When evaluating NPS survey software for Shopify Plus merchants, it's essential to consider tools that integrate seamlessly with Shopify and offer robust analytics. Two notable options are Fairing and Survicate. This comparison examines their features, pricing, ease of use, integrations, customer support, and ideal customer profiles to help you make an informed decision.

Fairing

Fairing is a Shopify app designed to collect post-purchase attribution data through surveys, providing deep analytics integrations.

Features

  • Attribution Surveys: Collects data on customer purchase motivations.
  • Pre-built Templates: Offers templates for quick survey deployment.
  • Follow-up Questions: Enables additional questions based on initial responses.
  • Predictive Auto-suggest: Suggests responses to streamline data collection.
  • Response Classification: Categorizes responses for easier analysis.
  • Analytics & Reporting: Provides insights into UTM analysis, promo code performance, lifetime value analytics, and trend analysis.
  • Integrations: Supports over 25 integrations, including Shopify, Google Analytics, and Klaviyo.

Pricing Model

Fairing offers tiered pricing based on monthly transaction volume:

  • Free: 0–100 transactions per month.
  • Core: 101–200 transactions per month at $15/month.
  • Enterprise: Over 30,000 transactions per month with custom pricing.

All plans include all features, with no hidden fees. (fairing.co)

Ease of Setup and Use

Fairing is designed for Shopify merchants, offering a native app that integrates directly with Shopify stores. The setup process is straightforward, with pre-built templates facilitating quick survey deployment.

Integrations

Fairing integrates with over 25 platforms, including Shopify, Google Analytics, and Klaviyo, enabling seamless data synchronization and analysis.

Customer Support and Documentation

Fairing provides live chat and email support, along with a dedicated Slack channel and a dedicated Customer Success Manager for Enterprise clients. Comprehensive documentation is available to assist users.

Best-Fit Customer Profile

Fairing is ideal for Shopify Plus merchants seeking to understand customer purchase motivations through post-purchase surveys, especially those with higher transaction volumes.

Survicate

Survicate is a multi-channel survey platform that offers website and in-product surveys, enabling businesses to collect customer feedback across various touchpoints.

Features

  • Survey Creation: Provides over 400 professional survey templates and AI-powered survey creation.
  • Survey Distribution: Supports email, link, website pop-ups, in-product, mobile app (SDK), and more.
  • Survey Logic: Includes standard branch logic, advanced display logic, and AI follow-up questions.
  • Targeting & Automation: Offers URL targeting, respondent identification, survey scheduling, and event & behavior targeting.
  • Analytics & AI: Features an Insights Hub, AI Chat Research Assistant, dashboards, AI categorization & sentiment analysis, and scheduled reports.
  • Integrations: Integrates with over 25 platforms, including HubSpot, ActiveCampaign, Klaviyo, and Intercom.

Pricing Model

Survicate offers multiple pricing plans:

  • Free: 25 responses per month.
  • Starter: $89/month for up to 500 responses.
  • Growth: Custom pricing for higher response volumes and additional features.
  • Pro: Custom pricing for advanced analytics and long-term data retention.
  • Enterprise: Custom pricing for large-scale operations. (help.survicate.com)

Ease of Setup and Use

Survicate offers a user-friendly interface with AI-powered survey creation and a variety of templates, facilitating quick survey deployment across multiple channels.

Integrations

Survicate integrates with over 25 platforms, including HubSpot, ActiveCampaign, Klaviyo, and Intercom, allowing for comprehensive data collection and analysis.

Customer Support and Documentation

Survicate provides human support with quick response times, along with comprehensive documentation to assist users.

Best-Fit Customer Profile

Survicate is suitable for businesses of various sizes seeking to collect customer feedback across multiple channels, with flexible pricing plans to accommodate different needs.

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Side-by-Side Comparison

The following table summarizes the key features and pricing models of Fairing and Survicate:

Feature/Aspect Fairing Survicate
Core Features Attribution surveys, pre-built templates, follow-up questions, predictive auto-suggest, response classification, analytics & reporting, over 25 integrations Survey creation with 400+ templates, multi-channel distribution, survey logic, targeting & automation, analytics & AI, over 25 integrations
Pricing Model Free (0–100 transactions/month), Core ($15/month for 101–200 transactions/month), Enterprise (custom pricing for over 30,000 transactions/month) Free (25 responses/month), Starter ($89/month for up to 500 responses), Growth (custom pricing), Pro (custom pricing), Enterprise (custom pricing)
Ease of Setup and Use Native Shopify app with straightforward setup and pre-built templates User-friendly interface with AI-powered survey creation and multiple distribution channels
Integrations Over 25 integrations, including Shopify, Google Analytics, Klaviyo Over 25 integrations, including HubSpot, ActiveCampaign, Klaviyo, Intercom
Customer Support Live chat, email support, dedicated Slack channel, dedicated Customer Success

Worth a Look: Zigpoll

If you're evaluating options for NPS survey software, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.

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