When evaluating customer feedback platforms for Shopify stores, it's essential to consider tools that align with your specific needs. Gojiberry and SurveyMonkey are two prominent options, each offering unique features tailored to different use cases.
Gojiberry
Gojiberry is a Shopify survey app designed for post-purchase attribution and customer polls.
Features
- Post-Purchase Surveys: Collect feedback immediately after a purchase to understand customer satisfaction and identify areas for improvement.
- Customer Polls: Engage customers with polls to gather insights on products, services, or potential improvements.
- Shopify Integration: Seamlessly integrates with Shopify, allowing for easy setup and management within the Shopify ecosystem.
Pricing Model
Gojiberry offers a straightforward pricing model:
- Free Plan: Up to 100 responses per month.
- Plus Plan: Unlimited surveys and questions for $15 per month, with a discounted rate for annual billing.
This pricing structure is competitive, especially for Shopify store owners seeking targeted feedback solutions.
Pros and Cons
Pros:
- Tailored for Shopify: Designed specifically for Shopify stores, ensuring compatibility and ease of use.
- Affordable Pricing: Offers a free tier and reasonably priced paid plans, making it accessible for small to medium-sized businesses.
Cons:
- Limited Advanced Features: May lack some advanced survey features found in more general-purpose platforms.
- Niche Focus: Primarily focuses on post-purchase feedback, which might not cover all customer feedback needs.
Best-Fit Customer Profile
Gojiberry is ideal for Shopify store owners who want to gather post-purchase feedback and engage customers through polls without the complexity of broader survey tools.
SurveyMonkey
SurveyMonkey is a widely recognized general-purpose survey platform suitable for various industries and use cases.
Features
- Survey Creation: Build unlimited surveys, forms, and quizzes with a variety of question types.
- Advanced Logic: Utilize features like skip logic, question and answer piping, and randomization to create dynamic surveys.
- Data Analysis: Access real-time results, charts, and export options to analyze and share data effectively.
- Integrations: Connect with over 200 platforms, including Slack, HubSpot, and Mailchimp.
Pricing Model
SurveyMonkey offers several pricing tiers:
- Basic (Free) Plan: Create and send surveys with up to 10 questions per survey and view up to 25 responses per survey.
- Standard Monthly: $99 per month, includes unlimited surveys and questions, with a response limit of 1,000 per month.
- Advantage Annual: $39 per month, billed annually, includes unlimited surveys and questions, with a response limit of 15,000 per year.
- Premier Annual: $139 per month, billed annually, includes unlimited surveys and questions, with a response limit of 40,000 per year.
These plans cater to a wide range of needs, from individual users to large enterprises.
Pros and Cons
Pros:
- Comprehensive Features: Offers a wide array of survey tools suitable for various purposes.
- Scalability: Pricing tiers accommodate both small businesses and large organizations.
- Advanced Analytics: Provides robust data analysis and reporting capabilities.
Cons:
- Complexity: The extensive features may be overwhelming for users seeking simple survey solutions.
- Pricing: Higher-tier plans can be expensive, which might be a consideration for budget-conscious users.
Best-Fit Customer Profile
SurveyMonkey is well-suited for businesses of all sizes that require a versatile survey tool capable of handling complex survey designs and data analysis across various departments.
Side-by-Side Comparison
| Feature | Gojiberry | SurveyMonkey |
|---|---|---|
| Target Audience | Shopify store owners | Businesses of all sizes across various industries |
| Survey Types | Post-purchase surveys, customer polls | Unlimited surveys, forms, quizzes |
| Integration | Seamless integration with Shopify | Over 200 integrations, including Slack, HubSpot, Mailchimp |
| Pricing | Free plan (up to 100 responses/month); Plus Plan at $15/month | Free plan (up to 25 responses/survey); Paid plans start at $39/month |
| Advanced Features | Limited to post-purchase feedback and polls | Advanced logic, data analysis, reporting, and a wide range of question types |
| Ease of Use | User-friendly, designed for Shopify users | User-friendly but may require a learning curve due to extensive features |
| Customer Support | Email support | 24/7 email support; phone support for higher-tier plans |
| Best-Fit Customer Profile | Shopify store owners seeking targeted post-purchase feedback solutions | Organizations needing versatile survey tools for various purposes |
Which to Choose
When deciding between Gojiberry and SurveyMonkey for your Shopify store, consider the following:
Choose Gojiberry if:
- You primarily need post-purchase feedback to understand customer satisfaction and improve your offerings.
- You prefer a solution that integrates seamlessly with Shopify without additional complexity.
- You are looking for an affordable option with a straightforward pricing model.
Choose SurveyMonkey if:
- You require a versatile survey tool capable of handling complex survey designs and data analysis across various departments.
- You need advanced features like skip logic, question piping, and a wide range of question types.�
Worth a Look: Zigpoll
If you're evaluating options for customer feedback platforms, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.