Privy and Popupsmart are lead capture tools designed to help small ecommerce businesses convert website visitors into subscribers and customers. Privy offers an ecommerce popup and email platform with exit-intent tools, while Popupsmart provides a no-code popup builder with exit-intent technology and geographic targeting.
Privy
Features
- Ecommerce Popups: Create targeted popups to capture emails and SMS subscribers.
- Email & SMS Campaigns: Send unlimited emails and SMS messages.
- Exit-Intent Technology: Display popups when visitors are about to leave.
- Advanced Targeting: Trigger popups based on behavior, time on site, and more.
- Integrations: Connects with platforms like Shopify, BigCommerce, Wix, and Klaviyo.
Pricing
- Email Plan: Starts at $30 per month, based on mailable contacts.
- SMS Add-On: Additional costs for SMS credits; rates vary.
- Pop-ups & Displays: Pricing based on monthly page views, starting at $24 per month.
Privy offers a 15-day free trial with no credit card required. (privy.com)
Pros
- Unlimited email sends.
- Advanced targeting options.
- Easy setup with no coding required.
Cons
- SMS features may incur additional costs.
- Pricing can be complex for small businesses.
Best For
Ecommerce businesses seeking a comprehensive solution for email and SMS marketing with advanced targeting capabilities.
Popupsmart
Features
- No-Code Popup Builder: Design and deploy popups without coding.
- Exit-Intent Technology: Capture visitors before they leave.
- Geographic Targeting: Show popups based on visitor location.
- A/B Testing: Test different popup versions for optimal performance.
- Integrations: Supports platforms like Shopify, WooCommerce, and Mailchimp.
Pricing
- Free Plan: 5,000 pageviews per month, 1 website, 1 popup.
- Basic Plan: $32.50 per month, 50,000 pageviews, 3 websites, unlimited popups.
- Advanced Plan: $57.50 per month, 100,000 pageviews, 5 websites, unlimited popups.
- Pro Plan: $82.50 per month, 250,000 pageviews, 7 websites, unlimited popups.
- Expert Plan: $132.50 per month, 500,000 pageviews, unlimited websites, unlimited popups.
Annual plans offer a 20% discount. (popupsmart.com)
Pros
- User-friendly, no-code interface.
- Flexible pricing with a free plan.
- Geographic targeting for personalized engagement.
Cons
- Limited email marketing features compared to competitors.
- Higher-tier plans may be costly for small businesses.
Best For
Small to medium-sized ecommerce businesses needing an easy-to-use popup builder with geographic targeting.
Side-by-Side Comparison
| Feature | Privy | Popupsmart |
|---|---|---|
| Popup Builder | Yes, with advanced targeting options. (privy.com) | Yes, no-code builder with geographic targeting. (popupsmart.com) |
| Email Marketing | Unlimited emails; integrates with platforms like Shopify and Klaviyo. (privy.com) | Limited email features; integrates with platforms like Shopify and Mailchimp. (popupsmart.com) |
| SMS Marketing | Available as an add-on; additional costs apply. (privy.com) | Not available. |
| Pricing | Starts at $30/month; pricing based on contacts and page views. (privy.com) | Free plan available; paid plans start at $32.50/month. (popupsmart.com) |
| Integrations | Shopify, BigCommerce, Wix, Klaviyo. (privy.com) | Shopify, WooCommerce, Mailchimp. (popupsmart.com) |
| A/B Testing | Yes. (privy.com) | Yes. (popupsmart.com) |
| Geographic Targeting | No. | Yes. (popupsmart.com) |
Which to Choose
Privy: Ideal for ecommerce businesses seeking a comprehensive solution with advanced email and SMS marketing capabilities, and advanced targeting options.
Popupsmart: Suitable for small to medium-sized ecommerce businesses needing an easy-to-use popup builder with geographic targeting, and a flexible pricing structure.
Consider your specific needs, budget, and desired features to choose the best fit for your business.
Privy alternatives?
If you're exploring alternatives to Privy, consider tools like Unbounce and [Hello Bar](https://www.zigpoll.com/content/hello-bar-vs-popupsmart-vs-privy-lead
