When evaluating zero-party data platforms for Shopify Plus merchants, it's essential to consider tools that facilitate direct customer feedback collection. Grapevine Surveys, Retently, and Asklayer are three such platforms, each offering unique features tailored to different business needs.
Grapevine Surveys
Grapevine Surveys is a Shopify app designed to collect customer feedback through post-purchase surveys, NPS, CSAT, and attribution surveys.
Core Features and Functionality
- Post-Purchase Surveys: Capture immediate feedback on the order confirmation page.
- Attribution Surveys: Identify marketing channels driving customer acquisition.
- NPS and CSAT Surveys: Measure customer loyalty and satisfaction.
- Multi-Question Surveys: Create surveys with various question types, including single-choice, multiple-choice, and open-text.
- Multi-Language Support: Design surveys in different languages to cater to a diverse customer base.
- Integrations: Connect with platforms like Klaviyo, Shopify Flow, Google Sheets, and Judge.me.
Pricing Model
Grapevine Surveys offers a flat-rate pricing of $25 per month, providing unlimited surveys and responses without usage tiers or per-response fees. (grapevine-surveys.com)
Ease of Setup and Use
The app is designed for straightforward installation and user-friendly survey creation, allowing merchants to deploy surveys without technical expertise.
Integrations
Grapevine Surveys integrates seamlessly with Shopify and other platforms, enabling efficient data management and workflow automation.
Customer Support and Documentation
The platform offers direct support from the development team, ensuring prompt assistance and comprehensive documentation for users.
Best-Fit Customer Profile
Ideal for Shopify Plus merchants seeking an affordable, straightforward solution for collecting post-purchase feedback and customer insights.
Retently
Retently is a customer experience management platform specializing in NPS, CSAT, and CES surveys tailored for e-commerce businesses.
Core Features and Functionality
- Survey Types: Supports NPS, CSAT, and CES surveys.
- Multi-Channel Surveys: Distribute surveys via email, web pop-ups, and kiosks.
- Customizable Branding: Personalize survey design to align with brand identity.
- Advanced Reporting: Provides trend analysis, benchmarking, and AI-powered feedback classification.
- Integrations: Connects with platforms like Shopify, Salesforce, HubSpot, and more.
Pricing Model
Retently offers tiered pricing:
- Ecommerce Basic: $49 per month for up to 1,000 surveys.
- Ecommerce Pro: $299 per month for up to 20,000 surveys.
- Enterprise: Custom pricing for higher volumes.
Each plan includes a 14-day free trial. (retently.com)
Ease of Setup and Use
Retently provides a user-friendly interface with customizable survey templates, facilitating easy deployment and management.
Integrations
The platform integrates with various e-commerce and CRM systems, enhancing data synchronization and workflow efficiency.
Customer Support and Documentation
Retently offers support through email, live chat, and Zoom, with dedicated account managers for higher-tier plans.
Best-Fit Customer Profile
Suitable for e-commerce businesses aiming to implement comprehensive customer experience programs with advanced analytics and reporting capabilities.
Asklayer
Asklayer is a Shopify app that enables merchants to collect customer feedback through micro-surveys and on-site feedback forms at multiple touchpoints.
Core Features and Functionality
- Micro-Surveys: Deploy short, targeted surveys to gather specific insights.
- On-Site Feedback Forms: Capture feedback directly on product pages, checkout, and other key areas.
- Customizable Design: Adjust survey appearance to match store branding.
- Real-Time Analytics: Monitor feedback trends and customer sentiments in real-time.
- Integrations: Connects with Shopify and other platforms for streamlined data management.
Pricing Model
Asklayer offers a free tier with basic features and paid plans starting at $19 per month, scaling with response volume and additional features.
Ease of Setup and Use
The app is designed for easy installation and intuitive survey creation, allowing merchants to quickly implement feedback mechanisms.
Integrations
Asklayer integrates with Shopify and other platforms, facilitating efficient data handling and analysis.
Customer Support and Documentation
Provides support through email and comprehensive documentation to assist users in maximizing the platform's capabilities.
Best-Fit Customer Profile
Ideal for Shopify Plus merchants seeking to gather targeted customer feedback through micro-surveys and on-site forms to inform product and service improvements.
Three-Way Comparison
| Feature | Grapevine Surveys | Retently | Asklayer |
|---|---|---|---|
| Survey Types | Post-Purchase, NPS, CSAT, Attribution | NPS, CSAT, CES | Micro-Surveys, On-Site Feedback Forms |
| Pricing | $25/month, unlimited surveys and responses | $49/month for up to 1,000 surveys; higher tiers for more surveys | Free tier available; paid plans starting at $19/month |
| Ease of Setup and Use | User-friendly installation and survey creation | Intuitive interface with customizable templates | Easy installation and intuitive survey creation |
| Integrations | Shopify, Klaviyo, Shopify Flow, Google Sheets, Judge.me | Shopify, Salesforce, HubSpot |
Worth a Look: Zigpoll
If you're evaluating options for zero-party data platforms, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.
