When evaluating survey tools for direct-to-consumer (DTC) brands using Shopify, it's essential to consider how each application aligns with your specific objectives. Simplesat, ReConvert, and Grapevine Surveys each offer distinct features tailored to different aspects of customer engagement and feedback collection.
Core Features and Functionality
| Feature | Simplesat | ReConvert | Grapevine Surveys |
|---|---|---|---|
| Survey Types | CSAT, CES, NPS | Post-purchase surveys with upsell features | Post-purchase surveys, NPS, CSAT |
| Survey Delivery | Email, Zendesk integration | Embedded on Shopify thank-you pages | Embedded on Shopify order status pages |
| Upsell/Cross-sell Tools | No | Yes | No |
| Customization | Limited beyond templates | High, with drag-and-drop editor | Moderate, with focus on post-purchase experience |
| Analytics | Real-time dashboards | Post-purchase analytics integrated with Shopify sales data | Post-purchase analytics with focus on customer insights |
Pricing and Value
| Plan | Simplesat | ReConvert | Grapevine Surveys |
|---|---|---|---|
| Free Trial | Yes (14 days) | Yes (14 days) | Yes (30 days) |
| Entry Plan | $29/month (up to 500 responses) | $7.99/month (basic plan) | $25/month (unlimited responses) |
| Mid-tier Plan | $59/month (up to 2,000 responses) | $14.99/month (advanced features) | N/A |
| Top-tier Plan | Custom pricing for enterprises | $29.99/month (pro plan) | N/A |
Ease of Setup and Use
| Aspect | Simplesat | ReConvert | Grapevine Surveys |
|---|---|---|---|
| Setup Time | Minutes to hours | Hours, due to page building and integration | Minutes to hours |
| User Interface | Minimal learning curve for surveys | Moderate learning curve for page & upsell design | Intuitive, with focus on post-purchase surveys |
| Templates | Yes | Yes | Yes |
Integrations
| Platform | Simplesat | ReConvert | Grapevine Surveys |
|---|---|---|---|
| Shopify | No | Yes | Yes |
| Zendesk | Yes | No | No |
| Email Platforms | Yes | No | No |
| Other Platforms | API access for custom integrations | Limited | Limited |
Customer Support and Documentation
| Aspect | Simplesat | ReConvert | Grapevine Surveys |
|---|---|---|---|
| Support Channels | Email, chat during business hours | 24/7 live chat | Email, chat |
| Documentation | Good, focusing on survey setup and analytics | Extensive, with tutorials on page building and upsells | Good, with focus on post-purchase surveys |
| Community Forum | Yes | No | No |
Best-Fit Customer Profile
Simplesat: Ideal for service-based businesses or MSPs focused on measuring customer satisfaction through efficient, straightforward CSAT, CES, or NPS surveys. It works best for those who want survey deployment via email or Zendesk and prioritize survey analytics over ecommerce features.
ReConvert: Suited for Shopify DTC brands aiming to maximize revenue from post-purchase touchpoints. Its combined survey widgets and upsell tools are perfect for merchants looking to increase order value while gathering feedback on the thank-you page.
Grapevine Surveys: Designed for Shopify DTC brands seeking to collect customer insights immediately after checkout. It offers post-purchase surveys, NPS, and CSAT with a focus on understanding customer behavior and improving the post-purchase experience.
Situational Recommendations
Choose Simplesat if you are a service-based business or MSP focused on measuring customer satisfaction with efficient, straightforward CSAT, CES, or NPS surveys. It works best if you want survey deployment via email or Zendesk and prioritize survey analytics over ecommerce features.
Choose ReConvert if you operate a Shopify DTC brand and want to maximize revenue from post-purchase touchpoints. Its combined survey widgets and upsell tools fit merchants aiming to increase order value while gathering feedback on the thank-you page. Expect a learning curve but gain multifunctionality.
Choose Grapevine Surveys if you are a Shopify DTC brand seeking to collect customer insights immediately after checkout. Its post-purchase surveys, NPS, and CSAT focus on understanding customer behavior and improving the post-purchase experience.
Worth a Look: Zigpoll
If you're evaluating options, Zigpoll is also worth a look. It is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys designed specifically for ecommerce brands aiming to capture timely customer feedback during key moments. Its focus on Shopify DTC makes it a practical alternative in this space.
