When evaluating NPS survey software for online stores, it's essential to consider tools that not only collect feedback but also integrate seamlessly into your e-commerce workflow. ReConvert and Qualaroo are two such platforms, each offering unique features tailored to different business needs.

ReConvert

ReConvert is a Shopify app designed to enhance the post-purchase experience by allowing merchants to customize thank-you pages with survey widgets and upsell tools.

Features

• Thank-You Page Customization: Tailor the post-purchase page to include personalized messages, product recommendations, and surveys.
• Survey Widgets: Embed NPS surveys directly on the thank-you page to capture immediate customer feedback.
• Upsell and Cross-Sell Tools: Present additional product offers based on the customer's purchase history and preferences.
• Order Tracking: Provide customers with real-time updates on their order status.

Pricing Model

ReConvert operates on a subscription-based pricing model, with plans typically tiered based on store revenue. While specific pricing details should be verified on ReConvert's official website, the model is designed to accommodate businesses of various sizes.

Pros and Cons

Pros:

• Seamless Shopify Integration: As a native Shopify app, ReConvert integrates effortlessly with your store, ensuring a smooth setup and operation.
• Enhanced Customer Engagement: The ability to customize the thank-you page with surveys and product recommendations can increase customer satisfaction and loyalty.
• Increased Revenue Opportunities: Upsell and cross-sell features can boost average order value by presenting relevant product offers.

Cons:

• Limited to Shopify: ReConvert is specifically designed for Shopify stores, making it unsuitable for merchants using other e-commerce platforms.
• Potential Overload: Including too many upsell offers or surveys on the thank-you page may overwhelm customers, potentially leading to a negative experience.

Best-Fit Customer Profile

ReConvert is ideal for Shopify merchants seeking to enhance the post-purchase experience by integrating NPS surveys and personalized product recommendations directly into the thank-you page.

Qualaroo

Qualaroo is a versatile survey tool that enables businesses to collect real-time customer feedback through on-site micro-surveys, known as Nudges™, and offers AI-powered sentiment analysis.

Features

• Nudge™ Technology: Deploy non-intrusive, context-aware surveys on your website or app to gather immediate feedback.
• Advanced Targeting: Target users based on behavior, demographics, and other criteria to ensure relevant survey deployment.
• AI-Powered Sentiment Analysis: Utilize IBM Watson to analyze open-ended responses, providing insights into customer emotions and sentiments.
• Multi-Channel Surveys: Collect feedback via web, mobile, and in-app surveys to reach customers across different touchpoints.
• Integration Capabilities: Sync survey responses with platforms like Mailchimp and Vertical Response to streamline data management.

Pricing Model

Qualaroo offers a tiered pricing structure:

• Free Plan: Provides up to 50 survey responses, 500 email sends, and 10,000 pageviews per month, suitable for startups and small businesses.
• Business Plan: Priced at $19.99 per month for 1,000 email sends and unlimited responses, designed for growing businesses.

For businesses requiring more than 1,000 responses per month, custom plans are available upon request. (qualaroo.com)

Pros and Cons

Pros:

• Comprehensive Feedback Collection: The ability to gather insights across multiple channels provides a holistic view of customer sentiments.
• Advanced Analytics: AI-driven sentiment analysis helps in understanding the underlying emotions behind customer feedback.
• Flexible Integration: Integrations with various platforms facilitate seamless data flow and utilization.

Cons:

• Complex Setup: The wide array of features and customization options may require a learning curve for new users.
• Potential Overhead: Deploying too many surveys or Nudges™ can lead to survey fatigue among users, potentially affecting response rates.

Best-Fit Customer Profile

Qualaroo is well-suited for businesses aiming to collect real-time, in-context feedback from users across various platforms, leveraging advanced analytics to drive customer experience improvements.

Side-by-Side Comparison

Which to Choose

When deciding between ReConvert and Qualaroo for your online store, consider the following scenarios:

• Choose ReConvert if: You operate a Shopify store and aim to enhance the post-purchase experience by integrating NPS surveys and personalized product recommendations directly into the thank-you page.

• Choose Qualaroo if: You seek a versatile survey tool capable of collecting real-time, in-context feedback across various platforms, utilizing advanced analytics to gain deeper insights

Worth a Look: Zigpoll

If you're evaluating options for NPS survey software, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.