When evaluating survey tools for subscription commerce on Shopify, it's essential to consider how each platform aligns with your business needs. Below is a detailed comparison of Hulk NPS Post Purchase Survey and AskNicely, focusing on their features, pricing, ease of use, integrations, customer support, and ideal customer profiles.
Hulk NPS Post Purchase Survey
Features
- Survey Types: Primarily offers post-purchase surveys to capture Net Promoter Score (NPS) and customer feedback immediately after purchase.
- Customization: Provides a drag-and-drop editor for survey creation, allowing customization of fonts, colors, and the addition of custom CSS and JavaScript.
- Data Management: Includes email responses, data export capabilities, a dashboard, and analytics for actionable insights.
- Survey Deployment: Surveys are embedded directly into the Shopify thank-you page, aiming to boost response rates.
Pricing Model
Hulk NPS Post Purchase Survey offers a tiered pricing structure:
- Development Plan: Free for all partner development stores, allowing testing of the app on development stores.
- Pro Plan: Priced at $25 per month or $250 annually (with a 17% discount), this plan includes unlimited responses, white-labeled forms, CSV export of responses, required/optional fields, survey statistics, and conditional logic.
This pricing model is suitable for businesses with varying response volumes, though costs can escalate as subscription order frequency and survey scope grow. (apps.shopify.com)
Ease of Setup and Use
The app is designed for straightforward installation with a one-click setup on Shopify's thank-you page. The drag-and-drop editor simplifies survey creation, making it accessible for users without technical expertise.
Integrations
Hulk NPS Post Purchase Survey is specifically built for Shopify, ensuring seamless integration within the Shopify ecosystem. However, it does not offer integrations with other platforms.
Customer Support and Documentation
The app provides 24/7 customer support, assisting users with any questions or issues. Additionally, it offers a knowledge base with guides and troubleshooting resources.
Best-Fit Customer Profile
Ideal for Shopify merchants seeking a straightforward solution to collect post-purchase feedback and NPS data directly on the thank-you page. It's particularly suitable for businesses that prioritize ease of use and integration within the Shopify platform.
AskNicely
Features
- Survey Types: Offers AI-powered CSAT and NPS surveys, including email, SMS, QR code, and mobile app surveys.
- Customization: Provides white-label surveys and customizable features to align with brand identity.
- Data Management: Includes AI-powered dynamic surveys, automated workflows, reports, leaderboards, and AI Insight reports for actionable insights.
- Survey Deployment: Supports various channels, allowing businesses to reach customers through multiple touchpoints.
Pricing Model
AskNicely offers flexible plans based on response volume and features:
- Learn Plan: Starts at $10 per month, suitable for capturing essential customer feedback with AI-powered surveys and automated workflows.
- Grow Plan: Includes all features of the Learn Plan, plus AI Insight reports, real-time TV display, integrations with Slack and Microsoft Teams, and review management tools.
- Transform Plan: Offers all features of the Grow Plan, along with in-app surveys, white-label surveys, unlimited API data extraction, CX goal setting, and frontline coaching.
Pricing scales with response volume, with annual costs ranging from $3,600 to over $75,000, depending on deployment size and plan. (asknicely.com)
Ease of Setup and Use
AskNicely provides a user-friendly interface with AI-powered dynamic surveys that adapt based on customer responses. The platform offers automated workflows and integrations with tools like Slack and Microsoft Teams, streamlining the feedback process.
Integrations
Beyond Shopify, AskNicely integrates with various platforms, including Slack and Microsoft Teams, enhancing its versatility for businesses using multiple tools.
Customer Support and Documentation
AskNicely offers comprehensive customer support, including chat and email assistance. For higher-tier plans, a dedicated Customer Success Manager is available. The platform also provides extensive documentation and resources to assist users.
Best-Fit Customer Profile
Ideal for multi-location service businesses seeking a comprehensive customer experience management platform with advanced features and integrations. It's suitable for organizations aiming to leverage AI-driven insights to enhance customer satisfaction and retention.
Side-by-Side Comparison
| Feature | Hulk NPS Post Purchase Survey | AskNicely |
|---|---|---|
| Survey Types | Post-purchase NPS surveys embedded on Shopify thank-you pages | AI-powered CSAT and NPS surveys via email, SMS, QR code, and mobile app |
| Customization | Drag-and-drop editor, custom CSS and JavaScript | White-label surveys, customizable features |
| Data Management | Email responses, data export, dashboard, analytics | AI-powered dynamic surveys, automated workflows, reports, leaderboards, AI Insight reports |
| Survey Deployment | Embedded directly into Shopify thank-you page | Multiple channels, including email, SMS, QR code, and mobile app |
| Pricing Model | Free Development Plan; Pro Plan at $25/month or $250/year | Learn Plan from $10/month; Grow and Transform Plans with pricing scaling with response volume |
| Ease of Setup and Use | One-click installation on Shopify; user-friendly survey creation | User-friendly interface; AI-powered dynamic surveys; automated workflows |
| Integrations | Shopify-specific; no integrations with other platforms | Integrates with Slack, Microsoft Teams, and other platforms |
| Customer Support and Documentation | 24/7 support; knowledge base | Chat and email support; dedicated Customer Success Manager for higher-tier plans; extensive documentation |
| Best-Fit Customer Profile | Shopify merchants seeking straightforward post-p |
Worth a Look: Zigpoll
If you're evaluating options for Shopify survey apps, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.
