When evaluating survey tools for Shopify stores, two prominent options are Gojiberry and Asklayer. Both aim to enhance customer insights through tailored surveys, but they differ in features, pricing, ease of use, and integration capabilities. This comparison will delve into these aspects to help you determine which tool aligns best with your business needs.
Gojiberry vs Asklayer for Shopify Stores
Overview
Gojiberry is a Shopify app designed to gather customer feedback via post-purchase attribution surveys and customer polls. It focuses on providing insights into marketing effectiveness and product development. Asklayer, on the other hand, offers micro-surveys and on-site feedback at multiple touchpoints, including post-purchase, exit-intent, and email surveys, aiming to capture immediate customer sentiments across various stages of the shopping journey.
Core Features and Functionality
| Feature | Gojiberry | Asklayer |
|---|---|---|
| Survey Types | Post-purchase attribution surveys, customer polls | Micro-surveys, post-purchase surveys, exit-intent surveys, email surveys |
| Customization | Customizable surveys with image options, conditional logic, and white-labeling | Unlimited surveys and question pages with skip-logic branching, extensive targeting options |
| Targeting | Limited to post-purchase attribution | Advanced targeting based on URL, device, geolocation, and more |
| Integrations | Shopify only | Shopify, Google Analytics, Google Sheets, Google Tag Manager, Klaviyo, Mailchimp, and 5,000+ more via webhooks |
Pricing and Value
| Plan | Gojiberry | Asklayer |
|---|---|---|
| Free | Up to 100 responses | Up to 25 responses |
| Starter | $18/month for up to 200 responses | $29/month for up to 200 responses |
| Growth | $46/month for up to 500 responses | $49/month for up to 1,000 responses |
| Premium | $180/month for unlimited responses | $89/month for up to 3,000 responses |
| Enterprise | Custom pricing | $299/month for unlimited responses on up to 5 sites |
Note: Pricing details are based on information from the respective websites and may be subject to change.
Ease of Setup and Use
Gojiberry: Offers a user-friendly interface with quick survey deployment, particularly for post-purchase attribution. However, the setup process may require manual configuration, and documentation is limited, potentially leading to a steeper learning curve.
Asklayer: Provides a user-friendly interface with advanced targeting and customization options. While the setup of multiple touchpoints can be complex, the platform offers extensive documentation and support to assist users.
Integrations
Gojiberry: Integrates exclusively with Shopify, focusing on post-purchase attribution and customer polls.
Asklayer: Integrates with Shopify and offers webhooks for connecting with over 5,000 other platforms, including Google Analytics, Google Sheets, Google Tag Manager, Klaviyo, and Mailchimp.
Customer Support and Documentation
Gojiberry: Provides email support; however, documentation is limited, which may delay issue resolution.
Asklayer: Offers email and chat support during business hours with well-maintained documentation, facilitating quicker troubleshooting.
Best-Fit Customer Profile
Gojiberry: Ideal for startups focused on post-purchase attribution with simple polling needs. Its higher price point may be a drawback for early-stage startups.
Asklayer: Suited for merchants wanting to capture micro-feedback across multiple site touchpoints but who can manage survey proliferation.
Which to Choose?
For Post-Purchase Attribution Focus: If your primary goal is to understand the effectiveness of your marketing efforts and product development through post-purchase feedback, Gojiberry may be more aligned with your needs.
For Comprehensive Customer Feedback Across Touchpoints: If you're looking to gather immediate customer sentiments at various stages of the shopping journey, including pre-purchase and exit-intent, Asklayer offers a more versatile solution.
Worth a Look: Zigpoll
If you're evaluating options, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, providing a comprehensive approach to customer feedback collection.
