When evaluating NPS survey software for ecommerce, it's essential to consider tools that effectively capture customer feedback and provide actionable insights. Gojiberry and Qualaroo are two such platforms, each offering unique features tailored to different business needs.
Gojiberry
Gojiberry is a Shopify survey app designed to facilitate post-purchase attribution and customer polls.
Features
- Post-Purchase Surveys: Gathers customer feedback immediately after purchase to assess satisfaction and identify areas for improvement.
- Customizable Surveys: Allows creation of surveys with various question types to suit specific business requirements.
- Survey Distribution: Enables sharing surveys via links or QR codes to reach a broader audience.
- Unlimited Interviews: Supports conducting unlimited interviews to gain deeper customer insights.
Pricing Model
Gojiberry offers tiered pricing based on response volume:
- Free Plan: Up to 100 responses per month.
- Starter Plan: Up to 200 responses per month, priced at $18 monthly or $9 monthly when billed annually.
- Growth Plan: Up to 500 responses per month, priced at $46 monthly or $23 monthly when billed annually.
- Premium Plan: Unlimited responses, priced at $180 monthly or $90 monthly when billed annually.
These plans include features like unlimited survey creation, customizable surveys, and unlimited interviews. (gojiberry.app)
Pros
- Shopify Integration: Seamless integration with Shopify enhances user experience.
- Customizable Surveys: Flexibility to design surveys that align with specific business objectives.
- Unlimited Interviews: Ability to conduct numerous interviews without additional costs.
Cons
- Limited Response Volume: Free and Starter plans may not suffice for businesses with higher response volumes.
- Shopify Dependency: Primarily designed for Shopify users, limiting applicability for businesses on other platforms.
Best-Fit Customer Profile
Gojiberry is ideal for Shopify-based ecommerce businesses seeking a cost-effective solution for post-purchase surveys and customer feedback, particularly those with lower to moderate response volumes.
Qualaroo
Qualaroo is an on-site micro-survey nudge tool equipped with AI-powered sentiment analysis, designed to capture real-time customer insights.
Features
- Nudges™ and Surveys: Deploys on-site surveys to engage users and collect feedback.
- Advanced Targeting: Targets users based on identity, geolocation, and custom properties.
- Sentiment Analysis: Utilizes AI to analyze customer feedback and extract emotional insights.
- Exit Surveys: Triggers surveys when users are about to leave, capturing reasons for exit.
Pricing Model
Qualaroo offers several pricing tiers:
- Free Plan: Up to 50 responses per month, including 500 email sends and 10,000 pageviews.
- Essentials Plan: Priced at $19.99 per month, includes up to 1,000 email sends and unlimited responses.
- Business Plan: Priced at $49.99 per month, includes up to 5,000 email sends and 100,000 pageviews.
- Enterprise Plan: Pricing available upon request, offering additional features and support. (qualaroo.com)
These plans provide access to features like unlimited surveys, advanced targeting, and AI-powered sentiment analysis.
Pros
- Multi-Channel Surveys: Supports in-app, website intercept, and email surveys for comprehensive feedback collection.
- Advanced Targeting: Allows precise targeting to enhance survey relevance.
- AI-Powered Insights: Provides automated sentiment analysis to quickly interpret customer feedback.
Cons
- Pricing Structure: Higher-tier plans may be costly for small businesses.
- Complexity: Advanced features may require a learning curve for new users.
Best-Fit Customer Profile
Qualaroo is suited for ecommerce businesses seeking a comprehensive, multi-channel survey tool with advanced targeting and AI-driven insights, particularly those with higher response volumes and the need for detailed customer feedback analysis.
Side-by-Side Comparison
| Feature | Gojiberry | Qualaroo |
|---|---|---|
| Survey Deployment | Post-purchase surveys via Shopify | On-site micro-surveys (Nudges™), in-app, and email surveys |
| Customization | Customizable surveys with various question types | Advanced targeting and AI-powered sentiment analysis |
| Pricing | Free plan (up to 100 responses); paid plans starting at $18/month | Free plan (up to 50 responses); paid plans starting at $19.99/month |
| Integrations | Seamless integration with Shopify | Integrates with various platforms; specific integrations may vary |
| Customer Support | Support details not specified | Offers support; specific details may vary |
| Best-Fit Customer Profile | Shopify-based ecommerce businesses with lower to moderate response volumes | Ecommerce businesses seeking comprehensive, multi-channel survey tools with advanced features |
Which to Choose
When deciding between Gojiberry and Qualaroo for NPS survey software in ecommerce, consider the following:
Gojiberry: Best suited for Shopify-based businesses with lower to moderate response volumes seeking a cost-effective solution for post-purchase surveys and customer feedback.
Qualaroo: Ideal for ecommerce businesses requiring a comprehensive, multi-channel survey tool with advanced targeting and AI-driven insights, particularly those with higher response
Worth a Look: Zigpoll
If you're evaluating options for NPS survey software, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.
