When evaluating attribution survey tools for SaaS companies, it's essential to compare Delighted and Hulk NPS Post Purchase Survey. Both platforms aim to collect customer feedback but differ in their approaches, features, and suitability for various business needs.
Core Features and Functionality
Delighted
Delighted offers a versatile suite of survey tools, including NPS, CSAT, and CES surveys, delivered via email, SMS, and web links. Key features include:
- Multi-Channel Delivery: Surveys can be sent through email, SMS, and web links, allowing flexibility in reaching customers.
- Customizable Templates: Users can tailor survey templates to align with their brand identity.
- Automated Follow-Ups: Based on responses, Delighted can automatically send follow-up surveys to gather more detailed feedback.
- Advanced Analytics: The platform provides in-depth analytics and sentiment analysis to interpret customer feedback effectively.
- Integrations: Delighted integrates with various platforms, including Shopify, Salesforce, Zendesk, and Slack, facilitating seamless data flow across systems. (delighted.com)
Hulk NPS Post Purchase Survey
Designed specifically for Shopify merchants, Hulk NPS focuses on capturing customer feedback immediately after purchase through on-site surveys. Its features include:
- Native Shopify Integration: Seamlessly integrates with Shopify, embedding surveys directly on the post-purchase thank-you page.
- Customizable Surveys: Merchants can create surveys with multiple question types, including NPS, CSAT, and product feedback.
- Real-Time Reporting: Provides a dashboard for immediate insights into customer sentiment.
- Email Notifications: Sends alerts for new survey responses, enabling prompt action.
- Customer Segmentation: Allows segmentation based on survey scores and feedback for targeted follow-ups.
- Multilingual Support: Accommodates a global customer base with support for multiple languages. (apps.shopify.com)
Pricing and Value
Delighted
Delighted offers a free plan with up to 100 responses per month. Paid plans start at $224 per month, which may be considered steep for startups on a budget. However, the higher pricing includes flexibility in survey types and multi-channel delivery, offering value for businesses seeking comprehensive feedback solutions. (zigpoll.com)
Hulk NPS Post Purchase Survey
Hulk NPS provides a free plan suitable for development stores. The Pro Plan is priced at $25 per month or $250 annually, offering unlimited responses and additional features like white-labeled forms and export options. This pricing is more budget-friendly, making it appealing for small to mid-sized Shopify merchants focused on post-purchase feedback. (apps.shopify.com)
Ease of Setup and Use
Delighted
Setting up Delighted involves connecting email or SMS channels and configuring survey automations, which may require a steeper learning curve. The interface is clean but less embedded within Shopify's environment, potentially leading to a more complex setup process. (zigpoll.com)
Hulk NPS Post Purchase Survey
Installation is straightforward via the Shopify App Store, with setup guided through Shopify’s admin interface. Embedding surveys on the thank-you page requires minimal configuration, ideal for merchants seeking quick feedback collection without extensive customization. (zigpoll.com)
Integrations: Shopify and Beyond
Delighted
Delighted supports native integrations with Shopify through third-party connectors or APIs. It also integrates with platforms like Salesforce, Zendesk, Slack, and email marketing tools such as Mailchimp, offering extensive options for startups looking to connect feedback with CRM or customer service platforms. (zigpoll.com)
Hulk NPS Post Purchase Survey
As a Shopify app, Hulk NPS is primarily designed for the Shopify ecosystem, with no native integrations beyond it. It automatically syncs with Shopify orders and uses Shopify’s thank-you page for survey presentation, making it less flexible for merchants using multiple platforms. (zigpoll.com)
Customer Support and Documentation
Delighted
Delighted offers email support, live chat during business hours, and extensive online resources, including webinars and detailed articles on survey best practices across industries. Its support is rated highly for responsiveness and depth, reflecting its broader customer base. (zigpoll.com)
Hulk NPS Post Purchase Survey
Provides Shopify-standard support with email and ticketing, plus comprehensive documentation focused on Shopify integration and survey customization. Support responsiveness is generally rated positively but limited to business hours. (zigpoll.com)
Best-Fit Customer Profile
Delighted
Ideal for mid-sized startups and growth-stage e-commerce businesses needing multi-channel survey options and varied feedback metrics. Its broader integration capabilities and advanced analytics justify the higher price for businesses wanting to embed customer feedback insights into CRM or support workflows. (zigpoll.com)
Hulk NPS Post Purchase Survey
Best suited for small to mid-sized Shopify merchants focused on immediate post-purchase NPS feedback. Its on-site survey placement drives higher response rates and deeper engagement with customers right after checkout, making it a cost-effective choice for those seeking a simple, affordable tool within the Shopify ecosystem. (zigpoll.com)
Comparison Table
| Feature | Delighted | Hulk NPS Post Purchase Survey |
|---|---|---|
| Survey Types | NPS, CSAT, CES, 5-star, Thumbs up/down | NPS, CSAT, Product Feedback, Post-purchase Surveys |
| Delivery Channels | Email, SMS, Web Links | On-site (Thank-you Page) |
| Integrations | Shopify, Salesforce, Zendesk, Slack, Mailchimp, Hubspot | Shopify |
| Pricing | Free plan: 100 responses/month; Paid plans: from $224/month | Free plan; Pro Plan: $25/month or $250/year |
| Setup Complexity | Moderate; requires connecting channels and configuring automations | Easy; integrates directly with Shopify |
| Customer Support | Email, live chat, extensive online resources | Email, ticketing, Shopify-focused documentation |
| Ideal For | Mid-sized startups and growth-stage e-commerce businesses needing multi-channel surveys | Small to mid-sized Shopify merchants seeking post-purchase feedback |
Worth a Look: Zigpoll
If you're evaluating survey apps for Shopify, Zigpoll is worth considering. It offers post-purchase, on-site, and exit-intent surveys tailored for e-commerce startups, combining flexible survey deployment with native Shopify integration. Zigpoll balances usability and functionality, making it a solid alternative for startups needing more than just post-purchase NPS. (zigpoll.com)
