When evaluating post-purchase survey tools for Shopify stores, it's essential to consider how each platform aligns with your business objectives. Gojiberry, ReConvert, and Asklayer are three prominent options, each offering unique features tailored to different needs.
Gojiberry
Core Features and Functionality
Gojiberry specializes in post-purchase surveys designed to capture customer attribution data and gather quick product feedback. Surveys can be deployed via email or directly on Shopify's thank-you page, allowing for targeted insights into customer acquisition channels and product reception. The platform supports segmentation, enabling tailored questions based on customer behavior.
Pricing Model
Gojiberry offers a free plan for up to 100 responses per month. Paid plans start at $29 per month, accommodating up to 1,000 responses and providing additional targeting features. This pricing structure is particularly advantageous for small to mid-sized stores seeking cost-effective solutions.
Ease of Setup and Use
Setting up Gojiberry is straightforward, focusing primarily on deploying post-purchase surveys within Shopify. The installation process involves a few clicks in the Shopify app store, followed by configuring survey questions and triggers. The interface is clean and uncluttered, catering to merchants who prefer a simple setup without extensive customization.
Integrations
Gojiberry integrates seamlessly with Shopify, allowing for easy embedding of surveys on the thank-you page. However, it may have limited integrations with other platforms, which could be a consideration for merchants using a multi-channel approach.
Customer Support and Documentation
Gojiberry provides basic support and documentation, sufficient for straightforward survey deployments. Merchants requiring advanced customization may find the support less comprehensive, potentially necessitating external assistance.
Best-Fit Customer Profile
Gojiberry is best suited for small to mid-sized Shopify merchants focused on capturing post-purchase insights related to customer acquisition and product feedback. Its affordability and ease of use make it an attractive option for those seeking a straightforward survey tool without extensive customization needs.
ReConvert
Core Features and Functionality
ReConvert is a comprehensive thank-you page builder that integrates survey widgets and upsell features. It allows merchants to customize the post-purchase experience by adding surveys, countdown timers, and upsell offers directly on the thank-you page. The platform supports one-click upsells, enabling customers to add complementary products without re-entering payment information. Advanced segmentation tools allow for targeted upsell offers based on customer behavior and demographics.
Pricing Model
ReConvert offers a free plan with a 0.75% transaction fee on upsell revenue. Paid plans start at $4.99 per month for up to 50 orders per month, with pricing scaling based on order volume. At higher volumes, the transaction fees on the free plan make paid plans more cost-effective. This tiered pricing structure caters to a range of store sizes, from startups to established businesses.
Ease of Setup and Use
ReConvert provides a drag-and-drop builder for customizing the thank-you page, making it accessible even for merchants without technical expertise. The platform offers tutorials and templates to assist with setup, though some users may find the range of options overwhelming initially. Syncing upsells with inventory and variants requires careful configuration to avoid errors.
Integrations
ReConvert integrates seamlessly with Shopify, allowing for easy embedding of upsell offers and surveys on the thank-you page. It also supports integration with various email marketing tools, enabling cohesive marketing strategies.
Customer Support and Documentation
ReConvert offers comprehensive support and documentation, including tutorials and a knowledge base. The support team is responsive, assisting merchants with setup and troubleshooting.
Best-Fit Customer Profile
ReConvert is ideal for Shopify merchants aiming to maximize post-purchase revenue through upselling and enhancing the customer experience on the thank-you page. Its comprehensive feature set and scalability make it suitable for both small and large stores seeking to optimize their post-purchase interactions.
Asklayer
Core Features and Functionality
Asklayer specializes in micro-surveys deployed at various touchpoints within the customer journey, including on-site pop-ups, post-purchase, and in-email surveys. The platform offers customizable survey widgets, rich targeting options, and an analytics dashboard for response analysis. Survey formats include NPS, CSAT, and product polls, providing flexibility in feedback collection.
Pricing Model
Asklayer's pricing starts at $39 per month for up to 1,000 responses, with higher tiers at $99 and $199 per month expanding response limits and unlocking advanced targeting and reporting features. This usage-based pricing model is suitable for merchants anticipating varying response volumes and seeking scalability.
Ease of Setup and Use
Setting up Asklayer involves configuring survey widgets and targeting rules, which may present a learning curve for merchants new to survey tools. The platform offers tutorials and support to assist with setup, though some users report a steeper learning curve for complex targeting configurations.
Integrations
Asklayer integrates deeply with Shopify and other tools via webhooks, focusing on comprehensive survey strategies. This integration facilitates seamless data collection and analysis across platforms.
Customer Support and Documentation
Asklayer provides extensive support and documentation, including tutorials, a knowledge base, and responsive customer service. The support team assists with setup, customization, and troubleshooting, ensuring merchants can effectively utilize the platform.
Best-Fit Customer Profile
Asklayer is best suited for Shopify merchants focused on collecting feedback at multiple customer journey stages, with a need for targeted in-store surveys. Its flexibility and comprehensive features make it ideal for stores seeking to improve user experience based on on-site customer input.
Three-Way Comparison
| Feature | Gojiberry | ReConvert | Asklayer |
|---|---|---|---|
| Core Features | Post-purchase surveys |
Worth a Look: Zigpoll
If you're evaluating options for post-purchase survey tools, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.
