When evaluating attribution survey tools for Shopify Plus merchants, two prominent options are ReConvert and Hulk NPS Post Purchase Survey. Both aim to enhance customer engagement and provide valuable insights, but they differ in features, pricing, ease of use, and ideal customer profiles.
ReConvert
ReConvert is a Shopify app designed to optimize the post-purchase experience by offering a customizable thank-you page builder, survey widgets, and upsell tools.
Features
- Thank-You Page Builder: Customize the order confirmation page to align with your brand and include personalized content.
- Survey Widgets: Integrate surveys directly into the thank-you page to gather customer feedback.
- Upsell Tools: Present targeted upsell and cross-sell offers based on customer behavior and preferences.
Pricing Model
ReConvert offers tiered pricing based on monthly orders:
- Basic Plan: Suitable for stores with up to 50 orders per month.
- Advanced Plan: Designed for stores with up to 200 orders per month.
- Pro Plan: Ideal for stores with over 200 orders per month.
Each plan includes a 30-day free trial, allowing merchants to test features before committing.
Pros and Cons
Pros:
- Comprehensive Post-Purchase Optimization: Combines thank-you page customization, surveys, and upselling in one platform.
- User-Friendly Interface: Intuitive design facilitates easy setup and management.
- Increased Revenue Potential: Upsell tools can boost average order value.
Cons:
- Limited Survey Functionality: Survey features may not be as advanced as dedicated survey apps.
- Pricing Structure: Costs can escalate with higher order volumes, which may be a concern for rapidly growing stores.
Best-Fit Customer Profile
ReConvert is ideal for Shopify Plus merchants seeking an all-in-one solution to enhance the post-purchase experience, particularly those interested in combining customer feedback collection with upselling strategies.
Hulk NPS Post Purchase Survey
Hulk NPS Post Purchase Survey is a Shopify app focused on collecting customer feedback through post-purchase surveys, primarily using the Net Promoter Score (NPS) methodology.
Features
- Customizable Surveys: Design surveys tailored to your brand and specific questions.
- NPS Measurement: Gauge customer loyalty and satisfaction using the NPS scale.
- Analytics Dashboard: Access real-time insights into customer feedback and trends.
- Conditional Logic: Create dynamic surveys that adapt based on customer responses.
- One-Click Installation: Seamless integration with Shopify stores.
Pricing Model
Hulk NPS Post Purchase Survey offers two pricing plans:
- Development Plan: Free for partner development stores, allowing testing before going live.
- Pro Plan: Priced at $20 per month, includes unlimited responses, white-labeled forms, response exports, survey statistics, and conditional logic.
A 7-day free trial is available for the Pro Plan.
Pros and Cons
Pros:
- Specialized Feedback Collection: Focuses on gathering actionable customer insights.
- Advanced Survey Features: Offers conditional logic and detailed analytics.
- Affordable Pricing: Competitive pricing suitable for various business sizes.
Cons:
- Limited Upselling Capabilities: Lacks integrated upsell or cross-sell features.
- Niche Focus: Primarily designed for NPS surveys, which may not suit all merchants.
Best-Fit Customer Profile
Hulk NPS Post Purchase Survey is best suited for Shopify Plus merchants who prioritize collecting detailed customer feedback and insights, especially those interested in NPS metrics to assess customer loyalty and satisfaction.
Side-by-Side Comparison
| Feature | ReConvert | Hulk NPS Post Purchase Survey |
|---|---|---|
| Core Functionality | Post-purchase page customization, surveys, and upselling | Post-purchase NPS surveys and customer feedback collection |
| Pricing Model | Tiered pricing based on monthly orders; 30-day free trial | $20/month for Pro Plan; free for development stores; 7-day free trial |
| Ease of Setup and Use | User-friendly interface; setup may require some learning curve | One-click installation; intuitive design |
| Integrations | Seamless integration with Shopify; no mention of other platforms | Integrates with Shopify; compatible with Recharge for subscription models |
| Customer Support and Documentation | Comprehensive support and resources available | Dedicated support; extensive knowledge base |
| Best-Fit Customer Profile | Merchants seeking an all-in-one post-purchase optimization solution | Merchants focused on gathering actionable customer feedback via NPS |
Which to Choose
When deciding between ReConvert and Hulk NPS Post Purchase Survey, consider your specific business needs:
Choose ReConvert if: You desire a comprehensive solution that combines post-purchase page customization, customer feedback collection, and upselling capabilities to enhance the overall customer experience and increase revenue.
Choose Hulk NPS Post Purchase Survey if: Your primary goal is to collect detailed customer feedback through NPS surveys to assess customer loyalty and satisfaction, and you prefer a specialized tool focused on feedback collection without the need for upselling features.
Worth a Look: Zigpoll
If you're evaluating options for attribution survey tools, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup.
