Paperform and Fillout are form and survey builders designed to help direct-to-consumer (DTC) brands collect customer data efficiently. Paperform enables users to create forms that resemble custom-designed landing pages, while Fillout offers modern forms with native integrations to Airtable and Notion.

Paperform

Features

Paperform allows users to design forms that mimic custom landing pages, providing a seamless user experience. It offers over 2,000 integrations, including popular platforms like Shopify, enabling easy data collection and management. The platform supports payment submissions, appointment bookings, and file uploads, catering to various business needs. Additionally, Paperform provides a Price field widget for collecting and calculating prices effortlessly. (paperform.co)

Pricing Model

Paperform offers a free plan suitable for individuals and small teams. Paid plans include Essentials at $24 per month, Pro at $49 per month, and Business at $99 per month, with annual billing options available. Pricing is tiered based on the number of submissions and users, with additional charges for extra submissions and users beyond the plan's limits. (paperform.co)

Pros and Cons

Pros:

  • Highly customizable form designs that resemble landing pages.
  • Extensive integration options with over 2,000 apps.
  • Supports various form functionalities, including payments and appointments.

Cons:

  • Pricing may be higher compared to some competitors.
  • Some advanced features are only available in higher-tier plans.

Best-Fit Customer Profile

Paperform is ideal for DTC brands seeking highly customizable forms that align with their brand aesthetics and require extensive integration capabilities. It's well-suited for businesses needing advanced form functionalities like payment processing and appointment scheduling.

Fillout

Features

Fillout offers modern form designs with native integrations to Airtable and Notion, allowing seamless data synchronization. The platform supports unlimited forms and up to 1,000 submissions per month on its free plan, with paid plans offering higher submission limits and additional features. Fillout provides a Price field widget for collecting and calculating prices effortlessly. (paperform.co)

Pricing Model

Fillout provides a free plan with unlimited forms and up to 1,000 submissions per month. Paid plans include Starter at $15 per month, Pro at $40 per month, and Business at $75 per month, with annual billing options available. Pricing is based on submission limits, with higher-tier plans offering increased submission capacities and additional features. (automationatlas.io)

Pros and Cons

Pros:

  • Generous free plan with 1,000 submissions per month.
  • Native integrations with Airtable and Notion for seamless data management.
  • Competitive pricing compared to some competitors.

Cons:

  • Some advanced features are only available in higher-tier plans.
  • Limited to native integrations with Airtable and Notion; may require third-party tools for other integrations.

Best-Fit Customer Profile

Fillout is suitable for DTC brands that utilize Airtable or Notion for data management and require a cost-effective solution with generous submission limits. It's ideal for businesses seeking modern form designs with seamless database integrations.

Side-by-Side Comparison

Feature Paperform Fillout
Form Design Customizable forms resembling landing pages Modern forms with native Airtable and Notion integrations
Integrations Over 2,000 integrations, including Shopify Native integrations with Airtable and Notion
Pricing Free plan; paid plans start at $24/month Free plan; paid plans start at $15/month
Submission Limits 30/month (Free); 1,200/year (Essentials); 12,000/year (Pro); 120,000/year (Business) 1,000/month (Free); 1,000/month (Starter); 5,000/month (Pro); 10,000/month (Business)
Advanced Features Payment submissions, appointment bookings, file uploads File uploads, custom domains, logic branching, payment collection via Stripe
Best-Fit Customer DTC brands needing highly customizable forms with extensive integrations DTC brands using Airtable or Notion seeking cost-effective, modern forms

Which to Choose

  • Choose Paperform if: Your DTC brand requires highly customizable forms that align with your brand aesthetics and need extensive integration capabilities, including payment processing and appointment scheduling.

  • Choose Fillout if: Your DTC brand utilizes Airtable or Notion for data management and seeks a cost-effective solution with generous submission limits and native database integrations.

Worth a Look: Zigpoll

If you're evaluating options for form and survey builders, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup.

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