When evaluating customer feedback platforms for ecommerce startups, two notable Shopify apps are ReConvert and Hulk NPS Post Purchase Survey. Both aim to enhance customer engagement and provide valuable insights, but they differ in features, pricing, ease of use, and ideal customer profiles.
ReConvert
ReConvert is a Shopify app designed to optimize the post-purchase experience by offering thank-you page customization, survey widgets, and upsell tools.
Features
- Thank-You Page Builder: Customize the order confirmation page to include personalized messages, product recommendations, and more.
- Survey Widgets: Integrate surveys directly into the thank-you page to gather customer feedback.
- Upsell and Cross-Sell Tools: Present additional product recommendations to increase average order value.
Pricing Model
ReConvert offers a tiered pricing structure based on monthly orders:
- Basic Plan: Suitable for stores with up to 50 orders per month.
- Advanced Plan: For stores with up to 200 orders per month.
- Pro Plan: Designed for stores with over 200 orders per month.
Each plan includes a 30-day free trial, allowing merchants to test features before committing.
Pros
- Comprehensive Post-Purchase Optimization: Combines thank-you page customization with upsell tools and survey integration.
- User-Friendly Interface: Intuitive design makes setup and management straightforward.
Cons
- Pricing Structure: Costs can escalate with higher order volumes, which may be a concern for rapidly growing startups.
- Limited Survey Features: Survey capabilities are basic compared to specialized survey apps.
Best-Fit Customer Profile
Ideal for startups looking to enhance post-purchase engagement through thank-you page customization and upselling, with a focus on increasing average order value.
Hulk NPS Post Purchase Survey
Hulk NPS Post Purchase Survey is a Shopify app focused on collecting customer feedback via post-purchase surveys, primarily using the Net Promoter Score (NPS) methodology.
Features
- Post-Purchase Surveys: Embed surveys on the order confirmation page to capture immediate customer sentiments.
- NPS Scoring: Utilize NPS to gauge customer loyalty and satisfaction.
- Conditional Logic: Create dynamic surveys that adapt based on customer responses.
- Analytics Dashboard: Access real-time insights into survey data for informed decision-making.
Pricing Model
Hulk NPS Post Purchase Survey offers two pricing plans:
- Development Plan: Free for development stores, allowing testing before full deployment.
- Pro Plan: Priced at $20 per month, includes unlimited responses, white-labeled forms, response exports, survey statistics, and conditional logic.
A 7-day free trial is available for the Pro Plan.
Pros
- Specialized Feedback Collection: Focuses on gathering actionable customer insights through NPS surveys.
- Affordable Pricing: Competitive pricing suitable for startups.
Cons
- Limited Upselling Features: Lacks tools for upselling or cross-selling products.
- Basic Customization: Survey customization options are more limited compared to some competitors.
Best-Fit Customer Profile
Ideal for startups aiming to collect and analyze customer feedback to improve products and services, without the need for upselling functionalities.
Side-by-Side Comparison
| Feature | ReConvert | Hulk NPS Post Purchase Survey |
|---|---|---|
| Thank-You Page Customization | Yes | No |
| Survey Integration | Yes (basic) | Yes (NPS-focused) |
| Upsell/Cross-Sell Tools | Yes | No |
| Conditional Logic | No | Yes |
| Analytics Dashboard | Yes | Yes |
| Pricing | Tiered based on order volume; 30-day free trial | $20/month Pro Plan; free Development Plan; 7-day free trial |
| Ideal For | Enhancing post-purchase engagement and increasing average order value | Collecting and analyzing customer feedback to improve offerings |
Which to Choose
When deciding between ReConvert and Hulk NPS Post Purchase Survey, consider your startup's specific needs:
Choose ReConvert if you aim to enhance the post-purchase experience by customizing thank-you pages and implementing upselling strategies to boost average order value.
Choose Hulk NPS Post Purchase Survey if your focus is on gathering and analyzing customer feedback through NPS surveys to inform product and service improvements.
Both tools offer valuable functionalities tailored to different aspects of customer engagement. Assess your priorities to select the platform that aligns best with your business objectives.
Worth a Look: Zigpoll
If you're evaluating options for customer feedback platforms, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup.
