When evaluating form and survey builders for subscription commerce, two platforms stand out: Fillout and Jotform. Both offer robust solutions for creating and managing online forms, but they cater to different user needs and preferences. This comparison delves into their core features, pricing structures, ease of use, integrations, customer support, and ideal customer profiles to help you make an informed decision.
Core Features and Functionality
Fillout:
Native Integrations: Seamlessly integrates with Airtable and Notion, allowing direct data synchronization without third-party tools.
Form Building: Offers a clean, user-friendly interface with essential features like customizable fields, conditional logic, and file uploads.
Collaboration: Supports unlimited collaborators on the free plan, facilitating team-based form creation and management.
Jotform:
Template Library: Provides access to over 10,000 professionally designed templates, covering a wide range of use cases.
Advanced Features: Includes conditional logic, payment integrations, e-signatures, and form analytics, catering to complex workflows.
Compliance: Offers HIPAA-compliant forms, making it suitable for industries handling sensitive information.
Pricing and Value
Fillout:
Free Plan: Allows unlimited forms with up to 1,000 submissions per month, including native Airtable and Notion integrations.
Paid Plans:
- $15/month: Increases submissions to 1,000 per month and includes integration features.
- $45/month: Offers higher submission limits and additional team features.
- $95/month: Caters to larger teams with extensive submission needs.
Jotform:
Free Plan: Includes 5 forms with 100 submissions per month and 100MB storage.
Paid Plans:
- Bronze ($34/month): 25 forms, 1,000 submissions, and 1GB storage.
- Silver ($39/month): 100 forms, 10,000 submissions, and 10GB storage.
- Gold ($99/month): Unlimited forms, 100,000 submissions, and 100GB storage.
Note: Pricing details are based on available information and may vary. It's advisable to visit the respective websites for the most current pricing.
Ease of Setup and Use
Fillout:
User Interface: Features a minimalist design that emphasizes ease of use, allowing users to create forms quickly without a steep learning curve.
Setup Process: Quick setup with intuitive drag-and-drop functionality, enabling users to build forms without technical expertise.
Jotform:
User Interface: Offers a comprehensive dashboard with a wide array of features, which may require a learning period to fully utilize.
Setup Process: While the drag-and-drop builder is user-friendly, the extensive feature set can be overwhelming for new users.
Integrations
Fillout:
Native Integrations: Direct integration with Airtable and Notion, facilitating seamless data management.
Third-Party Integrations: Additional integrations are available through Zapier or API connections, expanding functionality.
Jotform:
Native Integrations: Supports over 150 integrations, including payment gateways (Stripe, PayPal, Square), CRM tools (Salesforce, HubSpot), and email marketing platforms (Mailchimp, Constant Contact).
Shopify Integration: Offers a native app for embedding forms directly into Shopify stores, streamlining e-commerce workflows.
Customer Support and Documentation
Fillout:
Support Channels: Provides email support with a reputation for responsiveness and helpfulness.
Documentation: Offers comprehensive guides and tutorials to assist users in maximizing the platform's capabilities.
Jotform:
Support Channels: Offers email, live chat, and phone support, with availability varying by plan.
Documentation: Provides extensive resources, including video tutorials, webinars, and a community forum, catering to a wide range of user needs.
Best-Fit Customer Profile
Fillout:
Ideal Users: Small to medium-sized teams, startups, and individuals who prioritize quick form creation and seamless integration with Airtable or Notion.
Use Cases: Suitable for businesses that require straightforward forms without the need for extensive customization or a vast template library.
Jotform:
Ideal Users: Businesses and professionals needing advanced forms with rich customization, compliance certifications, high submission volumes, and diverse integrations.
Use Cases: Ideal for sectors like healthcare, education, and e-commerce businesses that require payment processing and data security options.
Comparison Table
| Feature | Fillout | Jotform |
|---|---|---|
| Free Plan | Unlimited forms, 1,000 submissions/month, native Airtable/Notion integration | 5 forms, 100 submissions/month, 100MB storage |
| Entry Paid Plan | $15/month: 1,000 submissions/month, integration features | $34/month: 25 forms, 1,000 submissions, 1GB storage |
| Top Paid Plan | $95/month: High volume, team features | $99/month: Unlimited forms, 100,000 submissions, 100GB storage |
| Templates | Limited | Over 10,000 |
| Conditional Logic | Yes | Yes |
| Payment Integrations | Via Zapier or API | Yes |
| Native Airtable/Notion Integration | Yes | No (via Zapier or API) |
| Compliance | GDPR | HIPAA, GDPR |
| Support Channels | Email, live chat, phone (varies by plan) |
Which to Choose?
The decision between Fillout and Jotform hinges on your specific needs:
Choose Fillout if:
You require seamless integration with Airtable or Notion.
You prefer a minimalist interface with a focus on ease of use.
Your team is small to medium-sized, needing straightforward form functionalities.
Choose Jotform if:
You need access to a vast library of templates for diverse use cases.
Your business requires advanced features like payment processing and compliance certifications.
You have a larger team needing extensive customization and integration options.
Worth a Look: Zigpoll
If you're evaluating form and survey tools specifically for Shopify-based DTC brands, Zigpoll deserves a mention. It is a Shopify app that offers post-purchase, on-site, and exit-intent surveys. While not a full form builder like Fillout or Jotform, it targets important touchpoints for DTC brands looking to gather actionable feedback during the customer journey.
