When evaluating survey applications for Shopify Plus merchants, it's essential to consider tools that offer post-purchase attribution and customer feedback capabilities. Two notable options are Gojiberry and KnoCommerce. This comparison delves into their features, pricing models, ease of use, integrations, customer support, and ideal customer profiles to assist you in making an informed decision.

Gojiberry

Overview

Gojiberry is a Shopify survey app designed to gather post-purchase attribution data and customer feedback through polls. It aims to provide merchants with insights into customer behavior and preferences, enhancing marketing strategies and product offerings.

Features

  • Post-Purchase Attribution: Collects data on how customers discovered your store, aiding in understanding effective marketing channels.
  • Customer Polls: Engages customers with polls to gather feedback on products, services, and shopping experience.
  • Integration with Shopify: Seamlessly integrates with Shopify to capture relevant customer data.

Pricing Model

Gojiberry offers tiered pricing based on response volume, with a free tier available for merchants with lower response needs. Specific pricing details can be found on their pricing page.

Ease of Setup and Use

Gojiberry provides a user-friendly interface with straightforward setup processes, allowing merchants to implement surveys without extensive technical knowledge.

Integrations

Primarily integrates with Shopify, enabling merchants to leverage existing customer data for survey targeting.

Customer Support and Documentation

Offers comprehensive customer support through email and live chat, along with detailed documentation to assist merchants in maximizing the app's potential.

Best-Fit Customer Profile

Ideal for Shopify Plus merchants seeking a straightforward solution to gather post-purchase feedback and attribution data without complex setup requirements.

KnoCommerce

Overview

KnoCommerce is a Shopify survey app specializing in post-purchase attribution surveys with multi-question flows and zero-party data collection. It focuses on providing in-depth customer insights to inform marketing and product decisions.

Features

  • Post-Purchase Attribution Surveys: Gathers detailed information on customer acquisition channels and purchase motivations.
  • Multi-Question Flows: Utilizes multi-question survey flows to capture comprehensive customer feedback.
  • Zero-Party Data Collection: Collects data directly from customers, ensuring accuracy and relevance.
  • Advanced Analytics: Provides in-depth analytics to interpret survey data effectively.
  • Integrations: Integrates with platforms like Klaviyo, Triple Whale, and Shopify for seamless data synchronization.

Pricing Model

KnoCommerce offers a 7-day free trial and monthly subscription plans:

  • Starter Plan: $19/month, includes 1 live survey with 3 questions per survey.
  • Analyst Plan: $119/month, includes 2 live surveys with unlimited questions.
  • Pro Plan: $299/month, includes 4 live surveys with unlimited questions.
  • Enterprise Plan: Custom pricing for high-volume brands needing unlimited surveys and dedicated support.

A 10% discount is available for annual payments. (knocommerce.com)

Ease of Setup and Use

KnoCommerce provides a user-friendly interface with guided setup processes, enabling merchants to launch surveys efficiently.

Integrations

Integrates with Shopify, Klaviyo, Triple Whale, and more, allowing for comprehensive data analysis and marketing automation.

Customer Support and Documentation

Offers extensive customer support through email and chat, along with a comprehensive help center to assist merchants in utilizing the app effectively.

Best-Fit Customer Profile

Suitable for Shopify Plus merchants seeking advanced survey capabilities with in-depth analytics and multiple integrations to inform strategic decisions.

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Side-by-Side Comparison

Feature Gojiberry KnoCommerce
Post-Purchase Attribution Yes Yes
Customer Polls Yes Yes
Multi-Question Flows No Yes
Zero-Party Data Collection No Yes
Advanced Analytics No Yes
Integrations Shopify Shopify, Klaviyo, Triple Whale, and more
Pricing Tiered pricing based on response volume; free tier available $19/month (Starter), $119/month (Analyst), $299/month (Pro); 10% discount for annual payments
Ease of Setup and Use User-friendly interface with straightforward setup User-friendly interface with guided setup
Customer Support Email and live chat support; detailed documentation Email and chat support; comprehensive help center
Best-Fit Customer Profile Merchants seeking a straightforward solution for post-purchase feedback Merchants needing advanced survey capabilities with in-depth analytics and multiple integrations

Which to Choose

When deciding between Gojiberry and KnoCommerce for your Shopify Plus store, consider the following scenarios:

  • Choose Gojiberry if: You are a merchant looking for a simple, cost-effective solution to gather post-purchase feedback and attribution data without the need for advanced analytics or multiple integrations.

  • Choose KnoCommerce if: You require advanced survey capabilities, including multi-question flows, zero-party data collection, and in-depth analytics, along with integrations with platforms like Klaviyo and Triple Whale to inform strategic decisions.

Worth a Look: Zigpoll

If you're evaluating options for Shopify survey apps, Zigpoll is also worth a look. Zigpoll offers post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup.

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