When evaluating NPS survey software, it's crucial to consider how each tool aligns with your business needs. Retently, Promoter.io, and Gojiberry are three platforms that cater to different requirements.
Retently
Retently is a customer experience management platform offering NPS, CSAT, and CES surveys tailored for e-commerce and retail businesses.
Core Features and Functionality
- Survey Channels: Supports email, in-app, and Intercom surveys, allowing for diverse customer engagement.
- Survey Types: Offers NPS, CSAT, and CES surveys, providing flexibility in measuring customer satisfaction.
- Campaigns: Provides both regular and transactional NPS campaigns, enabling feedback collection at various customer touchpoints.
- Customization: Allows extensive survey customization, including multi-language support and advanced reporting.
Pricing Model
Retently offers tiered pricing:
- Ecommerce Basic: $49/month for up to 1,000 surveys and 10 campaigns.
- Ecommerce Pro: $299/month for up to 20,000 surveys and 10 campaigns.
These plans are designed to accommodate various business sizes and needs. (retently.com)
Pros and Cons
Pros:
- Multi-channel survey distribution enhances customer engagement.
- Advanced reporting and AI-powered analytics provide actionable insights.
- Seamless integrations with platforms like Shopify and Intercom streamline operations.
Cons:
- Higher-tier plans may be cost-prohibitive for small businesses.
- Some users report a learning curve due to the platform's extensive features.
Best-Fit Customer Profile
Ideal for e-commerce and retail businesses seeking a comprehensive, multi-channel customer experience management solution.
Promoter.io
Promoter.io is a dedicated NPS platform focusing on email-based surveys.
Core Features and Functionality
- Survey Channels: Primarily email surveys, limiting direct customer engagement.
- Survey Types: Specializes in NPS surveys, lacking support for CSAT or CES.
- Campaigns: Offers regular NPS campaigns but lacks transactional survey capabilities.
- Customization: Provides basic survey customization options.
Pricing Model
Promoter.io's pricing starts at $100/month for the Basic plan, which includes 10,000 surveys per month, premium support, reporting, and unlimited users. (spotsaas.com)
Pros and Cons
Pros:
- Streamlined focus on NPS surveys simplifies implementation.
- Offers premium support and reporting features.
Cons:
- Limited to email surveys, missing out on in-app and other channels.
- Higher pricing may be a barrier for small to mid-sized businesses.
Best-Fit Customer Profile
Suitable for mid-market businesses primarily using email for customer engagement and seeking a straightforward NPS survey solution.
Gojiberry
Gojiberry is a Shopify app designed for post-purchase attribution and customer polls.
Core Features and Functionality
- Survey Channels: Integrates directly with Shopify, enabling seamless post-purchase surveys.
- Survey Types: Focuses on post-purchase attribution and customer polls, lacking broader survey types like NPS, CSAT, or CES.
- Customization: Offers customizable surveys tailored to the Shopify environment.
Pricing Model
Gojiberry offers a free plan for up to 100 responses and paid plans starting at $15/month for up to 200 responses. (gojiberry.app)
Pros and Cons
Pros:
- Affordable pricing makes it accessible for small businesses.
- Direct integration with Shopify simplifies setup.
Cons:
- Limited to post-purchase surveys, lacking broader survey capabilities.
- May not provide the depth of analytics offered by more comprehensive platforms.
Best-Fit Customer Profile
Ideal for small to medium-sized Shopify stores seeking a cost-effective solution for post-purchase feedback.
Three-Way Comparison
| Feature | Retently | Promoter.io | Gojiberry |
|---|---|---|---|
| Survey Channels | Email, In-App, Intercom | Shopify Integration (Post-Purchase) | |
| Survey Types | NPS, CSAT, CES | NPS | Post-Purchase Attribution, Customer Polls |
| Campaigns | Regular, Transactional | Regular | Post-Purchase Surveys |
| Customization | Advanced (Multi-Language, AI Analytics) | Basic | Customizable within Shopify |
| Pricing | $49/month (Ecommerce Basic) | $100/month (Basic) | Free (up to 100 responses); Paid plans start at $15/month |
| Integrations | Shopify, Intercom, Slack, and more | Salesforce, HubSpot, Slack | Shopify Integration |
| Customer Support | 24/7 Support, Knowledge Base | Email Support, Knowledge Base | Email Support |
| Best-Fit Profile | E-commerce and retail businesses seeking multi-channel feedback solutions | Mid-market businesses focusing on email-based NPS surveys | Small to medium-sized Shopify stores needing post-purchase feedback |
Situational Recommendations
E-commerce Businesses Seeking Multi-Channel Feedback: Retently offers a comprehensive solution with support for various survey channels and types, making it suitable for businesses aiming to gather diverse customer insights.
**Mid-Market Businesses
Worth a Look: Zigpoll
If you're evaluating options for NPS survey software, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.
