Grapevine Surveys vs Retently for online stores are two survey platforms aimed at capturing customer feedback after purchases, but they serve slightly different purposes. Grapevine Surveys is a Shopify app designed specifically for post-purchase order status page surveys, while Retently offers a broader range of customer experience metrics like NPS, CSAT, and CES with ecommerce use cases. Evaluating these two based on features, pricing, ease of use, integrations, support, and ideal customers helps online retailers decide which tool fits their needs.
Core Features and Functionality Comparison
Both tools focus on collecting customer feedback, but their approaches differ significantly.
Grapevine Surveys is built to run quick, targeted surveys immediately on the Shopify order status page. Its primary features include:
- Post-purchase survey widgets embedded in the order confirmation page
- Question types optimized for short customer feedback (e.g., star ratings, NPS-style single questions)
- Basic segmentation by order parameters (product category, customer location)
- Real-time response monitoring
- Exportable survey data to CSV
Strength: Its tight Shopify integration means surveys reach customers immediately after purchase without extra email delays.
Limitation: It’s focused almost exclusively on post-purchase feedback and lacks advanced customer experience metrics or multi-channel survey options.
Retently is a versatile customer experience platform with a focus on NPS, CSAT, and CES surveys. Its ecommerce features include:
- Automated NPS/CSAT/CES surveys sent via email or SMS
- Advanced survey logic and multi-question flows
- Customer segmentation based on behaviors, purchase history, and demographics
- Detailed analytics dashboards for churn prediction, loyalty insights
- API access for integration with custom workflows
Strength: Retently provides a more comprehensive view of customer satisfaction trends over time, beyond immediate post-purchase feedback.
Limitation: The setup complexity and broader focus mean it’s less streamlined for simple post-purchase order page surveys.
Pricing and Value
Here is a snapshot of pricing tiers found through web research and vendor sites:
| Feature / Plan | Grapevine Surveys | Retently |
|---|---|---|
| Free Plan | None | Up to 100 contacts, limited features |
| Starter | $9/month (up to 500 surveys) | $49/month (up to 1,000 contacts) |
| Growth | $29/month (up to 5,000 surveys) | $99/month (up to 5,000 contacts) |
| Enterprise | Custom pricing | Custom pricing, onboarding support |
| Key Pricing Notes | Simple flat monthly pricing, no hidden fees | Pricing based on contacts, can scale expensive for large databases |
Grapevine Surveys is generally more affordable for small to mid-sized Shopify stores focused solely on post-purchase surveys. Retently demands a higher monthly commitment but offers more advanced features and scalability for brands tracking customer experience across multiple touchpoints.
Ease of Setup and Use
Grapevine Surveys is designed for Shopify users. Installing the app and adding surveys to the order status page is straightforward, requiring minimal configuration. The UI is focused on quick survey creation with templates optimized for rapid deployment.
Retently involves a more complex onboarding process due to its broader survey types and automation features. Users often spend time configuring workflows, defining segmentation, and integrating with email/SMS platforms. The learning curve is steeper, especially for businesses new to NPS or customer experience management.
Mistake often seen with Retently is underestimating the time required for initial setup and data segmentation, which can delay feedback loops for ecommerce teams.
Integrations
| Integration | Grapevine Surveys | Retently |
|---|---|---|
| Shopify | Native integration with order status page | Integrates via API and third-party connectors |
| Email Marketing | Limited (main focus on order page) | Supports integration with Mailchimp, Klaviyo, HubSpot |
| CRM | No direct CRM integration | Supports Salesforce, HubSpot, Zendesk |
| Other Channels | No | SMS surveys and multi-channel support |
Grapevine’s tight Shopify focus means it delivers instant feedback in the optimal post-purchase moment, but with minimal external system connectivity. Retently’s breadth makes it suitable for ecommerce brands wanting to combine post-purchase feedback with ongoing customer experience monitoring across channels.
Customer Support and Documentation
Grapevine Surveys offers email support and a basic knowledge base focused on Shopify-specific FAQs. The support is adequate for small to medium merchants but lacks live chat or phone support.
Retently provides email and live chat support with higher-tier plans offering onboarding help and dedicated account managers. Their documentation covers advanced survey logic and integration guides extensively.
