When evaluating online form builders for your Shopify store, it's essential to consider tools that integrate seamlessly with your e-commerce platform and meet your specific business needs. Fillout and Cognito Forms are two prominent options, each offering unique features and functionalities.

Fillout

Fillout is a modern form builder designed to create smart, branded forms that efficiently collect and organize data. It caters to businesses seeking intuitive form creation with a focus on integration capabilities.

Features

• Form Design: Fillout provides a drag-and-drop builder for creating multi-page forms, suitable for complex surveys and applications.
• Integrations: It offers native integrations with Airtable and Notion, allowing for seamless data synchronization. (zigpoll.com)
• Conditional Logic: Supports basic conditional logic to tailor form behavior based on user inputs.
• Payment Processing: Integrates with Stripe for payment processing, enabling order forms and payment collection.

Pricing Model

Fillout offers a free plan with limited features, including basic forms and limited integrations. Paid plans start at $25 per month for the Pro plan, which includes additional features and higher submission limits. (zigpoll.com)

Ease of Setup and Use

The platform boasts a minimalist, modern user interface, facilitating quick form creation. However, users may encounter a learning curve when setting up integrations with Airtable and Notion, as some configuration within those platforms is necessary. (zigpoll.com)

Integrations

• Shopify: No native Shopify app; forms can be embedded directly into Shopify pages or the checkout process. (fillout.com)
• Airtable and Notion: Native integrations allow for direct data syncing, reducing the need for third-party tools.
• Other Platforms: Supports integrations via Zapier and API access.

Customer Support and Documentation

Fillout provides email support and a growing knowledge base. While community resources are limited due to its newer presence in the market, direct support is reported as helpful. (zigpoll.com)

Best-Fit Customer Profile

Fillout is ideal for businesses that utilize Airtable or Notion for data management and require a straightforward form builder with modern design capabilities. It's well-suited for teams seeking quick deployment without extensive customization needs.

Cognito Forms

Cognito Forms is an online form builder that emphasizes payment processing and conditional logic, catering to businesses needing advanced form functionalities.

Features

• Form Design: Offers a functional builder interface with support for multi-page forms and complex conditional logic.
• Integrations: Integrates with various platforms, including Microsoft Flow, Zapier, and Power Automate. (zigpoll.com)
• Conditional Logic: Provides advanced conditional logic capabilities, allowing for dynamic form behavior based on user inputs.
• Payment Processing: Supports multiple payment gateways, including Stripe and Square, facilitating order forms and payment collection.

Pricing Model

Cognito Forms offers a free plan with unlimited forms and 500 entries per month, including payment processing with a 1% transaction fee. Paid plans start at $19 per month for the Pro plan, offering more features and higher entry limits. (zigpoll.com)

Ease of Setup and Use

The platform has a moderate learning curve, especially when leveraging complex conditional logic or payment setups. Shopify Plus merchants with custom workflows might appreciate the flexibility but should expect some time investment. (zigpoll.com)

Integrations

• Shopify: Integrates with Shopify through Zapier or Microsoft Power Automate for automating workflows like form submissions triggering Shopify actions. (zigpoll.com)
• Other Platforms: Supports integrations with Microsoft Flow, Zapier, and Power Automate.

Customer Support and Documentation

Cognito Forms provides live chat support during business hours, an extensive knowledge base, and video tutorials. Users praise its responsiveness, especially for paid plans. (zigpoll.com)

Best-Fit Customer Profile

Cognito Forms is ideal for businesses requiring advanced payment forms, complex conditional logic, and robust data handling. Its PCI and HIPAA compliance make it suitable for handling sensitive data. (zigpoll.com)

Side-by-Side Comparison

Which to Choose

When deciding between Fillout and Cognito Forms for your Shopify store, consider the following scenarios:

• Choose Fillout if:
  • You utilize Airtable or Notion for data management and prefer native integrations.
  • You need a straightforward form builder with a modern interface and quick setup.