When evaluating post-purchase survey tools, Delighted, Zigpoll, and SurveyMonkey are frequently compared due to their distinct features and target audiences. Delighted specializes in simple NPS, CSAT, and CES surveys via email and SMS; Zigpoll offers a Shopify-native app for post-purchase, on-site, and exit-intent surveys with zero-party data collection; SurveyMonkey is a versatile, general-purpose survey platform.

Delighted

Core Features and Functionality

• Focuses on NPS, CSAT, and CES surveys.
• Delivers surveys through email and SMS.
• Automates survey scheduling and reminders.
• Provides real-time response collection and alerts.
• Offers simple analytics centered on key customer experience metrics.

Pricing Model

• Pricing starts at approximately $224 per month for up to 500 responses.
• Higher tiers and custom plans are available for larger response volumes.
• Pricing is based on the number of survey responses.

Ease of Setup and Use

• Quick setup with minimal decisions beyond branding choices.
• User interface is clean and focused on simplicity.
• Integrates with ecommerce and CRM platforms to trigger surveys after purchase or support interaction.

Integrations

• Integrates with email and SMS platforms.
• Supports integrations with Zendesk and Salesforce.

Customer Support and Documentation

• Provides email support with fast response times.
• Offers detailed API and integration documentation.
• Guided onboarding is available for paid plans.

Best-Fit Customer Profile

• Suitable for larger ecommerce businesses or those with dedicated customer experience teams.
• Ideal for companies seeking straightforward NPS, CSAT, and CES surveys via email or SMS.

Zigpoll

Core Features and Functionality

• Offers post-purchase, on-site, and exit-intent surveys.
• Collects zero-party data, enhancing customer profiles.
• Provides a clean, user-friendly interface with a drag-and-drop survey builder.
• Allows flexible survey triggers and display rules.

Pricing Model

• Pricing starts at $29 per month for essential survey features.
• Scales up to $199 per month for larger stores or advanced targeting.
• Offers a competitive price point given its versatility.

Ease of Setup and Use

• Installs directly from the Shopify App Store.
• Features a drag-and-drop survey builder.
• User interface is clean and designed for ease, ideal for non-technical store owners.

Integrations

• Deep Shopify native app integration.
• Integrates with Klaviyo, Gorgias, Zapier, and offers API access.

Customer Support and Documentation

• Responsive live chat support with knowledgeable staff.
• Provides thorough documentation, including tutorials and FAQs.

Best-Fit Customer Profile

• Ideal for Shopify merchants seeking multiple survey formats and flexible targeting.
• Suitable for those wanting easy integration with existing marketing and support tools.

SurveyMonkey

Core Features and Functionality

• Supports a wide range of question types: multiple choice, rating scales, open text, and advanced logic branching.
• Includes customizable templates tailored to various survey types.
• Offers data export in multiple formats (CSV, XLS, SPSS).
• Provides an analytics dashboard with cross-tabulation and trend analysis.
• Supports multiple languages.
• Ensures robust respondent anonymity to comply with privacy regulations.

Pricing Model

• Offers a free tier with limited features.
• Paid plans start at approximately $30 per month.
• Pricing is based on features, responses, and users.

Ease of Setup and Use

• Setup involves creating surveys from templates or scratch.
• Beginners may face a learning curve due to many options and settings.
• Provides tutorials and a help center, but advanced features may require trial and error.

Integrations

• Integrates with Salesforce, HubSpot, Zendesk, and Microsoft Dynamics (via native or Zapier).
• Supports WooCommerce, Magento (via connectors).
• Offers API access for survey management.

Customer Support and Documentation

• Provides email and chat support (varies by plan).
• Offers extensive documentation and community forums.
• Provides webinars and training resources.

Best-Fit Customer Profile

• Suitable for SaaS companies needing flexible, multi-question surveys for detailed feedback.
• Ideal for teams requiring advanced survey logic and data analytics.
• Suitable for organizations with resources to manage complex survey setups and interpret data.

Three-Way Comparison