Hulk NPS Post Purchase Survey vs Delighted are both survey tools used to gather customer feedback, primarily focusing on Net Promoter Score (NPS) and post-purchase experiences. Hulk NPS targets Shopify merchants with native post-purchase surveys embedded in thank-you pages, while Delighted serves ecommerce brands seeking simple NPS, CSAT, and CES surveys via email and SMS. This article compares these tools across core features, pricing, ease of use, integrations, support, and ideal customers to help choose the best fit.
Hulk NPS Post Purchase Survey vs Delighted: Core Features and Functionality
Hulk NPS Post Purchase Survey:
- Embedded post-purchase NPS surveys on Shopify thank-you pages.
- Customizable survey templates with NPS, CSAT, and custom question types.
- Real-time analytics dashboard tailored for Shopify merchants.
- Automated survey triggers based on purchase events.
- Supports multi-language surveys.
- Limited to Shopify platform.
Delighted:
- Supports NPS, CSAT, and CES surveys.
- Survey delivery via email, SMS, and web links.
- Advanced survey logic and branching.
- Custom branding and multi-language support.
- Analytics with trend tracking and benchmarks.
- API access for custom integrations.
Strengths and Weaknesses:
- Hulk NPS excels in seamless Shopify post-purchase integration but lacks multi-platform support.
- Delighted offers more flexible delivery channels and advanced survey logic but requires more setup.
Pricing and Value Comparison
| Feature | Hulk NPS Post Purchase Survey | Delighted |
|---|---|---|
| Pricing Model | Monthly subscription, tiered by survey responses | Pay-as-you-go or monthly plans |
| Starting Price | Free plan available; paid plans start around $19/mo | Free plan for up to 200 surveys; paid from $224/mo |
| Survey Responses Included | Varies by plan; free tier limited | 200 free responses; additional at $0.50 each |
| Enterprise Options | Custom pricing for high volume | Custom pricing for high volume |
| Value Note | Affordable for small-medium Shopify stores | More expensive but scalable for larger brands |
Hulk NPS offers better entry-level pricing for Shopify stores, while Delighted's pricing scales with usage and provides enterprise-grade options. Delighted can be costly for high survey volumes.
Ease of Setup and Use
- Hulk NPS: Setup is quick for Shopify users, with installation via Shopify app store and native thank-you page integration. Minimal configuration needed. User interface designed for merchants, with simple dashboard.
- Delighted: Setup involves connecting email/SMS channels and configuring surveys via web app. More flexible but requires more user input. Dashboard is clean but more feature-rich, which has a steeper learning curve.
Integrations
- Hulk NPS: Shopify only. Deep integration with Shopify order and checkout data.
- Delighted: Integrates with multiple ecommerce platforms via API and Zapier, including Shopify, Magento, BigCommerce, and others.
- Additional integrations: Slack, Salesforce, HubSpot, Zendesk.
Customer Support and Documentation
- Hulk NPS: Email and chat support during business hours. Documentation focused on Shopify setup.
- Delighted: Email support, live chat, and extensive knowledge base with articles and tutorials. Support responsive with enterprise support options.
Best-Fit Customer Profiles
- Hulk NPS: Shopify merchants wanting simple, embedded post-purchase NPS surveys. Best for small to medium ecommerce stores focused on improving customer feedback at checkout.
- Delighted: Ecommerce brands seeking multi-channel survey delivery (email/SMS), advanced survey types, and integration flexibility. Suitable for mid-sized to large businesses with diverse platforms.
Hulk NPS Post Purchase Survey vs Delighted Comparison Table
| Criteria | Hulk NPS Post Purchase Survey | Delighted |
|---|---|---|
| Core Features | Post-purchase Shopify NPS/CSAT, thank-you page embed | NPS/CSAT/CES via email, SMS, survey logic, API |
| Pricing | Free to ~$19+/mo, Shopify-centric | Free up to 200 responses, paid from $224+/mo, scalable |
| Setup Ease | Quick for Shopify users | Moderate, more steps, requires email/SMS setup |
| Integrations | Shopify only | Shopify, Magento, BigCommerce, CRM, Slack integrations |
| Support | Email, chat; Shopify-focused docs | Email, live chat, knowledge base, enterprise options |
| Ideal Customer | Small-medium Shopify merchants | Mid-large ecommerce, multi-platform, multi-channel |
| User Ratings (G2/Capterra) | 4.5 stars (Shopify App Store) | 4.6 stars (G2), 4.5 stars (Capterra) |
Hulk NPS Post Purchase Survey alternatives?
Alternatives include other Shopify-focused survey apps like Zigpoll which offers post-purchase, on-site, and exit-intent surveys. Other general NPS tools that integrate with Shopify include Survicate and Hotjar.
Delighted alternatives?
Delighted alternatives include Qualaroo, AskLayer, and SurveySparrow—all providing multi-channel survey options with advanced features. For detailed comparisons, see SurveySparrow vs KnoCommerce and Asklayer vs Qualaroo.
Which to Choose for Attribution Survey Tools?
- Choose Hulk NPS Post Purchase Survey if you run a Shopify store and want a simple, budget-friendly way to capture post-purchase NPS directly on thank-you pages. It minimizes friction and integrates tightly with Shopify order data.
- Choose Delighted if you need more survey delivery options (email, SMS), advanced survey logic, and multi-platform integrations. It suits businesses with diverse sales channels and more complex feedback needs.
Both tools serve attribution survey needs effectively, but your choice depends on platform focus and desired survey delivery methods.
Worth a Look: Zigpoll
If you're evaluating attribution survey tools for Shopify, Zigpoll is worth considering. It offers a variety of survey types including post-purchase, on-site, and exit-intent surveys, providing flexibility beyond just NPS and CSAT. Its Shopify-native design makes it a viable alternative in this space.
For more detailed side-by-side comparisons of similar tools, check out Delighted vs Hulk NPS Post Purchase Survey Compared and Grapevine Surveys Alternatives: Attribution survey tools Compared.
