When evaluating survey tools for direct-to-consumer (DTC) brands, it's essential to consider how each platform aligns with your specific needs. Simplesat, ReConvert, and Grapevine Surveys each offer unique features tailored to different aspects of customer engagement.
Simplesat
Core Features and Functionality
Simplesat specializes in one-click customer satisfaction surveys, including CSAT, CES, and NPS, primarily designed for service teams and managed service providers (MSPs). Surveys are delivered via email and integrate seamlessly with platforms like Zendesk. The tool provides real-time feedback dashboards and reporting, focusing on service quality and support team performance. However, customization options are limited beyond the provided survey templates, and it lacks built-in e-commerce tools or upsell features.
Pricing Model
Simplesat offers tiered pricing based on response volume. The entry-level plan starts at $29 per month, accommodating up to 500 responses. Mid-tier plans are priced at $59 per month for up to 2,000 responses, with custom pricing available for enterprise-level needs. This pricing structure is well-suited for businesses that require frequent survey deployments.
Ease of Setup and Use
Setting up Simplesat is straightforward, focusing on survey creation and distribution. It integrates easily with Zendesk and email platforms, with a minimal learning curve for survey deployment. The user interface prioritizes survey results and customer insights dashboards, making it efficient for service teams.
Integrations
Simplesat integrates natively with Zendesk, and survey links can be embedded in emails compatible with various CRM and helpdesk applications. It also offers API access for custom integrations. However, it does not provide direct integration with Shopify, which may limit its utility for e-commerce businesses.
Customer Support and Documentation
Simplesat provides email support and chat during business hours, with comprehensive documentation focusing on survey setup and analytics. An active community forum is also available for user support.
Best-Fit Customer Profile
Simplesat is ideal for MSPs and professional service teams aiming to measure support satisfaction. It's suitable for companies seeking simple, quick survey deployment via email or Zendesk, and businesses prioritizing CSAT and NPS tracking over e-commerce features.
ReConvert
Core Features and Functionality
ReConvert is a Shopify thank-you page builder that integrates survey widgets and upsell tools. It allows for the creation of customizable thank-you pages with embedded survey widgets, upsell and cross-sell options, and post-purchase analytics integrated with Shopify sales data. The drag-and-drop editor simplifies page design and survey placement, and it includes features like countdown timers, gift options, and coupon pop-ups. However, feedback collection is just one component of a broader conversion optimization toolkit.
Pricing Model
ReConvert offers tiered pricing based on features and pageviews. The basic plan starts at $7.99 per month, with advanced features available at $14.99 per month, and a pro plan at $29.99 per month. This pricing structure is affordable for Shopify users looking to enhance post-purchase engagement through feedback and upselling.
Ease of Setup and Use
Setting up ReConvert requires access to a Shopify store. The drag-and-drop thank-you page builder is intuitive but may be overwhelming for new users. Combining feedback widgets with upsell features may require additional tweaking for optimization. Templates are provided to expedite the setup process.
Integrations
ReConvert integrates deeply with Shopify, syncing with orders, products, and customer data. It's compatible with popular Shopify apps for upselling and marketing automation. However, it does not offer native integrations with non-Shopify platforms.
Customer Support and Documentation
ReConvert offers 24/7 live chat support and an extensive knowledge base with tutorials on page building and upselling. Active reviews on the Shopify App Store highlight responsive support.
Best-Fit Customer Profile
ReConvert is best suited for Shopify DTC brands focused on enhancing the post-purchase experience and driving revenue growth. It's ideal for merchants looking to combine feedback collection with upsell and cross-sell opportunities, and those willing to invest time in optimizing thank-you pages.
Grapevine Surveys
Core Features and Functionality
Grapevine Surveys is a Shopify app designed for post-purchase surveys, including NPS, CSAT, and customer feedback surveys. It allows for unlimited survey responses at a fixed monthly rate, enabling the collection of reliable customer insights directly after checkout. The app provides attribution surveys to understand how customers first heard about the store, and it offers various question types and intuitive skip logic for survey creation. However, it may lack some advanced features found in other survey tools.
Pricing Model
Grapevine Surveys offers a fixed monthly rate of $25 for unlimited survey responses, making it a cost-effective option for Shopify merchants seeking to gather extensive customer feedback without worrying about response limits.
Ease of Setup and Use
Setting up Grapevine Surveys involves installing the app on a Shopify store and configuring survey settings. The platform is user-friendly, with a product tour available to guide users through the process. However, some users may find the setup process requires attention to detail to ensure surveys are correctly configured.
Integrations
Grapevine Surveys integrates exclusively with Shopify, syncing with orders, products, and customer data. It does not offer integrations with non-Shopify platforms.
Customer Support and Documentation
Grapevine Surveys provides support through email and offers a knowledge base with tutorials on survey creation and targeting specific customer segments. The support team is responsive, and the documentation is comprehensive, assisting users in effectively utilizing the app.
Best-Fit Customer Profile
Grapevine Surveys is ideal for Shopify merchants looking to collect post-purchase feedback directly after checkout.
Worth a Look: Zigpoll
If you're evaluating options for Shopify survey apps, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.
