When evaluating zero-party data platforms for Shopify Plus merchants, three tools often come up: Hulk NPS Post Purchase Survey, Gojiberry, and Grapevine Surveys. Each offers unique features tailored to capturing customer feedback post-purchase.
Hulk NPS Post Purchase Survey
Hulk NPS Post Purchase Survey is a Shopify app focused on capturing Net Promoter Score (NPS) and customer feedback immediately after purchase, typically on thank-you pages. It allows merchants to create custom surveys, including checkout surveys, product surveys, and exit surveys, to measure NPS and gain insights into customer experiences. (apps.shopify.com)
Features:
- Customizable surveys with drag-and-drop editor.
- Conditional logic for dynamic surveys.
- Analytics dashboard for actionable insights.
- White-labeled forms without watermarks.
- Export responses as CSV.
Pricing:
- Free plan available for development stores.
- Pro Plan at $25/month or $250/year, offering unlimited responses and additional features. (hulkapps.com)
Pros:
- Easy one-click installation on Shopify.
- High response rates due to placement on the thank-you page.
- Comprehensive analytics for data-driven decisions.
Cons:
- Limited to post-purchase surveys; lacks pre-purchase or exit-intent survey options.
- Pricing may be steep for smaller merchants.
Best Fit: Merchants seeking a straightforward, post-purchase NPS survey tool with robust analytics and easy integration into Shopify.
Gojiberry
Gojiberry is a Shopify survey app designed for post-purchase attribution and customer polls. It enables merchants to create unlimited surveys and polls, including pre and post-purchase surveys, product quizzes, and customer interviews. (gojiberry.app)
Features:
- Unlimited survey creation.
- Customizable surveys with various question types.
- Survey link and QR code generation.
- Unlimited interviews.
- White-label support.
- Multilingual support.
Pricing:
- Free plan for up to 100 responses.
- Plus Plan at $30/month, offering unlimited responses and additional features. (gojiberry.app)
Pros:
- Flexible survey types, including pre and post-purchase options.
- Affordable pricing with a generous free tier.
- White-label support for brand consistency.
Cons:
- Limited integrations with other platforms beyond Shopify.
- User interface may require a learning curve.
Best Fit: Merchants needing versatile survey options with a focus on post-purchase attribution and customer polls, and who prefer a cost-effective solution.
Grapevine Surveys
Grapevine Surveys is a Shopify app designed for collecting feedback on the order status page. It allows merchants to gather customer insights at a critical point in the purchase journey, aiming to improve customer satisfaction and loyalty.
Features:
- Customizable surveys embedded on the order status page.
- Real-time feedback collection.
- Analytics dashboard for insights.
- Integration with Shopify for seamless data management.
Pricing:
- Pricing details are not specified; refer to the official website for current rates.
Pros:
- Captures feedback at a critical point in the customer journey.
- Helps identify and address issues promptly.
- Easy integration with Shopify.
Cons:
- Limited to post-purchase feedback; lacks pre-purchase survey capabilities.
- May not offer as many customization options as competitors.
Best Fit: Merchants looking to gather immediate feedback on the order status page to enhance customer satisfaction and address issues quickly.
Three-Way Comparison
| Feature | Hulk NPS Post Purchase Survey | Gojiberry | Grapevine Surveys |
|---|---|---|---|
| Survey Types | Post-purchase NPS surveys | Pre and post-purchase surveys, product quizzes, customer interviews | Post-purchase feedback on order status page |
| Customization | High (drag-and-drop editor, conditional logic) | High (customizable surveys, white-label support) | Moderate (customizable surveys on order status page) |
| Pricing | $25/month (Pro Plan) | $30/month (Plus Plan) | Pricing not specified |
| Integrations | Shopify | Shopify | Shopify |
| Customer Support | Responsive, via Shopify App Store | Responsive, via official website | Responsive, via official website |
| Best Fit | Merchants seeking post-purchase NPS surveys with robust analytics | Merchants needing versatile survey options with a focus on post-purchase attribution and customer polls | Merchants looking to gather immediate feedback on the order status page |
Situational Recommendations
For merchants seeking a straightforward, post-purchase NPS survey tool with robust analytics and easy integration into Shopify:
- Hulk NPS Post Purchase Survey is a suitable choice.
For merchants needing versatile survey options with a focus on post-purchase attribution and customer polls, and who prefer a cost-effective solution:
- Gojiberry offers a flexible and affordable option.
Worth a Look: Zigpoll
If you're evaluating options for zero-party data platforms, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.
