When comparing KnoCommerce vs Delighted for ecommerce, it's essential to evaluate their features, pricing, ease of use, and ideal customer profiles to determine which platform aligns best with your business needs.
KnoCommerce
KnoCommerce specializes in post-purchase attribution surveys for Shopify stores, focusing on collecting zero-party data through multi-question flows.
Features
- Post-Purchase Surveys: Capture customer insights immediately after purchase.
- Multi-Question Flows: Engage customers with comprehensive surveys.
- Zero-Party Data Collection: Gather data directly from customers, enhancing personalization.
- Shopify Integration: Seamless connection with Shopify stores.
- Order Attribution Reports: Analyze which marketing efforts drive sales.
- Benchmarking: Compare performance against industry standards.
- Survey Links: Distribute surveys via email, SMS, or community channels.
- Custom Audiences: Target specific customer segments with tailored surveys.
Pricing Model
- Starter Plan: $19/month; includes 1 live survey with up to 3 questions.
- Analyst Plan: $119/month; includes 2 live surveys with unlimited questions.
- Pro Plan: $299/month; includes 4 live surveys with unlimited questions.
- Enterprise Plan: Custom pricing; includes unlimited surveys and questions.
All plans offer a 7-day free trial and free one-on-one demos. (knocommerce.com)
Pros
- Tailored for Shopify users.
- Comprehensive post-purchase insights.
- Flexible survey distribution methods.
Cons
- Limited to Shopify integration.
- Higher-tier plans may be costly for small businesses.
Best-Fit Customer Profile
Ideal for Shopify-based ecommerce businesses seeking in-depth post-purchase insights to refine marketing strategies and enhance customer experience.
Delighted
Delighted offers a simple survey tool for ecommerce, focusing on NPS, CSAT, and CES surveys via email and SMS.
Features
- Survey Templates: Pre-built templates for NPS, CSAT, and CES.
- Unlimited Surveys: Create as many surveys as needed.
- Branding Customization: Customize surveys with your logo and colors.
- Integrations: Connect with platforms like Slack, Shopify, and Zendesk.
- Pre-Built Reports: Access dashboards, metrics, and benchmarks.
- Multi-Channel Distribution: Distribute surveys via email, web, link, SDK, and kiosk.
- Multi-Language Support: Reach a global audience with 30+ languages.
Pricing Model
- Free Plan: Includes 1 project, 4 pre-built feedback reports, and up to 25 responses.
- Starter Plan: $19/month; includes 1 user and up to 50 responses.
- Growth Plan: $39/month; includes 3 users and up to 100 responses.
- Advanced Plan: $149/month; includes 5 users and up to 250 responses.
- Premium Plan: $249/month; includes 10 users and up to 500 responses.
Annual billing options are available with a 10% discount. (delighted.com)
Pros
- User-friendly interface.
- Affordable entry-level pricing.
- Supports multiple survey types.
Cons
- Limited to basic survey types.
- Higher-tier plans may be expensive for small teams.
Best-Fit Customer Profile
Suitable for small to mid-sized ecommerce businesses seeking straightforward customer feedback tools without complex features.
Side-by-Side Comparison
| Feature | KnoCommerce | Delighted |
|---|---|---|
| Survey Types | Post-purchase attribution surveys | NPS, CSAT, CES surveys |
| Integrations | Shopify | Slack, Shopify, Zendesk |
| Pricing | $19–$299/month; free trial available | Free–$249/month; free plan available |
| Ease of Use | User-friendly interface tailored for Shopify users | Intuitive design suitable for various ecommerce platforms |
| Ideal Customer | Shopify-based businesses needing in-depth post-purchase insights | Small to mid-sized ecommerce businesses seeking simple feedback tools |
Which to Choose
KnoCommerce: Opt for KnoCommerce if you're a Shopify-based ecommerce business aiming for detailed post-purchase insights to refine marketing strategies and enhance customer experience.
Delighted: Choose Delighted if you're a small to mid-sized ecommerce business seeking a straightforward, cost-effective solution for gathering basic customer feedback through NPS, CSAT, and CES surveys.
Worth a Look: Zigpoll
If you're evaluating options for customer feedback platforms, Zigpoll is also worth a look.
