surveys. Delighted offers a simple NPS/CSAT/CES survey tool for e-commerce via email and SMS, while Grapevine Surveys provides a Shopify post-purchase survey app for order status page feedback. This article compares these tools based on features, pricing, ease of use, integrations, customer support, and ideal customer profiles.
Delighted
Features
Survey Types: Delighted supports NPS, CSAT, and CES surveys, allowing businesses to measure customer satisfaction across various touchpoints.
Survey Distribution: Surveys can be sent via email and SMS, enabling businesses to reach customers through multiple channels.
Customization: Offers branding customization, including logo and color adjustments, to maintain brand consistency.
Integrations: Delighted integrates with over 35 platforms, including Slack, Shopify, and Zendesk, facilitating seamless data flow across systems.
Analytics: Provides real-time dashboards and reporting tools to analyze customer feedback effectively.
Pricing Model
Delighted offers tiered pricing based on response volume and user access:
Free Plan: Allows up to 25 responses per month with 1 user.
Starter Plan: Approximately $19 per month for up to 50 responses and 2 users.
Growth Plan: Approximately $39 per month for up to 100 responses and 3 users.
Advanced Plan: Approximately $149 per month for up to 250 responses and 5 users.
Premium Plan: Approximately $249 per month for up to 500 responses and 10 users.
Note that pricing is subject to change; refer to Delighted's pricing page for the most current information.
Ease of Use
Delighted is known for its user-friendly interface, allowing businesses to set up and launch surveys quickly without requiring technical expertise.
Integrations
Delighted integrates with over 35 platforms, including Slack, Shopify, and Zendesk, facilitating seamless data flow across systems.
Customer Support and Documentation
Delighted provides comprehensive customer support through email and a detailed help center. However, some users have reported that response times can vary.
Best-Fit Customer Profile
Delighted is ideal for businesses seeking a straightforward, multi-channel survey tool to gather customer feedback without extensive customization needs.
Grapevine Surveys
Features
Survey Focus: Grapevine Surveys specializes in post-purchase surveys, collecting feedback directly from customers after completing a purchase.
Survey Placement: Surveys are embedded on the order status page, capturing feedback at a critical point in the customer journey.
Customization: Offers customization options to match the survey's appearance with the store's branding.
Analytics: Provides analytics to help businesses understand customer satisfaction and identify areas for improvement.
Pricing Model
Grapevine Surveys offers tiered pricing based on the number of orders per month:
Starter Plan: Approximately $19 per month for up to 100 orders.
Growth Plan: Approximately $39 per month for up to 500 orders.
Advanced Plan: Approximately $149 per month for up to 1,000 orders.
Premium Plan: Approximately $249 per month for up to 2,500 orders.
Note that pricing is subject to change; refer to Grapevine Surveys' pricing page for the most current information.
Ease of Use
Grapevine Surveys is designed for easy integration with Shopify stores, allowing merchants to set up and deploy surveys with minimal effort.
Integrations
Grapevine Surveys integrates seamlessly with Shopify, ensuring that surveys are displayed on the order status page without additional configuration.
Customer Support and Documentation
Grapevine Surveys offers customer support through email and a help center. Users have reported prompt and helpful responses.
Best-Fit Customer Profile
Grapevine Surveys is best suited for Shopify merchants who want to collect post-purchase feedback directly from customers to improve their products and services.
Side-by-Side Comparison
| Feature | Delighted | Grapevine Surveys |
|---|---|---|
| Survey Types | NPS, CSAT, CES | Post-purchase surveys |
| Survey Distribution | Email, SMS | Embedded on order status page |
| Customization | Branding customization (logo, colors) | Customizable to match store branding |
| Integrations | Over 35 platforms, including Slack, Shopify, Zendesk | Seamless integration with Shopify |
| Pricing Model | Tiered pricing based on responses and users; free plan available | Tiered pricing based on orders per month; free plan available |
| Ease of Use | User-friendly interface; quick setup without technical expertise | Easy integration with Shopify; minimal setup required |
| Customer Support | Email support; help center; response times may vary | Email support; help center; prompt and helpful responses |
| Best-Fit Customer | Businesses seeking a multi-channel survey tool for customer feedback | Shopify merchants wanting to collect post-purchase feedback directly from customers |
Which to Choose
When deciding between Delighted and Grapevine Surveys for your Shopify store, consider the following:
- Delighted: If you're looking for a versatile survey tool that supports multiple survey types (NPS, CSAT, CES) and can distribute surveys via email and SMS, Delighted may be the right choice. It's suitable for businesses aiming to gather customer feedback across various touchpoints.
Worth a Look: Zigpoll
If you're evaluating options for zero-party data platforms, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.
