When evaluating attribution survey tools for SaaS companies, two platforms often come up: Retently and Promoter.io. Both aim to help businesses collect and analyze customer feedback through Net Promoter Score (NPS) surveys, but they differ in features, pricing, ease of use, and integration capabilities.
Retently
Core Features and Functionality
Retently offers NPS, Customer Satisfaction (CSAT), and Customer Effort Score (CES) surveys across multiple channels, including email, in-app, and Intercom. It supports both regular and transactional NPS campaigns, allowing businesses to collect feedback at various customer touchpoints. The platform provides advanced survey customization, multi-language support, and automation features. (zigpoll.com)
Pricing Model
Retently's pricing is tiered based on survey volume and features. The Basic plan starts at $49 per month, including 1,000 surveys and 10 campaigns. The Pro plan is priced at $299 per month, offering 20,000 surveys and 10 campaigns. An Enterprise plan is available with custom pricing. (zigpoll.com)
Ease of Setup and Use
Retently provides a user-friendly interface with advanced customization options. Its support for multiple survey channels and automation features allows for a flexible and efficient setup, catering to various customer engagement strategies. (zigpoll.com)
Integrations
Retently offers native integrations with platforms such as Shopify, Gorgias, and Slack, making it suitable for e-commerce businesses seeking seamless integration with their existing tech stack. (zigpoll.com)
Customer Support and Documentation
Retently offers 24/7 customer support and a comprehensive knowledge base, ensuring timely assistance for businesses operating in different time zones. (zigpoll.com)
Best-Fit Customer Profile
Retently is ideal for subscription-based and e-commerce businesses that need a versatile feedback platform capable of collecting insights across multiple channels and integrating seamlessly with their existing systems. (zigpoll.com)
Promoter.io
Core Features and Functionality
Promoter.io specializes in NPS surveys delivered via email. It provides features such as survey scheduling, lifecycle measurement, and automated analysis. However, it lacks support for in-app surveys and transactional NPS campaigns. (zigpoll.com)
Pricing Model
Promoter.io's pricing starts at $99 per month for the Basic plan, which includes 10,000 surveys per month, premium support, reporting, unlimited users, turnkey integrations, and text analytics. The Growth plan is priced at $249 per month, offering 50,000 surveys per month with similar features. The Enterprise plan is available with custom pricing. (zigpoll.com)
Ease of Setup and Use
Promoter.io offers an intuitive interface for creating and managing NPS surveys. However, its limited survey channels and lack of in-app survey support may require additional tools for a comprehensive feedback strategy. (zigpoll.com)
Integrations
Promoter.io integrates with platforms like Salesforce, HubSpot, and Slack. However, it does not support integrations with Shopify or other e-commerce platforms. (zigpoll.com)
Customer Support and Documentation
Promoter.io provides customer support through email and offers a knowledge base for self-help. However, some users have reported delays in response times, and priority support is only available on higher-tier plans. (zigpoll.com)
Best-Fit Customer Profile
Promoter.io is suitable for mid-market businesses that primarily use email for customer engagement and require a straightforward NPS survey solution. (zigpoll.com)
Side-by-Side Comparison
| Feature | Retently | Promoter.io |
|---|---|---|
| Survey Channels | Email, In-App, Intercom | Email only |
| NPS Campaigns | Regular, Transactional | Regular only |
| Survey Customization | Advanced | Limited |
| Multi-Language Support | Full customization without predefined translations | 39 languages |
| Automation and Workflows | Advanced | Basic |
| Integrations | Shopify, Gorgias, Slack, and more | Salesforce, HubSpot, Slack |
| Pricing (Basic Plan) | $49/month (1,000 surveys) | $99/month (10,000 surveys) |
| Pricing (Growth Plan) | $299/month (20,000 surveys) | $249/month (50,000 surveys) |
| Customer Support | 24/7 support, knowledge base | Email support, knowledge base |
Which to Choose
For businesses primarily using email for customer engagement and seeking a straightforward NPS survey solution, Promoter.io may be sufficient. However, for subscription-based and e-commerce businesses requiring a versatile feedback platform with multi-channel support and seamless integrations, Retently is a more suitable choice. (zigpoll.com)
Worth a Look: Zigpoll
If you're evaluating options for attribution survey tools, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup.
