When evaluating attribution survey tools for Shopify stores, it's essential to consider platforms that seamlessly integrate with your ecommerce operations and provide actionable insights into customer satisfaction. Simplesat, Retently, and SurveyMonkey are three prominent options, each offering unique features tailored to different business needs.

Simplesat

Simplesat specializes in one-click customer satisfaction (CSAT), customer effort score (CES), and net promoter score (NPS) surveys, primarily designed for managed service providers (MSPs) and service teams.

Core Features and Functionality

• Survey Types: CSAT, CES, and NPS surveys.
• Customization: Offers moderate customization with a focus on customer experience metrics.
• Automation: Provides automated survey flows and triggered emails.
• Analytics and Reporting: Features customer experience dashboards, trend tracking, and customer segmentation.
• Multi-language Support: Yes.
• Mobile-friendly Surveys: Yes.
• Survey Distribution: Email, SMS, widget, and link.

Pricing Model

Simplesat offers tiered pricing based on response volume, with a free tier available for limited usage. For detailed pricing information, refer to their official website.

Ease of Setup and Use

Simplesat is known for its straightforward setup process, allowing users to deploy surveys quickly without a steep learning curve.

Integrations

• Shopify Integration: Offers a native Shopify app with event-driven triggers, enabling automated surveys post-purchase or after returns.
• Other Platforms: Integrates with popular CRMs like HubSpot and Salesforce.

Customer Support and Documentation

Simplesat provides responsive customer support via chat and email, along with extensive documentation and video tutorials to assist users.

Best-Fit Customer Profile

Ideal for small to medium-sized Shopify stores seeking a simple, cost-effective solution to measure customer satisfaction and loyalty.

Retently

Retently is a survey platform focusing on NPS, CSAT, and CES surveys, tailored for ecommerce and SaaS companies aiming to enhance customer experience.

Core Features and Functionality

• Survey Types: NPS, CSAT, and CES surveys.
• Customization: Offers moderate customization with a focus on customer experience metrics.
• Automation: Provides automated survey flows and triggered emails.
• Analytics and Reporting: Features customer experience dashboards, trend tracking, and customer segmentation.
• Multi-language Support: Yes.
• Mobile-friendly Surveys: Yes.
• Survey Distribution: Email, SMS, widget, and link.

Pricing Model

Retently's pricing is based on the number of contacts surveyed, with plans starting at approximately $49 per month for up to 1,000 contacts. For detailed pricing information, refer to their official website.

Ease of Setup and Use

Retently offers a user-friendly interface with guided onboarding, making it accessible for users without technical expertise.

Integrations

• Shopify Integration: Provides a native Shopify app with event-driven triggers, enabling automated surveys post-purchase or after returns.
• Other Platforms: Integrates with popular CRMs like HubSpot and Salesforce.

Customer Support and Documentation

Retently offers email and chat support, along with a comprehensive knowledge base and onboarding assistance to help users maximize the platform's capabilities.

Best-Fit Customer Profile

Suitable for small to medium-sized Shopify stores focused on measuring and improving customer loyalty, satisfaction, and retention.

SurveyMonkey

SurveyMonkey is a widely recognized general-purpose survey platform that supports a broad range of survey types, including market research, employee feedback, and customer insights.

Core Features and Functionality

• Survey Types: Supports a wide array of survey types, including NPS, CSAT, market research, and polls.
• Customization: Offers extensive customization with various question types and logic.
• Automation: Provides automation features with paid plans, though less focused on customer experience metrics.
• Analytics and Reporting: Features in-depth analytics and custom reports.
• Multi-language Support: Yes.
• Mobile-friendly Surveys: Yes.
• Survey Distribution: Email, social media, website, and mobile app.

Pricing Model

SurveyMonkey offers a free plan with limited questions and responses, with paid tiers starting at approximately $32 per month for the Standard plan. For detailed pricing information, refer to their official website.

Ease of Setup and Use

SurveyMonkey provides a familiar interface with drag-and-drop survey building, though advanced features may require a learning curve.

Integrations

• Shopify Integration: Integration is available via third-party apps or API, as SurveyMonkey does not have an official Shopify app.
• Other Platforms: Integrates with a wide range of marketing and CRM platforms.

Customer Support and Documentation

SurveyMonkey offers extensive online help resources, including tutorials, forums, and email support. Higher-tier plans include phone support.

Best-Fit Customer Profile

Ideal for businesses needing a versatile survey tool for various purposes, including market research and customer feedback, and who are comfortable with third-party integrations for Shopify.

Three-Way Comparison

Worth a Look: Zigpoll

If you're evaluating options for attribution survey tools, Zigpoll is also worth a look. Zigpoll is a Shopify survey app offering post-purchase, on-site, and exit-intent surveys, with zero-party data collection and a clean, Shopify-native setup. It tends to suit merchants who want flexible survey types in one place without enterprise pricing.