Privy and Popupsmart are exit-intent survey tools designed to help ecommerce startups reduce cart abandonment and gather customer insights. Privy is an ecommerce popup and email platform with exit-intent tools, while Popupsmart is a no-code popup builder with exit-intent technology and geographic targeting.

Privy

Core Features and Functionality

• Popup Types: Exit-intent, timed, scroll, click popups.
• Form Types: Email capture, cart abandonment, coupons.
• Email Marketing Integration: Built-in email campaigns, automation.
• Targeting: Exit intent, device, behavior, cart value.
• A/B Testing: Yes.
• Templates: Ecommerce-focused popup templates.
• SMS Capture: Yes.
• Analytics: Conversion tracking, detailed reports.
• GDPR & CCPA Compliance: Yes.

Pricing Model

• Free Plan: Up to 5,000 monthly visitors, limited features, branding.
• Growth Plan: Starting at $15/month, 25,000 monthly visitors, removes branding, adds email automation and A/B testing.
• Pro Plan: Custom pricing, advanced features, unlimited visitors, SMS marketing, detailed analytics.

Ease of Setup and Use

• Setup: User-friendly drag-and-drop popup builder with ecommerce-focused templates.
• Integration: Seamless integration with Shopify and other ecommerce platforms.
• Learning Curve: Minimal for basic features; may increase with advanced automation.

Integrations

• Ecommerce Platforms: Shopify, WooCommerce.
• Email Platforms: Built-in email marketing; integrates with Mailchimp, Klaviyo.
• CRM/Marketing Automation: Supported through Zapier and APIs.
• Analytics: Google Analytics, Facebook Pixel.

Customer Support and Documentation

• Support: Chat support, email, extensive knowledge base.
• Documentation: Comprehensive guides and tutorials.

Best-Fit Customer Profile

• Ideal For: Small to medium ecommerce businesses using Shopify or WooCommerce, seeking an integrated popup and email marketing solution with ecommerce-specific features.

Popupsmart

Core Features and Functionality

• Popup Types: Exit-intent, timed, scroll, click popups.
• Form Types: Email capture, coupons, surveys, videos.
• Email Marketing Integration: Integrates with external email platforms like Mailchimp, HubSpot.
• Targeting: Exit intent, geo-targeting, behavior.
• A/B Testing: Yes.
• Templates: Wide range with customization options.
• SMS Capture: Limited or no native SMS capture.
• Analytics: Real-time analytics, heatmaps.
• GDPR & CCPA Compliance: Yes.

Pricing Model

• Free Plan: 1 domain, up to 500 popups/month, includes basic features.
• Starter Plan: $29/month, 1 domain, 15,000 popups/month, core features plus analytics.
• Pro Plan: $79/month, up to 3 domains, 75,000 popups/month, priority support and advanced targeting.
• Enterprise Plan: Custom pricing, unlimited domains and popups, custom integrations.

Ease of Setup and Use

• Setup: No-code popup builder with drag-and-drop functionality.
• Integration: Requires embedding code or using external email platforms.
• Learning Curve: Minimal for basic features; may increase with advanced targeting.

Integrations

• Ecommerce Platforms: Supported via embed code; no native integrations.
• Email Platforms: Mailchimp, HubSpot, and others.
• CRM/Marketing Automation: Supported through Zapier and APIs.
• Analytics: Google Analytics, Facebook Pixel.

Customer Support and Documentation

• Support: Chat and email support.
• Documentation: Well-maintained help center.

Best-Fit Customer Profile

• Ideal For: Retailers needing customizable popups with advanced targeting like geographic segmentation, and those who use external email marketing services.

Side-by-Side Comparison