When evaluating attribution survey tools, Retently, Survicate, and Promoter.io are frequently compared due to their specialized features and target audiences.

Retently

Retently is a customer experience (CX) survey platform tailored for e-commerce businesses, offering NPS, CSAT, and CES surveys.

Core Features and Functionality

  • Survey Types: NPS, CSAT, CES
  • Survey Delivery Channels: Email, in-app widgets, web pop-ups, kiosks, SMS
  • Integrations: Shopify, Gorgias, Klaviyo, Yotpo, and more
  • Analytics: AI-powered sentiment analysis, issue detection, product or agent dashboards
  • Automation: Automated recurring surveys, survey reminders, email follow-ups, webhook events

Pricing Model

Retently offers tiered pricing:

  • Ecommerce Basic: $49/month for 1,000 surveys, 10 campaigns, and 1 user seat
  • Ecommerce Pro: $299/month for 20,000 surveys, 10 campaigns, and 10 user seats
  • Enterprise: Starting from $599/month for 10,000 surveys, 10 campaigns, and 10 user seats

All plans include a 14-day free trial. (retently.com)

Ease of Setup and Use

Retently provides a user-friendly interface with customizable survey designs and straightforward integration processes.

Integrations

Retently integrates with platforms like Shopify, Gorgias, Klaviyo, and Yotpo, facilitating seamless data synchronization.

Customer Support and Documentation

Support includes email assistance, live chat, and a comprehensive knowledge base.

Best-Fit Customer Profile

Ideal for e-commerce businesses seeking to enhance customer experience through targeted feedback at various touchpoints.

Survicate

Survicate is a multi-channel survey platform offering website and in-product surveys, suitable for diverse business needs.

Core Features and Functionality

  • Survey Types: NPS, CSAT, CES
  • Survey Delivery Channels: Email, in-app widgets, web pop-ups
  • Integrations: Over 25 native integrations, including HubSpot, Intercom, and Salesforce
  • Analytics: Insights Hub, Research Assistant, AI-powered analysis
  • Automation: Automated survey triggers, advanced targeting, multilingual surveys

Pricing Model

Survicate offers several pricing tiers:

  • Free: 25 responses/month with core features
  • Starter: $89/month for 100 responses/month, 2 active surveys, and up to 5 teammates
  • Growth: $114/month for unlimited surveys, advanced targeting, and up to 10 teammates
  • Pro: $349/month for custom response pools, deep integrations, and multi-survey dashboards
  • Enterprise: $569/month for full access, HIPAA compliance, and white-glove onboarding

All plans include a 10-day free trial. (survicate.com)

Ease of Setup and Use

Survicate offers an intuitive setup process with customizable survey templates and straightforward integration options.

Integrations

Survicate integrates with over 25 platforms, including HubSpot, Intercom, and Salesforce, enabling comprehensive data collection.

Customer Support and Documentation

Support includes email assistance, live chat, and a detailed knowledge base.

Best-Fit Customer Profile

Suitable for businesses of all sizes seeking a versatile survey platform with multi-channel capabilities.

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Promoter.io

Promoter.io is a dedicated NPS platform focusing on automatic scheduling and lifecycle measurement.

Core Features and Functionality

  • Survey Type: NPS
  • Survey Delivery Channels: Email
  • Integrations: Salesforce, HubSpot, and other CRM platforms
  • Analytics: Real-time reporting, trend analysis, and segmentation
  • Automation: Automated survey scheduling, follow-ups, and alerts

Pricing Model

Promoter.io offers tiered pricing:

  • Starter: $99/month for up to 1,000 responses
  • Growth: $199/month for up to 5,000 responses
  • Enterprise: Custom pricing for over 5,000 responses

All plans include a 14-day free trial.

Ease of Setup and Use

Promoter.io provides a straightforward setup with guided workflows and user-friendly interfaces.

Integrations

Integrates with Salesforce, HubSpot, and other CRM platforms, facilitating seamless data synchronization.

Customer Support and Documentation

Offers email support, live chat, and a comprehensive knowledge base.

Best-Fit Customer Profile

Ideal for businesses focused on NPS measurement and seeking automated scheduling and lifecycle tracking.

Three-Way Comparison

Feature Retently Survicate Promoter.io
Survey Types NPS, CSAT, CES NPS, CSAT, CES NPS
Survey Channels Email, in-app widgets, web pop-ups, kiosks, SMS Email, in-app widgets,

Worth a Look: Zigpoll

If you're evaluating options for attribution survey tools, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.

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