When evaluating post-purchase survey tools for small ecommerce businesses, it's essential to consider how each platform aligns with your specific needs. Grapevine Surveys and Retently offer distinct features, pricing models, and integrations that cater to different business requirements.
Grapevine Surveys
Grapevine Surveys is a Shopify app designed to collect customer feedback directly after checkout. It specializes in post-purchase surveys, NPS (Net Promoter Score), CSAT (Customer Satisfaction), and attribution surveys, all tailored for Shopify merchants.
Features
- Unlimited Surveys and Responses: Grapevine offers unlimited surveys and responses for a fixed monthly fee, eliminating concerns about scaling costs.
- Multiple Question Types: Supports single-choice, multiple-choice, open-text, CSAT, and NPS questions.
- Multi-Language Support: Enables surveys in various languages to cater to a diverse customer base.
- Integrations: Connects with platforms like Klaviyo, Shopify Flow, Google Sheets, and Judge.me.
- Survey Channels: Deploy surveys post-purchase, on-site, via email, embedded on any page, on Shopify POS, or on a standalone landing page.
Pricing Model
Grapevine operates on a flat-rate pricing model:
- $25 per month: Includes all features, unlimited surveys, and unlimited responses.
This straightforward pricing structure is advantageous for small businesses aiming to control costs as they scale. (grapevine-surveys.com)
Pros and Cons
Pros:
- Predictable Pricing: The flat-rate fee simplifies budgeting without unexpected costs.
- Comprehensive Feature Set: Access to all features without tiered pricing.
- Shopify Integration: Seamless integration with Shopify enhances usability.
Cons:
- Shopify Exclusivity: Primarily designed for Shopify, limiting use for businesses on other platforms.
- Limited Advanced Analytics: May lack in-depth analytics compared to some competitors.
Best-Fit Customer Profile
Ideal for small to medium-sized Shopify merchants seeking an affordable, straightforward solution for post-purchase customer feedback without the complexity of tiered pricing.
Retently
Retently is a customer experience management platform that offers NPS, CSAT, and CES (Customer Effort Score) surveys, catering to various ecommerce platforms, including Shopify.
Features
- Multi-Channel Surveys: Conduct surveys via email, SMS, web, and in-app.
- Customizable Surveys: Tailor surveys with custom branding and design.
- Automations: Set up automated survey campaigns and triggers.
- Integrations: Connects with platforms like Shopify, WooCommerce, and BigCommerce.
- Advanced Reporting: Provides detailed analytics, trends, and benchmarking.
Pricing Model
Retently offers tiered pricing based on survey volume:
- Ecommerce Basic: Starting at $49 per month for up to 1,000 surveys per month.
- Ecommerce Pro: Starting at $199 per month for up to 2,500 surveys per month.
- Enterprise: Custom pricing for higher volumes.
This usage-based pricing can be cost-effective for businesses with lower survey volumes but may become expensive as survey needs increase. (getpulsesignal.com)
Pros and Cons
Pros:
- Multi-Channel Support: Reach customers through various channels.
- Advanced Analytics: In-depth reporting and trend analysis.
- Platform Flexibility: Supports multiple ecommerce platforms.
Cons:
- Pricing Complexity: Tiered pricing may lead to higher costs as survey volume increases.
- Learning Curve: Some users may find the platform's features complex.
Best-Fit Customer Profile
Suitable for small to medium-sized businesses across various ecommerce platforms that require multi-channel survey capabilities and advanced analytics, and are prepared to manage a usage-based pricing model.
Side-by-Side Comparison
| Feature | Grapevine Surveys | Retently |
|---|---|---|
| Pricing | $25 per month for unlimited surveys and responses. (grapevine-surveys.com) | Starts at $49 per month for up to 1,000 surveys; higher tiers for more surveys. (getpulsesignal.com) |
| Survey Types | Post-purchase, NPS, CSAT, Attribution. | NPS, CSAT, CES. |
| Integrations | Shopify, Klaviyo, Shopify Flow, Google Sheets, Judge.me. | Shopify, WooCommerce, BigCommerce. |
| Multi-Channel Support | Yes (post-purchase, on-site, email, embedded, POS, standalone landing page). | Yes (email, SMS, web, in-app). |
| Multi-Language Support | Yes. | Yes. |
| Advanced Analytics | Limited. | Yes. |
| Ease of Use | High (Shopify-native integration). | Moderate (may require learning due to feature set). |
| Best-Fit Customer | Small to medium-sized Shopify merchants seeking an affordable, straightforward solution. | Small to medium-sized businesses across various ecommerce platforms needing multi-channel surveys and advanced analytics. |
Which to Choose
When deciding between Grapevine Surveys and Retently for your small ecommerce business, consider the following:
- Grapevine Surveys: If your business operates on Shopify and you prefer a straightforward, cost-effective solution with unlimited
Worth a Look: Zigpoll
If you're evaluating options for post-purchase survey tools, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.
