Delighted and Survicate are customer feedback platforms tailored for ecommerce businesses, each offering unique features to gather and analyze customer insights. Delighted specializes in simple NPS, CSAT, and CES surveys via email and SMS, while Survicate provides a multi-channel survey platform with website and in-product surveys. This comparison evaluates their core features, pricing, ease of use, integrations, customer support, and ideal customer profiles to help you determine which aligns best with your business needs.
Delighted
Core Features and Functionality
- Survey Types: NPS, CSAT, CES, 5-star ratings, Thumbs, Smileys, eNPS, PMF.
- Survey Delivery: Email, SMS, Web, Embed, SDK, Kiosk.
- Customization: Basic branding (logo, colors).
- Survey Logic: Branching logic.
- Reporting: 7 pre-built reports, AI-driven smart trends, email digests.
- Integrations: 35+ free integrations; 6 premium integrations.
Pricing Model
- Free Plan: 50 responses/month.
- Starter: $19/month for 50 responses.
- Growth: $39/month for 100 responses.
- Advanced: $149/month for 250 responses.
- Premium: $249/month for 500 responses.
- Additional Users: $10/user/month.
- Integrations: 35+ free integrations; 6 premium integrations.
Pros
- Simple setup and intuitive interface.
- Quick deployment of surveys.
- Affordable pricing for small to medium-sized businesses.
Cons
- Limited customization options.
- Lacks advanced survey logic and targeting.
- Limited multi-channel survey capabilities.
Best-Fit Customer Profile
- Small to medium-sized ecommerce businesses seeking quick, straightforward feedback collection via email and SMS.
Survicate
Core Features and Functionality
- Survey Types: NPS, CSAT, CES, website, in-app.
- Survey Delivery: Email, SMS, website pop-ups, in-product, mobile app (SDK), iframe embeds, kiosk mode, QR code distribution, feedback button, Intercom surveys, Braze surveys.
- Customization: Extensive design and logic customization.
- Survey Logic: Advanced branching and targeting.
- Reporting: Detailed analytics, AI categorization & sentiment analysis, scheduled reports.
- Integrations: 25+ integrations.
Pricing Model
- Free Plan: 25 responses/month.
- Starter: $89/month for 500 responses.
- Growth: $149/month for 1,000 responses.
- Pro: $249/month for 2,500 responses.
- Enterprise: Custom pricing for 5,000+ responses.
- Additional Users: $15/user/month.
- Integrations: 25+ integrations.
Pros
- Multi-channel survey capabilities.
- Advanced survey logic and targeting.
- Comprehensive reporting and analytics.
Cons
- More complex setup and configuration.
- Higher pricing tiers may be cost-prohibitive for small businesses.
- Steeper learning curve for advanced features.
Best-Fit Customer Profile
- Medium to large-sized ecommerce businesses requiring multi-channel feedback collection with advanced customization and integration capabilities.
Side-by-Side Comparison
| Feature/Criteria | Delighted | Survicate |
|---|---|---|
| Survey Channels | Email, SMS only | Email, SMS (higher plans), website, in-app |
| Survey Types | NPS, CSAT, CES | NPS, CSAT, CES, multiple choice, open-ended |
| Pricing (Starting) | Free (50 responses); $19/month Starter | Free (25 responses); $89/month Starter |
| Integrations | Shopify, Zapier | Shopify, HubSpot, Google Analytics, Salesforce, Intercom |
| Ease of Use | Very easy, minimal setup | More complex, customizable |
| Best for | Quick, transactional feedback | Multi-channel, behavioral feedback |
Which to Choose?
- Delighted: Ideal for small to medium-sized ecommerce businesses seeking quick, straightforward feedback collection via email and SMS.
- Survicate: Suited for medium to large-sized ecommerce businesses requiring multi-channel feedback collection with advanced customization and integration capabilities.
Worth a Look: Zigpoll
If you're evaluating options for ecommerce feedback tools, Zigpoll is also worth a look. It's a Shopify app offering post-purchase, on-site, and exit-intent surveys optimized for direct-to-consumer brands. Its focused approach complements or supplements more general feedback platforms depending on your survey goals.