When evaluating post-purchase survey tools for ecommerce, it's essential to consider how each platform aligns with your business needs. Simplesat and KnoCommerce offer distinct features tailored to different aspects of customer feedback collection.
Simplesat
Simplesat specializes in delivering one-click surveys—Net Promoter Score (NPS), Customer Satisfaction Score (CSAT), and Customer Effort Score (CES)—primarily designed for Managed Service Providers (MSPs) and service teams. These surveys are embedded within emails or support tools, focusing on measuring satisfaction with service interactions rather than retail purchases.
Features and Functionality
- Survey Types: NPS, CSAT, CES
- Delivery Channels: Email, chat, SMS, web embeds
- Customization: Basic branding and limited question edits
- Analytics: Simple reports with export options
Pricing Model
Pricing starts at approximately $20 per month for basic plans, scaling with the number of surveys and respondents. This structure is affordable for small teams but may lack retail-specific survey timing like post-purchase flows.
Ease of Setup and Use
Simplesat emphasizes ease of use, with a simple interface and quick survey creation process. It supports Shopify apps and other ecommerce tools, making it easier for smaller or less technical teams to get started without heavy IT involvement.
Integrations
Integrates well with Zendesk, Freshdesk, and other service platforms but does not offer native Shopify integration.
Customer Support and Documentation
Support is responsive, with clear documentation and onboarding resources for service teams.
Best-Fit Customer Profile
Simplesat is best suited for service-oriented teams needing fast feedback across multiple channels, including Shopify and web. It's ideal for companies wanting quick deployment and basic but effective survey options without complex setup.
KnoCommerce
KnoCommerce focuses on Shopify merchants, offering post-purchase attribution surveys designed to capture zero-party data through multi-question flows. These surveys are embedded within Shopify stores, enabling merchants to attribute sales to marketing efforts and personalize follow-ups.
Features and Functionality
- Survey Types: Multi-question, zero-party data flows
- Delivery Channels: Embedded within Shopify stores
- Customization: Supports branching logic to collect detailed feedback
- Analytics: Provides insights into marketing attribution and customer preferences
Pricing Model
Pricing is generally subscription-based, with tiers depending on survey volume and features. It typically starts with a free or low-cost entry tier aimed at small Shopify merchants, scaling up for larger stores needing advanced logic and integrations. Public pricing details are somewhat limited, but mid-tier plans commonly range around $50 to $150 monthly, with custom enterprise pricing available.
Ease of Setup and Use
KnoCommerce is built exclusively for Shopify, so setup is straightforward for merchants already using that platform. Users install the app, design their post-purchase flows with a visual builder, and launch surveys easily. The learning curve is short for teams familiar with Shopify.
Integrations
KnoCommerce's main integration is Shopify, where it shines with deep post-purchase survey embedding and order-level data linking. It does not broadly support other ecommerce or SaaS platforms outside Shopify, limiting cross-platform use.
Customer Support and Documentation
KnoCommerce offers email support and a knowledge base with setup guides and best practices focused on Shopify users. Support response times are generally fast, though some users report limited live chat or phone support options.
Best-Fit Customer Profile
KnoCommerce fits Shopify-based ecommerce merchants who want to directly attribute sales to marketing channels through zero-party data. Its features address ecommerce marketers needing clear, multi-question post-purchase insights without complex setup. Small to mid-sized retailers who want quick feedback loops tied to actual transactions benefit most.
Side-by-Side Comparison
| Feature/Criteria | Simplesat | KnoCommerce |
|---|---|---|
| Primary Focus | One-click surveys for service teams | Post-purchase attribution surveys for Shopify merchants |
| Survey Types | NPS, CSAT, CES | Multi-question, zero-party data flows |
| Delivery Channels | Email, chat, SMS, web embeds | Embedded within Shopify stores |
| Customization | Basic branding, limited question edits | Supports branching logic for detailed feedback |
| Analytics | Simple reports with export options | Insights into marketing attribution and customer preferences |
| Pricing (Starting) | Approximately $20/month for basic plans | Entry-level tiers around $50/month; mid-tier plans $50-$150/month |
| Ease of Setup | Easy setup with minimal customization | Straightforward for Shopify users; visual builder for post-purchase flows |
| Integrations | Zendesk, Freshdesk; no native Shopify integration | Shopify only |
| Customer Support | Responsive support with clear documentation | Email support; knowledge base focused on Shopify users |
| Ideal Customer Profile | Service-oriented teams needing fast feedback across multiple channels | Shopify-based ecommerce merchants seeking post-purchase insights |
Which to Choose
When deciding between Simplesat and KnoCommerce for your ecommerce business, consider the following:
Simplesat: If your focus is on gathering quick, straightforward feedback across various channels to assess customer satisfaction with service interactions, Simplesat offers an easy-to-implement solution.
KnoCommerce: If you're a Shopify merchant aiming to capture detailed post-purchase insights to understand marketing attribution and customer preferences, KnoCommerce provides specialized tools tailored for this purpose.
Your choice should align with your specific business objectives and the type of feedback you wish to collect.
Worth a Look: Zigpoll
If you're evaluating ecommerce feedback apps, Zigpoll is also worth considering. It integrates with Shopify
