Fairing and Delighted are survey platforms designed to help retail businesses collect zero-party data. Fairing specializes in post-purchase attribution surveys integrated with Shopify, while Delighted offers NPS, CSAT, and CES surveys via email and SMS.
Fairing
Features
Fairing focuses on post-purchase attribution surveys, enabling retailers to understand which marketing channels drive sales. It integrates with Shopify, Klaviyo, and Google Sheets, and supports NPS and multi-response surveys. (zigpoll.com)
Pricing Approach
Pricing details are not publicly available; interested parties should contact Fairing directly for current rates. (zigpoll.com)
Pros
- Specializes in post-purchase insights.
- Advanced analytics capabilities.
- Customizable survey design.
Cons
- Pricing may be higher than other options.
- Limited survey types.
- May require more setup time.
Best-Fit Customer Profile
Ecommerce startups seeking in-depth post-purchase insights with advanced analytics. (zigpoll.com)
Delighted
Features
Delighted offers NPS, CSAT, and CES surveys delivered via email and SMS. It integrates with over 35 platforms, including Shopify, and provides unlimited survey sends with question logic and branding customization. (delighted.com)
Pricing Approach
Delighted provides a free plan with up to 25 responses per month. Paid plans start at $19 per month, scaling with response volume. (zigpoll.com)
Pros
- Simple setup.
- Wide range of integrations.
- Unlimited survey sends.
- Branding customization.
Cons
- Limited survey types compared to competitors.
- Higher-tier plans can be expensive for startups.
Best-Fit Customer Profile
Ecommerce startups needing straightforward NPS/CSAT/CES surveys with extensive integrations. (zigpoll.com)
Side-by-Side Comparison
| Feature | Fairing | Delighted |
|---|---|---|
| Survey Types | Post-purchase attribution surveys | NPS, CSAT, CES surveys |
| Data Collection | Post-purchase feedback | Customer satisfaction scores |
| Integrations | Shopify, Klaviyo, Google Sheets | Shopify, 35+ free integrations |
| Pricing | Contact for pricing | Free plan; paid plans from $19/month |
| Ease of Setup | May require more setup time | Simple setup |
| Customer Support | Contact for support | Good |
| Best-Fit Customer Profile | Ecommerce startups seeking in-depth post-purchase insights with advanced analytics | Ecommerce startups needing straightforward surveys with extensive integrations |
Which to Choose
For retail businesses, the choice between Fairing and Delighted depends on specific needs:
Fairing: Ideal for those requiring detailed post-purchase insights and advanced analytics.
Delighted: Suitable for businesses seeking straightforward customer satisfaction surveys with a broad range of integrations.
Worth a Look: Zigpoll
If you're evaluating options for zero-party data platforms, Zigpoll is also worth a look.
