When evaluating form and survey builders for ecommerce, two notable options are Formstack and Fillout. Both platforms offer unique features tailored to different business needs.
Formstack
Formstack is an enterprise-grade form builder and workflow automation tool designed to streamline data collection processes.
Features
- Form Building: Offers a no-code, drag-and-drop interface for creating forms.
- Workflow Automation: Automates data routing and task assignments.
- Document Generation: Automates document creation and delivery.
- eSignature Collection: Facilitates secure digital signature collection.
- Integrations: Connects with over 300 applications, including Salesforce, PayPal, Stripe, and HubSpot.
Pricing Model
Formstack offers tiered pricing:
- Forms Plan: Starts at $99 per month, billed annually, including 1 builder user, 25 forms, and 1,000 submissions per form.
- Suite Plan: Begins at $299 per month, billed annually, encompassing 3 builder users, 100 forms, and 5,000 submissions per form.
- Enterprise Plan: Custom pricing tailored to organizational needs.
Additional users and features can be added for an extra cost. (formstack.com)
Pros
- Comprehensive Toolset: Combines forms, documents, and eSignatures in one platform.
- Advanced Workflow Automation: Streamlines complex processes.
- Scalability: Suitable for large enterprises.
Cons
- Complexity: May have a steeper learning curve for new users.
- Cost: Pricing may be prohibitive for small businesses.
Best-Fit Customer Profile
Ideal for large enterprises requiring robust form building, document automation, and workflow management.
Fillout
Fillout is a modern form builder emphasizing native integrations with Airtable and Notion, catering to users seeking seamless data synchronization.
Features
- Form Building: Provides a user-friendly interface for creating forms.
- Airtable Integration: Directly syncs form submissions with Airtable databases.
- Notion Integration: Allows data to be sent to Notion pages.
- Conditional Logic: Enables dynamic form behavior based on user input.
- Embeddable Forms: Supports embedding forms on websites and blogs.
Pricing Model
Fillout offers a free tier with basic features and paid plans starting at $19 per month, which include advanced integrations and additional form submissions.
Pros
- Seamless Integrations: Native support for Airtable and Notion.
- Affordability: Competitive pricing suitable for small to medium-sized businesses.
- Ease of Use: Intuitive interface with minimal setup.
Cons
- Limited Integrations: Fewer third-party integrations compared to competitors.
- Feature Set: Lacks some advanced features found in more comprehensive platforms.
Best-Fit Customer Profile
Ideal for small to medium-sized businesses and teams already using Airtable and Notion, seeking straightforward form building with native integrations.
Side-by-Side Comparison
| Feature | Formstack | Fillout |
|---|---|---|
| Form Building | No-code, drag-and-drop interface | User-friendly form creation |
| Workflow Automation | Advanced data routing and task assignments | Limited workflow capabilities |
| Document Generation | Automated document creation and delivery | Not available |
| eSignature Collection | Secure digital signature collection | Not available |
| Integrations | Over 300 apps, including Salesforce, PayPal, Stripe, HubSpot | Native integrations with Airtable and Notion |
| Pricing | Starts at $99/month (Forms Plan) | Free tier; paid plans start at $19/month |
| Best-Fit Customer | Large enterprises needing comprehensive form and workflow solutions | Small to medium-sized businesses using Airtable and Notion |
Which to Choose
When deciding between Formstack and Fillout for ecommerce, consider the following:
Formstack: Best suited for large enterprises requiring a comprehensive suite of tools for form building, document automation, and workflow management. Its extensive integrations and advanced features support complex business processes.
Fillout: Ideal for small to medium-sized businesses already utilizing Airtable and Notion, seeking an affordable and user-friendly form builder with native integrations. Its simplicity and cost-effectiveness make it a practical choice for teams with straightforward needs.
Evaluate your business requirements, existing tools, and budget to determine which platform aligns best with your ecommerce objectives.
Worth a Look: Zigpoll
If you're evaluating options for form and survey builders, Zigpoll is also worth a look.
