When evaluating NPS survey software, ReConvert, Zigpoll, and Qualtrics are frequently compared due to their distinct approaches to customer feedback collection. ReConvert focuses on Shopify thank-you page customization with embedded survey widgets and upsell tools, Zigpoll offers a Shopify survey app for post-purchase, on-site, and exit-intent surveys with zero-party data collection, and Qualtrics provides enterprise experience management with e-commerce post-purchase survey capabilities.
ReConvert
Core Features and Functionality
ReConvert specializes in customizing Shopify thank-you pages, integrating post-purchase upsells, countdown timers, and simple survey widgets. The NPS survey is embedded within the post-purchase flow, enabling merchants to gather quick feedback while promoting additional sales. However, its NPS capabilities are limited, lacking flexibility and advanced analytics.
Pricing Model
ReConvert's pricing starts at approximately $7 per month for the basic plan, which includes essential thank-you page customization and survey widgets. Higher tiers, priced at $20 or more per month, unlock advanced upsell features and analytics. This pricing is competitive for Shopify users seeking an all-in-one upsell and survey tool without extra fees per response.
Ease of Setup and Use
ReConvert integrates natively with Shopify, allowing merchants to drag and drop widgets on thank-you pages easily. No separate survey setup is needed beyond toggling NPS survey widgets, making it accessible for merchants with limited technical skills. However, customization beyond templates can be limited.
Integrations
ReConvert works exclusively with Shopify, embedding surveys and upsells within the store’s thank-you page. This tight integration benefits Shopify stores but limits cross-platform use.
Customer Support and Documentation
ReConvert provides email support and a knowledge base through Shopify’s app store. Support tends to focus on Shopify-specific issues and upsell features.
Best-Fit Customer Profile
ReConvert suits small to mid-size Shopify merchants wanting to combine post-purchase upsells and simple NPS surveys without leaving Shopify.
Zigpoll
Core Features and Functionality
Zigpoll offers dedicated survey features tailored to Shopify merchants, supporting post-purchase NPS surveys, on-site surveys, and exit-intent surveys. It enables flexible zero-party data collection with a clean UI designed to minimize friction for respondents, increasing response rates. Zigpoll includes advanced survey targeting, easy embedded widgets, and data export options that integrate well with other marketing tools.
Pricing Model
Zigpoll offers a straightforward pricing model starting at $15 per month for core features, with usage-based tiers that scale with survey volume and advanced functionality. This balance keeps it affordable for small to medium Shopify stores while allowing access to powerful targeting and zero-party data features. The pricing is transparent and matches its value well.
Ease of Setup and Use
Zigpoll installs quickly via the Shopify app store and offers a clean, streamlined UI designed for merchants. Setting up different survey types (post-purchase, on-site, exit-intent) involves minimal configuration and no coding. The zero-party data approach means surveys feel non-intrusive, increasing response rates.
Integrations
Zigpoll focuses on Shopify but complements that with data export options to CRM and marketing automation tools, allowing flexible data use beyond Shopify reports. This makes it a good middle ground for merchants wanting Shopify native ease plus broader insights.
Customer Support and Documentation
Zigpoll offers responsive email and chat support with fast responses. Documentation is clear and aimed at Shopify merchants, helping with survey setup and maximizing response rates.
Best-Fit Customer Profile
Zigpoll fits Shopify merchants seeking a dedicated NPS survey app that offers flexible survey types, zero-party data collection, affordable pricing, and solid support.
Qualtrics
Core Features and Functionality
Qualtrics provides sophisticated survey design, including branching, scoring, and multi-channel distribution, along with powerful analytics dashboards. It offers experience management across many touchpoints beyond e-commerce, making it ideal for deep customer experience programs. However, implementation and customization demand more time and technical expertise.
Pricing Model
Qualtrics pricing is not publicly listed and generally requires custom quotes. As an enterprise-grade solution, costs tend to be significantly higher, often starting in the thousands of dollars annually. This restricts it mostly to larger brands with complex experience management needs and bigger budgets.
Ease of Setup and Use
Qualtrics requires a steeper learning curve. Its survey builder is powerful but complex, often requiring training or professional services. Onboarding can be lengthy, with many settings to configure for advanced analytics and integrations. This complexity suits enterprise teams with dedicated resources.
Integrations
Qualtrics supports extensive integrations across platforms like Salesforce, Marketo, and others via APIs. This enables comprehensive experience management programs involving customer support, marketing, and product teams. While powerful, integration setup can be complex.
Customer Support and Documentation
Qualtrics delivers premium customer support, including onboarding, training, and dedicated account managers for enterprise clients. Documentation is extensive but dense.
Best-Fit Customer Profile
Qualtrics is designed for large e-commerce brands and enterprises needing a multi-channel experience management platform that includes advanced NPS surveys as part of broader CX programs.
Three-Way Comparison
| Criterion | ReConvert | Zigpoll | Qualtrics |
|---|---|---|---|
| Core Features | Thank-you page builder; upsells; NPS widget | Post-purchase, on-site, exit-intent surveys; zero-party data collection | Advanced survey design; analytics; multi-channel feedback |
| Pricing | Starts at ~$7/month; tiered by orders and features | Starts at $15/month; usage-based tiers; affordable | Custom pricing; enterprise plans; quotes required |
| Ease of Use |