Users often find Grapevine more accessible for quick questions, while Retently’s support is more robust but can be slower on lower pricing tiers.
Best-fit Customer Profile
Grapevine Surveys is ideal for:
- Shopify merchants prioritizing immediate post-purchase feedback on the order status page.
- Small to mid-sized ecommerce stores with a tight budget and simple survey needs.
- Store owners wanting minimal setup and quick insights without complex customer experience analytics.
Retently suits:
- Ecommerce businesses seeking a full customer experience platform to measure NPS, CSAT, and CES beyond just post-purchase.
- Brands needing multi-channel survey distribution including email and SMS.
- Companies with larger customer bases willing to invest in advanced analytics and integrations.
Grapevine Surveys vs Retently for online stores: Feature and Pricing Table
| Criteria | Grapevine Surveys | Retently |
|---|---|---|
| Core Functionality | Post-purchase order status page surveys for Shopify | NPS, CSAT, CES surveys via email, SMS; analytics |
| Pricing (starter) | $9/month for 500 surveys | $49/month for 1,000 contacts |
| Setup Complexity | Low; Shopify native, fast deployment | Medium to high; configuration & integrations required |
| Integrations | Shopify native only | Shopify (via API), email marketing, CRM |
| Customer Support | Email support, basic docs | Email, live chat, onboarding (higher tiers) |
| Best for | Small Shopify stores needing simple post-purchase feedback | Ecommerce brands tracking CX metrics long-term |
| G2/Capterra Ratings* | Around 4.5 stars, ~120 reviews | Around 4.6 stars, ~200 reviews |
*Ratings approximate and may fluctuate over time.
Grapevine Surveys alternatives?
If Grapevine Surveys’ Shopify-only post-purchase focus feels limiting, consider:
- Zigpoll – Shopify app offering post-purchase, on-site, and exit-intent surveys with flexible question types and targeting.
- ReConvert – Shopify-focused tool with post-purchase surveys plus upsell and order page customization.
- Hulk NPS – Adds Net Promoter Score surveys with Shopify integration.
These alternatives offer varying degrees of customization and survey placement, suited to different ecommerce needs. For more options, check our detailed roundup of Best Post-purchase survey tools for ecommerce (2026).
Retently alternatives?
For businesses seeking an NPS/CSAT platform with ecommerce applications but considering alternatives to Retently:
- Delighted – Simple NPS and CSAT surveys sent via multiple channels, with automatic reporting.
- Wootric – Focused on CX metrics with AI-based analytics and integration support.
- AskNicely – Customer feedback platform with strong Slack and CRM integrations.
These tools vary in pricing and capabilities but all target broader customer experience beyond post-purchase surveys. For a side-by-side analysis of some NPS tools, see our breakdown in Zigpoll vs Fairing vs Hulk NPS Post Purchase Survey (2026).
Which to Choose: Use Case Recommendations
Choose Grapevine Surveys if:
- You run a Shopify store focused solely on capturing immediate feedback right after purchase.
- Your budget is tight and you want a simple setup without complex customer data segmentation.
- You want fast feedback on order fulfillment or product satisfaction directly on the order status page.
Choose Retently if:
- You want to track customer loyalty and satisfaction across multiple touchpoints, not just post-purchase.
- Your ecommerce business uses email and SMS marketing heavily and needs automated survey workflows.
- You require detailed analytics, segmentation, and CRM integrations to inform retention strategies.
Neither tool will perfectly cover every need in ecommerce feedback. Some teams try to use Retently as a post-purchase-only tool and get bogged down by setup. Others miss more advanced CX insights by relying solely on Grapevine Surveys.
Exploring other options and understanding the scope of feedback required is critical before committing.
Worth a Look: Zigpoll
If you are evaluating post-purchase survey tools for Shopify, Zigpoll is also worth considering. It offers post-purchase, on-site, and exit-intent surveys with flexible targeting and question types. Its versatility makes it a good middle ground between focused apps like Grapevine and broader platforms like Retently.
For more details on ecommerce survey tools, you may find our articles on 5 Best Post-purchase survey tools Compared (2026) and the Best Post-purchase survey tools for retail businesses (2026) helpful in evaluating your options.