KnoCommerce and Zonka Feedback are post-purchase survey tools designed to help SaaS companies gather customer insights. KnoCommerce specializes in Shopify post-purchase attribution surveys, offering multi-question flows and zero-party data collection. Zonka Feedback provides multi-channel customer feedback through website survey widgets, enabling businesses to capture feedback across various touchpoints.
KnoCommerce
Features
- Shopify Integration: Seamless integration with Shopify stores.
- Post-Purchase Attribution Surveys: Collects feedback immediately after purchase.
- Multi-Question Flows: Supports complex survey structures.
- Zero-Party Data Collection: Gathers data directly from customers.
Pricing Model
KnoCommerce offers tiered pricing based on features and usage:
- Starter: $19/month for 1 live survey with 3 questions.
- Analyst: $119/month for 2 live surveys with unlimited questions.
- Pro: $299/month for 4 live surveys with unlimited questions.
- Enterprise: Custom pricing for unlimited surveys and questions.
All plans include a 7-day free trial. (try.knocommerce.com)
Pros
- Shopify Focus: Tailored for Shopify users.
- Comprehensive Surveys: Supports detailed, multi-question surveys.
- Zero-Party Data: Direct data collection enhances accuracy.
Cons
- Shopify Exclusivity: Limited to Shopify platforms.
- Pricing: Higher tiers may be costly for small businesses.
Best-Fit Customer Profile
Ideal for Shopify-based SaaS companies seeking in-depth post-purchase insights.
Zonka Feedback
Features
- Multi-Channel Surveys: Supports email, SMS, WhatsApp, kiosks, web, in-app, and offline surveys.
- CX Metrics Measurement: Measures NPS, CSAT, and CES.
- Advanced Targeting: Offers user segmentation and targeting.
- Customizable Surveys: Provides drag-and-drop survey builder.
- AI Feedback Intelligence: Analyzes feedback using AI for actionable insights.
Pricing Model
Zonka Feedback offers multiple plans:
- Starter: $33/month for 1 user with unlimited responses.
- Advanced: $54/month for 2 users with additional features.
- Professional: $83/month for 3 users with more advanced features.
- Max: $166/month for 5 users with all features.
Custom pricing is available for enterprise needs. (crozdesk.com)
Pros
- Multi-Channel Support: Captures feedback across various platforms.
- Advanced Analytics: AI-driven insights for data analysis.
- Customizable Surveys: Easy-to-use survey builder.
Cons
- Complexity: Feature-rich platform may require a learning curve.
- Pricing: Higher tiers may be expensive for smaller teams.
Best-Fit Customer Profile
Suitable for SaaS companies needing multi-channel feedback and advanced analytics.
Side-by-Side Comparison
| Feature | KnoCommerce | Zonka Feedback |
|---|---|---|
| Integration | Shopify only | Multiple channels (email, SMS, WhatsApp, web, in-app, offline) |
| Survey Types | Post-purchase attribution surveys | Multi-channel surveys |
| Data Collection | Zero-party data | Multi-channel feedback |
| Pricing | $19 to $499+ per month | $33 to $166 per month |
| Free Trial | 7-day free trial | 14-day free trial |
| AI Analytics | Not specified | AI-driven insights |
| Customization | Limited to survey questions | Customizable surveys with drag-and-drop builder |
| Best-Fit Customer Profile | Shopify-based SaaS companies seeking in-depth post-purchase insights | SaaS companies needing multi-channel feedback and advanced analytics |
Which to Choose
KnoCommerce: Choose if your SaaS company operates on Shopify and requires detailed post-purchase surveys with zero-party data collection.
Zonka Feedback: Opt for this if you need multi-channel feedback collection and advanced analytics across various platforms.
Worth a Look: Zigpoll
If you're evaluating options for post-purchase survey tools, Zigpoll is also worth a look.
