When evaluating post-purchase survey tools for ecommerce, particularly for Shopify merchants, two notable options are Hulk NPS Post Purchase Survey and Zigpoll. Both aim to enhance customer feedback collection but differ in features, pricing, ease of use, integrations, and ideal customer profiles.
Hulk NPS Post Purchase Survey
Hulk NPS Post Purchase Survey is a Shopify app designed to capture Net Promoter Score (NPS) and customer feedback immediately after purchase, typically on thank-you pages. It focuses on providing a straightforward solution for gathering post-purchase insights within the Shopify ecosystem.
Zigpoll
Zigpoll is a Shopify survey app that offers post-purchase, on-site, and exit-intent surveys, emphasizing zero-party data collection. It provides a flexible platform for merchants to gather customer feedback across various touchpoints, aiming to enhance customer engagement and retention.
Comparison of Core Features and Functionality
| Feature | Hulk NPS Post Purchase Survey | Zigpoll |
|---|---|---|
| Survey Types | Focuses on NPS surveys on Shopify thank-you pages | Supports post-purchase, on-site, and exit-intent surveys |
| Customization | Limited customization options, primarily centered around NPS questions | Offers extensive customization, including design and placement of surveys |
| Data Collection | Collects NPS scores and basic feedback | Emphasizes zero-party data collection, capturing detailed customer insights |
| Analytics and Reporting | Provides basic reporting focused on NPS scores | Offers real-time analytics with segmentation and trend tracking |
| Integration with Shopify | Deep integration with Shopify, embedding directly into the checkout process | Seamless integration with Shopify, allowing easy deployment of surveys across the site |
Pricing and Value
| Plan | Hulk NPS Post Purchase Survey | Zigpoll |
|---|---|---|
| Free Trial | Yes, with limited features | Yes, with full feature access |
| Starting Price | Approximately $9/month, with additional Shopify fees | Starting at $9.99/month, offering unlimited surveys and generous response limits |
| Value Proposition | Cost-effective for merchants seeking a simple NPS solution within Shopify | Affordable pricing with a broad range of survey types and customization options |
Ease of Setup and Use
| Aspect | Hulk NPS Post Purchase Survey | Zigpoll |
|---|---|---|
| Installation | Easy installation via Shopify App Store, embedding into the thank-you page | Simple installation through Shopify App Store, with intuitive setup for various survey types |
| User Interface | User-friendly interface focused on NPS surveys | Clean and intuitive UI supporting multiple survey formats |
| Customization Effort | Limited customization, primarily adjusting NPS question wording | Flexible customization, including design elements and survey placement |
Integrations
| Integration | Hulk NPS Post Purchase Survey | Zigpoll |
|---|---|---|
| Shopify Integration | Native integration with Shopify, embedding directly into the checkout process | Deep integration with Shopify, allowing surveys to be displayed on various pages |
| Third-Party Integrations | Limited to Shopify ecosystem | Expanding integrations with email marketing platforms and other tools |
Customer Support and Documentation
| Aspect | Hulk NPS Post Purchase Survey | Zigpoll |
|---|---|---|
| Support Channels | Responsive email and chat support | Highly rated for responsiveness, with clear documentation and practical examples |
| Documentation Quality | Focused on Shopify-specific setup and usage | Comprehensive guides tailored to Shopify users, including setup and customization |
Best-Fit Customer Profile
| Criteria | Hulk NPS Post Purchase Survey | Zigpoll |
|---|---|---|
| Business Size | Small to medium-sized Shopify stores | Shopify-based SaaS companies and merchants seeking flexible, affordable zero-party data collection |
| Survey Needs | Merchants focused on capturing NPS scores post-purchase | Merchants needing diverse survey types beyond NPS, including on-site and exit-intent surveys |
| Budget Considerations | Budget-conscious merchants seeking a simple, cost-effective solution | Merchants looking for a broader range of survey capabilities at an affordable price |
Which to Choose
Hulk NPS Post Purchase Survey: Ideal for Shopify merchants seeking a straightforward, cost-effective solution to capture NPS scores immediately after purchase. Its deep integration with Shopify and focus on post-purchase feedback make it suitable for businesses prioritizing simplicity and direct customer loyalty insights.
Zigpoll: Best suited for Shopify merchants looking for a versatile survey tool that offers post-purchase, on-site, and exit-intent surveys. Its emphasis on zero-party data collection, extensive customization options, and affordable pricing make it a strong choice for businesses aiming to gather comprehensive customer feedback across various touchpoints.
In summary, both Hulk NPS Post Purchase Survey and Zigpoll offer valuable features for ecommerce merchants. The choice between them should be guided by specific business needs, desired survey types, and budget considerations.
