Retently and Asklayer are platforms designed to collect zero-party data from customers, each offering unique features tailored to different business needs. Retently focuses on customer experience management through NPS, CSAT, and CES surveys, while Asklayer specializes in micro-surveys and on-site feedback collection at various touchpoints. This comparison evaluates their features, pricing, ease of use, and ideal customer profiles to determine which is better suited for Shopify Plus merchants.

Retently

Features

Retently offers NPS, CSAT, and CES surveys, enabling merchants to gauge customer satisfaction and loyalty. It supports multi-channel surveys, including email and web pop-ups, and provides custom branding and survey design options. Advanced reporting, AI-powered feedback classification, and trend analysis are also available. Integrations include Shopify, Zapier, and other e-commerce platforms. (retently.com)

Pricing Model

Retently offers tiered pricing:

• Ecommerce Basic: $49 per month for up to 1,000 surveys.
• Ecommerce Pro: $299 per month for up to 20,000 surveys.
• Enterprise: Starting from $599 per month for up to 10,000 surveys.

Each plan includes a 14-day free trial. (retently.com)

Pros and Cons

Pros:

• Comprehensive survey types (NPS, CSAT, CES).
• Advanced analytics and AI-powered insights.
• Customizable branding and survey design.
• Integrations with major e-commerce platforms.

Cons:

• Higher pricing tiers may be cost-prohibitive for small businesses.
• Limited support options on lower-tier plans.

Best-Fit Customer Profile

Retently is ideal for established Shopify Plus merchants seeking in-depth customer experience insights through comprehensive surveys and advanced analytics.

Asklayer

Features

Asklayer provides micro-surveys and on-site feedback collection at multiple touchpoints, including post-purchase, email, and pop-up surveys. It offers unlimited surveys, various question types, branching logic, randomization, and advanced targeting. Additional features include IP and location tracking, NPS and CSAT scoring, and AI-generated summaries. Integrations encompass Shopify, Google Analytics, Google Sheets, Klaviyo, Mailchimp, and over 5,000 others via webhooks. (asklayer.io)

Pricing Model

Asklayer offers several pricing plans:

• Free: 25 responses per month.
• Basic: $29 per month for up to 200 responses.
• Standard: $59 per month for up to 1,000 responses.
• Pro: $149 per month for up to 3,000 responses.
• Plus & Multi-site: $299 per month for unlimited responses across up to 5 sites.

Each plan includes a 7-day free trial. (asklayer.io)

Pros and Cons

Pros:

• Affordable pricing with a free tier.
• Multiple survey channels and question types.
• Advanced targeting and customization options.
• Extensive integration capabilities.

Cons:

• Limited responses on lower-tier plans may restrict data collection.
• Some advanced features are only available on higher-tier plans.

Best-Fit Customer Profile

Asklayer is well-suited for Shopify Plus merchants looking for a cost-effective solution to gather customer feedback through various touchpoints and advanced targeting.

Side-by-Side Comparison

Which to Choose

Choose Retently if:

• You require comprehensive customer experience surveys (NPS, CSAT, CES) with advanced analytics.
• Your business can accommodate higher pricing tiers for extensive features.
• You prefer a platform with customizable branding and survey design.

Choose Asklayer if:

• You need a cost-effective solution with a free tier for basic feedback collection.
• You seek multiple survey channels and advanced targeting capabilities.
• Your business requires extensive integration options with various platforms.

Worth a Look: Zigpoll

If you're evaluating options for zero-party data platforms, Zigpoll is also worth a look.